Content Is Profit
BIZBROS
Welcome to the Content Is Profit Show.In here you are going to get the insights, accountability, and drive to create consistently and increase revenue in your business.After years building and managing content frameworks, teams and systems with companies like Red Bull, Chet Holmes International, Orangetheory Fitness, F45 Fitness, Jacksonville Wealth Builders and many more, we are finally here to bridge the gap between your content and your revenue.You'll hear from top entrepreneurs, creators, and anything and everything you need to know about content; all this while having a good time. The goal of this podcast is simple: entertain, educate, and turn your Content Into Profit.
Episodes
Mentioned books
10 snips
Oct 30, 2025 • 26min
The Fastest, Most effective Way to Double Your Sales With Your Content (Even with a Small Audience)
Discover why 75% of podcast guests say yes to unexpected offers. Learn actionable strategies to monetize your content fast, even with a small audience. Hear inspiring success stories that challenge traditional norms. Explore the importance of building long-term relationships and how they lead to paying clients. The hosts reveal innovative methods for leveraging your podcast to attract dream clients and drive sales. Plus, get practical homework to audit your past clients and create your ideal guest list!
11 snips
Oct 28, 2025 • 1h 5min
Former Head Of Growth For Hubspot Talks How To Grow Your Podcast by 40%+ in 3 Months (From The Vault)
Jonathan Barshop, head of podcast growth at HubSpot and co-founder of a B2B podcast booking agency, shares his invaluable insights for podcast success. He discusses his unconventional journey to HubSpot, emphasizing the power of a targeted cold outreach strategy with a two-sentence email that opened doors. Jonathan reveals how he scaled 'My First Million' using viral contests and the importance of genuine personalization to stand out. Tune in for actionable tips that could elevate your podcast to new heights!
30 snips
Oct 23, 2025 • 34min
How Can You Monetize Faster—With or Without an Audience?
Discover the transformative concept of the Pipeline Platform, a co-creation vehicle that connects hosts, guests, and audiences to foster trust and opportunity. Learn how collaboration can drive high-value content and generate meaningful conversations without the pressure of pitching. Dive into actionable strategies for engaging ideal clients, optimizing networking through media, and utilizing a step-by-step roadmap to kickstart your first collaborative project. Plus, hear success stories that showcase the power of genuine relationship-building in business.
12 snips
Oct 21, 2025 • 21min
Why Most People Create Content for the Wrong Reasons (And What Can Should Do Instead)
Creators often dive into content without understanding their purpose, leading to confusion. Many wonder what success looks like and if a podcast is the right fit for them. The hosts discuss the importance of defining clear goals, choosing one strategy to test, and the significance of distribution over perfection. They highlight the necessity of enjoying content creation for sustainability and offer a five-day Content Clarity Challenge to help creators build effective strategies tailored to their business needs.
10 snips
Oct 16, 2025 • 37min
What’s Holding Business Creators Back? Heated Debate in The Industry!
Uncover the truth behind stagnating podcast growth and why many shows fizzle out after a few episodes. Delve into the clash between creative passion and the need for monetization. Explore hidden gaps in creator education and audience engagement that could be holding you back. Learn that production alone won’t drive listens without effective marketing. Hear insights on making small improvements for big impacts and how documenting your process can elevate your content. It's time for a wake-up call about what's really missing in the content creation landscape.
22 snips
Oct 14, 2025 • 40min
YouTube Just Dropped Big Updates Shaping Content, Community, & Monetization for All Creators
Uncover the latest YouTube updates that could transform how creators engage with audiences. Learn why live sessions build trust faster and the ethical implications of emerging tech. Explore new live features like interactive gaming and multi-format streaming. Discover strategies for leveraging vertical clips to maximize reach across platforms. Plus, receive practical tips on improving your live stream strategy and monetizing content, all while fostering genuine connections with viewers. Don't miss out on this insightful discussion!
Oct 9, 2025 • 21min
Meta Just Gave Me the Middle Finger (Here’s what I learned—and how to bulletproof your brand)
Imagine waking up to find your Instagram flagged overnight. This happened, sparking a discussion on the fragility of relying on social platforms for business. Discover why creating your own ecosystem is crucial and how to bulletproof your brand against censorship. Learn why email remains essential, explore the underrated power of podcasting, and gather practical tips to build your audience safely. Plus, find out how to navigate platform rules while staying true to your message.
9 snips
Oct 7, 2025 • 25min
The Fastest Way To Double Sales: The Sales Truth You Need Now - From The Vault
This discussion tackles the essential mindset shifts needed for boosting sales without feeling pushy. Discover the transformative strategy that turns your content into a sales machine. Learn why many creators struggle financially and how to escape that cycle. Explore how a podcast can enhance client relationships and the importance of approach in high-ticket sales. Plus, hear about the metrics that show real conversion success and practical ways to start even if you don’t have a podcast yet. It's all about adding profit to your content!
10 snips
Oct 2, 2025 • 36min
The Vault: The Sponsorship Blueprint & The Guide to Successful Brand Deals
Justin Moore, founder of Creator Wizard and author of Sponsor Magnet, shares his expertise on securing sponsorships for podcasts. He discusses strategies for finding brand deals and highlights the importance of niche content in attracting sponsors. Justin encourages creators to embrace phone calls with brands, preparing effectively to maximize their chances. He also offers insights on handling challenges like collapsed deals and maintaining strong brand relationships. Listeners learn practical tips to transform their podcast success into lucrative opportunities.
Sep 30, 2025 • 35min
Is Social Media For You?
Discover the eye-opening realities of the Content Clarity Challenge. Some creators thrive without social media, while others struggle despite daily posts. Delve into the misconception that a large following is essential for making money with content. Learn how treating content as a long-term skill can reshape your approach and identity as a creator. The hosts share personal stories, tough love, and practical strategies that challenge conventional wisdom, all aimed at empowering you to find the right content path for your success.
