Content Is Profit Six Essential Elements to Supercharge Your Content & Profits. BCC Special
Aug 12, 2025
Discover the secret ingredients that can elevate your content strategy and boost business profits. The discussion dives into six essential principles that enhance content effectiveness. Gain insights from a tried-and-true presentation perfected over years of real-world use. Uncover two innovative frameworks designed from collaborating with numerous companies. This isn't just theory; it's practical advice to supercharge your approach to content!
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Six Core Content Levers
- Luis says only six things matter to make any content work for your business.
- Focus on those levers to diagnose and prioritize where to improve weekly.
Publishing Pyramid Framework
- The publishing pyramid maps resources, capacity, consistency, and messaging from top to bottom.
- Align available resources and capacity to maintain a realistic content cadence and clear messaging.
The Six Levers Of Content
- The six levers are what to say, creation, production, distribution, monetization, and operations.
- Map every piece of content to one lever so you can assign resources and improve incrementally.