Content Is Profit
BIZBROS
Welcome to the Content Is Profit Show.In here you are going to get the insights, accountability, and drive to create consistently and increase revenue in your business.After years building and managing content frameworks, teams and systems with companies like Red Bull, Chet Holmes International, Orangetheory Fitness, F45 Fitness, Jacksonville Wealth Builders and many more, we are finally here to bridge the gap between your content and your revenue.You'll hear from top entrepreneurs, creators, and anything and everything you need to know about content; all this while having a good time. The goal of this podcast is simple: entertain, educate, and turn your Content Into Profit.
Episodes
Mentioned books
13 snips
Feb 3, 2026 • 22min
The Biggest Monetization Lie Holding Creators Back
They debunk the myth that massive downloads are required to make money. Short audiences, strong positioning, and sponsor-friendly offers get attention. Learn the six content levers, how business thinking beats creator thinking, and real sponsor examples that prove niche fit matters more than raw numbers.
Jan 29, 2026 • 16min
The One Skill You’re Ignoring That’s Killing Your Content
They argue the most overlooked skill is analyzing your content data, not just storytelling or hooks. You learn how to read retention graphs and spot front, middle, and end dips. They explain where to invest asymmetrical effort and how to place CTAs so viewers stay engaged. The episode shows how to use analytics like game tape to decide what skill to practice next.
Jan 22, 2026 • 43min
Is Your Message Too Much for Your Business? The Price Of Telling Your Story
Caryn (Karen) Fox, a serial creator and upcoming host of the Foxtails podcast, dives into the deep waters of authentic storytelling. She discusses the courage it takes to share your truth and the backlash that can accompany it, especially from loved ones. Caryn highlights the fears that hold many back from telling their stories and explains the vital role authenticity plays in building trust online. They also touch on the limitations of AI in capturing genuine experience. Ultimately, Caryn encourages everyone to share their stories to help others feel less alone.
Jan 20, 2026 • 28min
Would You trust an AI version of yourself to speak for your brand?
The podcast dives into the heated debate surrounding AI clones and their impact on brand authenticity. A notable pivot from AI content creation to more genuine methods is shared. Ethical concerns arise, like the risk of AI saying things creators can't back up. Discover how a simple $25 tool transformed a website in mere hours and learn about innovative platforms for podcasters. This real talk challenges listeners to consider if they'd trust an AI to represent them, leaving you questioning the future of content creation.
Jan 13, 2026 • 23min
This Simple Shift Got Us a 6-Figure Deal & The Truth About “Perfect” Content (That No One Tells You)
Discover how perfectionism and waiting for the right gear can hold you back from publishing. Learn about the power of utilizing what you already have instead of chasing fancy equipment. Going live can liberate your content creation, providing real-time feedback and eliminating editing stress. Hear how a 45-day live challenge led to a six-figure deal and helped find your unique message. Plus, get tactical tips for staying consistent and energized without burning out!
23 snips
Jan 8, 2026 • 34min
How To Build Trust FAST With Content
Building trust with content is the real game changer. The hosts dive into the dangerous chase for views that can erode credibility. They uncover six essential levers of content creation, emphasizing that genuine connection trumps viral success. Learn the frictionless sale concept—making it easy for clients to say yes. Discover how effective messaging can establish trust in mere days and why clarity beats flashy production every time. This conversation might just revolutionize your content strategy!
5 snips
Jan 6, 2026 • 25min
The Creator's Role in Crisis: 5 Questions Every Creator Should Ask Right Now
This conversation dives deep into the crucial role of creators during crises. It tackles the importance of intent in sharing content, urging a reflection on whether messages inform, inspire, or just react. Emphasizing the need for thorough research, it highlights the risks of speaking on unverified issues. The discussion also encourages empathy, advising creators to consider how their words might be perceived by others. Finally, it underscores the value of authenticity, advocating for thoughtful responses over impulsive reactions.
6 snips
Dec 30, 2025 • 35min
Looking into 2026! Authenticity Isn’t Enough Anymore, Here’s What Actually Moves Content
As the year wraps up, the hosts dive into essential strategies for standing out online in 2026. They emphasize that authenticity alone won’t cut it; improvement and purposeful content creation are key. The conversation shifts to the importance of knowing your ideal customer deeply and prioritizing impactful content. They introduce the concept of asymmetrical effort to focus on what truly resonates. Listeners learn about the necessity of creative hooks and a practical approach to short-form content. With a mix of humor and fresh insights, they set the stage for success in the coming year.
10 snips
Dec 23, 2025 • 19min
One Truth No One Told You About Business & Content Creation That Will Make You Money
What if being authentic is the key to your success? The discussion dives into recognizing who you truly are and how that influences your content and business. A thought-provoking coaching experience prompts questions about self-presentation and connections. There's also a wild experiment that's shifting perceptions of content creation. Plus, insights on filtering feedback, especially from family, and the importance of trusting your instincts. This raw and real conversation might just inspire you to embrace your true self!
Dec 18, 2025 • 37min
10 Rules to Build Irresistible High-Ticket Offers - Part 2 Mini Class
Discover how to create high-ticket offers that resonate with your audience! Learn the importance of messaging over the product itself and why your chosen market can impact your success. Understand buyer psychology by addressing their pains and desires. Find out how to leverage events for quick feedback and trust-building. Explore story-based positioning that boosts belief and the cost of inaction to justify pricing. Plus, learn strategies to scale without burnout, ensuring your offers are both impactful and profitable!
