
Big Business Mistakes
Learn through the jaw dropping stories of the biggest business mistakes and lessons from the most successful Entrepreneurs. Bypass the glitz and glam highlight reel and get the real messy truths of what it actually takes to grow a business. Welcome to the Big Business Mistakes podcast hosted by Brandon & Kaelin Poulin.
Your hosts, Brandon & Kaelin Poulin, bootstrapped their most recent company LadyBoss to over $200 Million in revenues before selling the brand at 29 & 32 years old. Brandon & Kaelin are now the Founders and Managing Partners of Enterprise CEO: The Entrepreneur's Advisory and Investment Group, changing the way founder-led companies scale. They guide and equip founder led companies to scale and operate as enterprise businesses resulting in strong teams, leveraged time, amplified reach, and multiplied profits.
Latest episodes

Aug 25, 2023 • 41min
Secret Health Hacks for Busy Entrepreneurs Part 2
Discover the secrets of vitality as the hosts share personal success stories and life-changing health insights. They discuss the transformative power of small, consistent steps for a healthier lifestyle. Learn about the impact of genetic health on diet, including the surprising effects of the MTHFR gene mutation. Delve into the importance of high-quality water and debunk popular myths around bottled alkaline water. Explore their sauna rituals and health hacks designed for busy entrepreneurs, emphasizing sustainable wellness for lasting results.

Aug 18, 2023 • 38min
Secret Health Hacks for Busy Entrepreneurs Part 1
Unlock your peak performance with transformative health hacks designed for busy entrepreneurs. Discover personalized wellness techniques and the profound connection between health and wealth. Enjoy entertaining anecdotes of personal fitness journeys and learn to balance health with entrepreneurial ambition. Dive into tailored nutrition and innovative supplements like shiitake mushrooms, while exploring effective health optimization strategies that fit into even the tightest schedules. Revolutionize your well-being while conquering the business world!

5 snips
Aug 10, 2023 • 39min
The Ultimate Execution System
Discover the secrets behind Brandon's superpower of execution. Mistakes discussed include not taking notes effectively, not utilizing the airlock system for prioritizing action items, and failing to prioritize actions based on profit and revenue. Learn about the importance of note-taking, organizing ideas, and having an executive assistant. Find out how to effectively manage action items and align priorities with strategic plans.

Aug 5, 2023 • 43min
Our Business Almost Broke Our Marriage
Join a candid conversation about the bumps of balancing love and entrepreneurship. The hosts share how their successful business nearly derailed their marriage. They discuss the importance of recognizing each other’s unique strengths and fostering creativity in teamwork. Discover the struggle of prioritizing personal relationships amid professional ambitions. Lighthearted banter reveals their insights on leadership, submission, and the joy of growing a family while navigating the challenges of business together.

Jul 28, 2023 • 39min
When to Quit: The Shocking Truth About Knowing When to Fold in Business
Ready to scale? Get your Free 360 Audit to Uncover holes and opportunities in your business right now: www.theenterpriseceo.com/360audit Are you feeling stuck in a business or career that no longer brings you joy? Do you find yourself constantly questioning whether it's time to quit and move on? In this episode of the "Big Business Mistakes" podcast, hosts Brandon and Kaylin Poulin dive deep into the topic of knowing when to quit, when to hold on, and when to fold. They share personal stories and lessons learned from their own experiences, including the pain of holding onto employees who have reached their limit, the struggle of being in the wrong business vehicle, and the challenges of letting go of failed initiatives. If you're feeling overwhelmed, unsure, or stuck in your current situation, this episode will provide you with valuable insights and guidance on how to make the difficult decision of when to quit and when to move forward.Hit us up on IG! @kaelinpoulin & @realbrandonpoulin I Can't Believe They Said That:"You know when to quit when you're playing not to lose instead of playing to win." - Brandon"When people show you who they are, believe them." - Brandon Poulin"You have to kind of manage the expectations of others and the things that they're telling us." -Kaelin PoulinThe Mistakes:Holding onto an employee for too long, even when it it clear they reached their limit. 00:03:20Being in the wrong vehicle (network marketing) and realizing it was time to quit and find a new opportunity. 00:14:39Brandon talks about launching a referral program that ended up falling flat and having to be given up on due to lack of interest and effectiveness. 00:24:09Kaelin shares a time when she wanted to quit everything and had to take time away to reassess and determine which roles and responsibilities needed to be folded. 00:30:07Resources:https://theenterpriseceo.com/360audit

Jul 26, 2023 • 38min
Streamlining Your Home Life for Success
Unlock the secrets of effective time management and delegation to reclaim precious moments in your life. Discover how hiring help can lighten your domestic burdens and enhance family bonding. Learn practical strategies for busy parents, like meal planning with services and outsourcing chores. Explore the benefits of simplifying routines and self-care, all aimed at reducing stress and improving quality family interactions. Get ready to boost your productivity and make room for the activities that truly matter!

11 snips
Jul 18, 2023 • 31min
The Power of Ad Hacking: How to Create Endless High Converting Ads
Ready to scale? Get your Free 360 Audit to Uncover holes and opportunities in your business right now: www.theenterpriseceo.com/360auditWelcome to the Big Business Mistakes Podcast Show! In this episode, we dive into the world of ad hacking and the importance of creating multiple ads for marketing success. Brandon and Kaelin share their proven strategies for analyzing and saving effective ads, leveraging the creative power of other companies, and finding inspiration in different industries. This one’s jam packed with the good stuff you don’t want to miss!Hit us up on IG! @ladyboss & @realbrandonpoulin I Can't Believe They Said That:"Best known beats best." - Kaelin Poulin"If you're an agency right now and you're listening, you could literally use this as your agency, as your creative process." -Brandon Poulin Key Moments:Get a leg up by using tools that allow you to analyze other people’s successful ads. (00:15:00-00:17:12)Common Mistakes:Relying on a single ad for success. (00:02:29-00:04:21)Not analyzing and saving effective ads for reference (00:17:08-00:19:16)\Not leveraging the creative power and current marketplace results of other companies from other industries. (00:19:10-00:21:33)Not providing messaging for ads and creating different iterations (00:21:29-00:23:43)

8 snips
Jul 11, 2023 • 43min
Don't Be The Assistant, Go Get One
Ready to scale? Get your Free 360 Audit to Uncover holes and opportunities in your business right now: www.theenterpriseceo.com/360auditIn this episode, discover the game-changing benefits of having a rock star assistant, from saving time and money to maximizing productivity. Learn the do's and don'ts of cultivating a successful working relationship, and gain insights into efficient task management, clear communication, and the importance of a U.S.-based assistant. Get ready to elevate your business growth and achieve new levels of success with the right support by your side.Hit us up on IG! @ladyboss & @realbrandonpoulin I Can't Believe They Said That:"People think the hiring employees, like you're just going to hire them and then they're just going to be like off and running and just like be incredible. Like guys, you have to constantly mentor and coach your team." - Brandon Poulin"If you don't have an assistant, you are the assistant." -Kaelin PoulinKey Moments:00:06:36-00:08:46 - Importance of a U.S.-based assistant and their role in managing time.00:08:39-00:11:01 - The Role of an Assistant in Time Management00:26:57-00:29:08 - Weekly check-ins and communication systemCommon Mistakes:00:14:54-00:17:00 - Not coaching your assistant on the ways they should be making decisions on your behalf.

Jul 3, 2023 • 59min
Entrepreneur Epic Fails: Business Blunders You Wouldn't Believe
Dive into the world of entrepreneurial missteps, where even the best can falter. Discover why relying too much on outsourced marketing can lead to disaster and learn the critical importance of mastering customer acquisition costs. Hear about the emotional pitfalls in decision-making, especially in finances, and the need for a balanced approach between passion and numbers. With humor and personal stories, the hosts shed light on the key lessons from epic business blunders to help you forge your own path to success.

Jun 27, 2023 • 1h 3min
Content Catastrophes: Why Your Content Isn't Converting
Explore the pitfalls of content creation that block customer connections. Learn why sharing personal stories resonates more than mere tips and tricks. Discover the power of vulnerability over perfection, showing how authenticity fosters trust. The hosts highlight the importance of relating to customer pain points instead of pushing products. Their engaging stories emphasize the need for genuine interaction, illustrating that real connections lead to better engagement and conversion.