The Foundr Podcast with Nathan Chan

In this episode, Sheena Zadeh-Daly, founder of Kosas, shares her journey from selling lipsticks from her home to building a clean beauty brand that’s taken the industry by storm. Sheena discusses the early challenges of launching Kosas, including her hands-on approach to everything from product development to shipping orders in the early days. She reveals the moment when Kosas was first recognized by Sephora and the strategy behind positioning her brand as a prestige color line. Sheena also talks about the importance of brand DNA, the power of obsession in business, and how she balances creativity with the demands of scaling a successful company. Listeners will gain valuable insights into building a brand that resonates with consumers, the role of innovation in product development, and the importance of staying true to your vision.Listen to Nathan and Sheena discuss:- Starting and scaling a clean beauty brand from scratch- The importance of brand DNA in building a successful brand- Leveraging personal passion and creativity in product development- Navigating the challenges of early-stage entrepreneurship- Strategies for positioning a brand in a competitive market- The role of strategic partnerships, including landing Kosas in Sephora- And much more beauty brand advice... Click here to start your business for $1. You’ll get all-access foundr+, where you’ll find more in-depth, proven strategies from founders like our guest today and support and advice from our global community of 30,000 founders.If you loved this conversation and learned something new, rate and review this episode. Stay in touch with us, follow foundr on your favorite platform: Foundr.com Instagram YouTube Facebook X LinkedIn Magazine

Hudson Leogrande, the innovative founder behind Purely White Deluxe and Comfrt, shares his inspiring journey from humble beginnings in his mother’s basement to building multimillion-dollar brands. He reveals how he leveraged Snapchat and influencer marketing to skyrocket his teeth whitening company’s sales. Hudson also discusses the creation of Comfrt, a clothing line aimed at alleviating anxiety, and the importance of authentic user-generated content. His strategies for scaling e-commerce brands in today’s digital landscape offer invaluable insights for aspiring entrepreneurs.

Today, we're diving into another episode from the Foundr Archives to revisit our interview with marketing guru and multiple New York Times bestselling author Seth Godin, who explains why you should focus less on doing what you're told and more on doing work that's worth doing.In order to take advantage of the unique opportunities afforded by our times, some rules just have to be broken. Some people just get it. They grasp the spirit of the times in ways that ordinary people don't. They understand the patterns and progression of history, and can interpret current events and trends with rare wisdom and insight. Seth Godin is one such person. You might say his knowledge about the world of business borders on the prophetic. You could also safely say Seth Goden is a man who sees the world not for what it is, but for what it could be. He's in the business of change: predicting it, implementing it, and watching it unfold. You've probably seen his TED talks, his books, his blog, his podcast; he's the one of those characters who are grounded, yet somehow still larger than life. For those late to the Godin party, he's a marketing guru, founder of Squidoo.com and world-renowned author of 17 business bestsellers including Linchpin, Unleashing the Ideavirus, Tribes, and Purple Cow. For a man who understands tribes, he has proved time and again that he can walk the talk, building, in the process, a legion of raving fans-people who thrive on his entertaining blend of business and sociology. In this interview you will learn:- How to know when to ship a project and when its ready to be released into the world - Why perfect doesn't exist- The best analogy we have ever heard for good marketing- Seth's failures- Why it's YOUR turn!- The importance of blogging every day- & So MUCH MORE!Click here to start your business for $1. You’ll get all-access foundr+, where you’ll find more in-depth, proven strategies from founders like our guest today and support and advice from our global community of 30,000 founders.If you loved this conversation and learned something new, rate and review this episode. Stay in touch with us, follow foundr on your favorite platform: Foundr.com Instagram YouTube Facebook X LinkedIn Magazine

In this interview, Rina Gocaj and Floriye Elmazi, the co-founders of SISTERWOULD, share their inspiring journey of creating a beauty brand that prioritizes inclusivity and purpose. From struggling with postpartum hair loss to discovering the need for better hair care solutions, Rina and Floriye explain how their personal experiences led to the creation of SISTERWOULD. They dive into the challenges of developing their innovative products, including the decision not to patent their tactile imprinting system to encourage industry-wide inclusivity. The duo also discusses their strategic pre-launch efforts, which included building a community and leveraging their backgrounds as influencers. In this episode, learn learn:- How to leverage personal experiences to create innovative products- The importance of inclusivity in the beauty industry- How to build a brand with purpose with a focus on community- Strategic pre-launch marketing and influencer collaborations- Overcoming challenges in product development and manufacturing- Tactics for building customer loyalty and driving repeat sales- And much more beauty brand advice… Click here to start your business for $1. You’ll get all-access foundr+, where you’ll find more in-depth, proven strategies from founders like our guest today and support and advice from our global community of 30,000 founders.If you loved this conversation and learned something new, rate and review this episode. Stay in touch with us, follow foundr on your favorite platform: Foundr.com Instagram YouTube Facebook X LinkedIn Magazine

Joe Gebbia, co-founder of Airbnb and designer-entrepreneur, shares his inspiring journey from a struggling startup to a $31 billion hospitality giant. He reveals the quirky fundraising tale of selling custom cereal boxes, which saved them financially during tough times. Gebbia discusses the importance of solving personal problems and offers advice for aspiring entrepreneurs on persistence and taking small steps. His experiences unveil the key to Airbnb's success and the social impact of their platform on hosts during economic struggles.

Cesar Carvalho, the founder and CEO of Wellhub, shares his inspiring journey from a McKinsey consultant to leading a corporate wellness platform. He reveals how personal struggles ignited his passion for well-being, prompting him to prioritize it in his career. The conversation dives into innovative strategies that helped secure major clients and scale to 15,000 corporate partners globally. Cesar emphasizes the link between employee wellness and productivity and offers practical advice on resilience and cultivating a brand that resonates with customers.

In this episode, Alex Neist, founder of Hostage Tape, shares his incredible journey from personal struggles to entrepreneurial success. He dives into the science of nasal breathing and how it led him to create a revolutionary sleep aid. Alex opens up about transforming his relationship post-divorce, thanks to his product. He discusses innovative marketing strategies, including his partnership with the UFC, and highlights essential skills for managing Facebook ads. Get ready for an inspiring tale of resilience and growth in the world of e-commerce!

Raquel and Adam Bouris, founders of Who Is Elijah, share their journey creating a $20M perfume brand. They discuss innovative marketing strategies, overcoming challenges, influencer partnerships, and the importance of customer feedback. The podcast covers their inspirational entrepreneurial insights, from starting in a garage to finding success in boutique stores.

Former professional football player turned co-founder of AllBirds, Tim Brown, shares his journey of building a billion-dollar sneaker brand. Topics include leveraging his sports career for business, the slow burn of AllBirds, the benefits of doubt, staying grounded in Kiwi culture, tackling the competitive industry, handling setbacks, and the importance of refreshing vision over time.

Renowned life coach Tony Robbins discusses his career and mindset during an intense interview. He shares insights on personal growth, happiness, wealth management, and smart investing. Advice on saving, leadership, and building a successful business are also highlighted.