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App Marketing by App Masters

Latest episodes

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Oct 12, 2024 • 1h 4min

Ex-Lyft Designer’s Secrets to Data-Driven App Design

Seven Shurygin, a former designer at Lyft and founder of the bicycle marketplace app Sprocket, dives into the world of data-driven app design. He shares insider tips on creating engaging icons and screenshots that attract users. Learn how A/B testing can elevate the design process and significantly boost user engagement. Shurygin also discusses leveraging social media for app marketing and offers insights into effective monetization strategies, especially for small businesses, making the conversation both insightful and fun.
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Oct 9, 2024 • 5min

How to Succeed with Affiliate Marketing in 2024

Unlock the revenue potential of your app with affiliate marketing! Discover how even small recommendations can yield impressive profits, as demonstrated by a client earning hundreds from a single email. Learn strategic tips to integrate affiliate marketing alongside ads and subscriptions for maximum impact. Plus, explore the advantages of web funnels to overcome app store limitations. Don’t miss out—harness affiliate opportunities to elevate your monetization game and increase earnings by 10-20%!
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Oct 5, 2024 • 1h 2min

This AI App Founder Made $1M in Sales by Himself

Ethan Keiser, an ex-TikTok Senior Engineer turned influencer, shares his journey of creating Parallel Live, a groundbreaking AI live-streaming app that generated over $1M in sales—all by himself. He discusses the unique challenges of app marketing and the importance of organic growth through social media strategies, claiming 75% of his success came from Instagram. Explore how he navigated pricing strategies, the psychological effects of social validation, and the role of high-quality content in driving user engagement.
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Oct 2, 2024 • 8min

Pre-launch strategy to get your first 100 users

Unlock the secrets to a stunning app launch! Discover how to cultivate a loyal community on Instagram, building an audience that will support you before the app is even live. Learn effective strategies for developing a paywall that resonates with users and motivates them to engage. Plus, explore key approaches to sustain growth and retain users, blending social media savvy with team dynamics to skyrocket your revenue. Get ready to turn your app dreams into a successful reality!
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Sep 28, 2024 • 59min

App Install Ads on Facebook for Beginners

Discover unconventional strategies for running effective app install ads on Facebook, starting with just $50 a day. Learn how to design ads independently and tap into affordable user-generated content creators. Explore the contrasts between Facebook and Instagram ads, and delve into the importance of targeted advertising techniques like lookalike audiences. Gain insights into A/B testing and optimizing keyword strategies to enhance app visibility and performance. Plus, get a sneak peek into successful app marketing stories!
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Sep 25, 2024 • 16min

My Secret App Monetization Strategies

Discover effective monetization strategies that can boost your app's revenue dramatically. Learn how a 'Pay What You Want' model can enhance conversions and how personalized win-back offers can retain users who cancel. Explore the power of creative email campaigns to engage users and recover abandoned carts with reminders. Uncover the impact of timed discounts after user interactions to drive subscriptions. Each tactic comes with real-life examples to illustrate their effectiveness!
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Sep 18, 2024 • 17min

5 Features You MUST HAVE In Your MVP

While there are many paths to success the quickest way to fail is by overspending and overdeveloping your app before you EVEN have users. In this video, you will discover the 5 essential features that you need in your MVP. A quick tip: get traction and build upon your MVP. 1. Analytics: Understanding your users' behavior is key to improving your product. 2. SMS/Push Notifications: Keep your users engaged and informed with timely SMS and push notifications. 3. Onboarding: From interactive tutorials to personalized recommendations, a smooth onboarding experience can set your MVP apart. 4. Paywall: A well-designed paywall can help you generate revenue and maximize your MVP's potential. 5. Live Chat/Contact Us: An interactive feature can enhance the overall user experience and improve customer satisfaction without building the WRONG features. By incorporating these 5 must-haves into your MVP, you can create a product that not only attracts users but also retains them and drives growth. Book a consultation call: https://calendly.com/appmasters-alok/30min Work with us to grow your apps faster & cheaper: http://www.appmasters.com/ ********************************************* SPONSORS Tired of App Store limitations? FunnelFox empowers mobile apps with web funnels that offer 100% attribution, low payment commissions, and higher subscription retention. Build and optimize your web funnel with a no-code builder, seamless payments, and A/B testing. Ready to boost your app’s revenue? Visit https://funnelfox.io/ to get started. ********************************************* We all have developer horror stories. From language barriers to bad code to developing on time. That's why I recommend using B7Dev.com. They are affordable, fast and more importantly trust worthy. Go to B7Dev.com. ********************************************* Follow us: YouTube: ⁠AppMasters.com/YouTube⁠ Instagram: ⁠@App Masters Twitter: ⁠@App Masters TikTok: ⁠@stevepyoung⁠ Facebook: ⁠App Masters⁠ *********************************************
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Sep 16, 2024 • 18min

The 5 Biggest Mistakes First-Time App Founders Make

Before you dive headfirst into development, let's explore some common pitfalls that can derail even the most promising app ideas. In this video, we'll discuss the top mistakes first-time app owners make, including: Trying to perfect your MVP: Don't aim for perfection initially, you can iterate and improve later based on user feedback. Too many features: Keep it simple, overloading your app with features can confuse users. Focus too much on downloads: Prioritize user engagement and retention over raw download numbers. Too Big Too Soon: Start small and scale gradually. Trying to build a massive app from the outset can be overwhelming and resource-intensive. Marketing <> Product: Your marketing efforts should accurately reflect your app's value proposition. Book a consultation call: https://calendly.com/appmasters-alok/30min Work with us to grow your apps faster & cheaper: http://www.appmasters.com/ ********************************************* SPONSORS Tired of App Store limitations? FunnelFox empowers mobile apps with web funnels that offer 100% attribution, low payment commissions, and higher subscription retention. Build and optimize your web funnel with a no-code builder, seamless payments, and A/B testing. Ready to boost your app’s revenue? Visit https://funnelfox.io/ to get started. ********************************************* We all have developer horror stories. From language barriers to bad code to developing on time. That's why I recommend using B7Dev.com. They are affordable, fast and more importantly trust worthy. Go to B7Dev.com. ********************************************* Follow us: YouTube: ⁠AppMasters.com/YouTube⁠ Instagram: ⁠@App Masters Twitter: ⁠@App Masters TikTok: ⁠@stevepyoung⁠ Facebook: ⁠App Masters⁠ *********************************************
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Sep 14, 2024 • 1h 9min

Rapid Revenue Growth Through Web2App Funnels

This week's guest will guide you on building a new revenue stream for your app with web-to-app funnels. Andrey Shakhtin is the CEO & Co-Founder of FunnelFox, a platform that simplifies web-to-app funnel creation, making it six times faster and three times cheaper than in-house development. In addition, you will discover expert insights on building effective web-to-app funnels, drawing from his extensive experience in user acquisition, activation, and retention. You will discover: -The fundamentals of web-to-app funnels -Effective strategies to improve app revenue through web-to-app funnels -The benefits of web-to-app funnels Learn More: https://funnelfox.io/ https://www.linkedin.com/in/andrey-shakhtin/ App Audit: https://apps.apple.com/us/app/rizz-ai-wingman-icebreaker/id6446773984?platform=iphone https://apps.apple.com/us/app/1-happy-hour-finder-5-live/id1559355406 https://apps.apple.com/app/runway-gamify-learning/id6639588047 You can also watch the video: https://youtube.com/live/s5sAiCS8iiE Book a consultation call: https://calendly.com/appmasters-alok/30min Work with us to grow your apps faster & cheaper: http://www.appmasters.com/ ********************************************* SPONSORS Tired of App Store limitations? FunnelFox empowers mobile apps with web funnels that offer 100% attribution, low payment commissions, and higher subscription retention. Build and optimize your web funnel with a no-code builder, seamless payments, and A/B testing. Ready to boost your app’s revenue? Visit https://funnelfox.io/ to get started. ********************************************* We all have developer horror stories. From language barriers to bad code to developing on time. That's why I recommend using B7Dev.com. They are affordable, fast and more importantly trust worthy. Go to B7Dev.com. ********************************************* Follow us: YouTube: ⁠AppMasters.com/YouTube⁠ Instagram: ⁠@App Masters Twitter: ⁠@App Masters TikTok: ⁠@stevepyoung⁠ Facebook: ⁠App Masters⁠ *********************************************
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Sep 11, 2024 • 7min

Sell Your App Business at This Moment

In this video, we dive into the critical decision of when to sell your app. Many app owners believe they should wait until profits peak before selling, but that might not always be the best strategy. Buyers want to see potential growth opportunities, not just a maxed-out profit margin. Join us as we explore why selling while your app's profits are still on the rise can lead to a better valuation and a smoother exit. We'll discuss the challenges of timing your sale perfectly and the importance of leaving room for the buyer to continue growing the app. If you're an app developer considering an exit, this video is a must-watch! Don't miss these valuable insights. 💡 Work with us to grow your apps faster & cheaper: http://www.appmasters.com/ ********************************************* SPONSORS Tired of App Store limitations? FunnelFox empowers mobile apps with web funnels that offer 100% attribution, low payment commissions, and higher subscription retention. Build and optimize your web funnel with a no-code builder, seamless payments, and A/B testing. Ready to boost your app’s revenue? Visit https://funnelfox.io/ to get started. ********************************************* We all have developer horror stories. From language barriers to bad code to developing on time. That's why I recommend using B7Dev.com. They are affordable, fast and more importantly trust worthy. Go to B7Dev.com. ********************************************* Follow us: YouTube: ⁠AppMasters.com/YouTube⁠ Instagram: ⁠@App Masters Twitter: ⁠@App Masters TikTok: ⁠@stevepyoung⁠ Facebook: ⁠App Masters⁠ *********************************************

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