In the Pit with Cody Schneider | Marketing | Growth | Startups

Alright, so in this episode I chatted with Graham McBain, who's deep into the world of Farcaster and decentralized social media. We talked about how Farcaster is trying to make decentralized social happen... again. lolBig diff is it is actually getting traction. The Dune graphs for this thing are insane tbh. Graham is building a company in this space and knows his stuff. He's convinced me (well, sort of) honestly.  We also talk stories from his real estate days, like sending out thousands of postcards to target zip codes, then door-knocking asking to buy the house.  He basically lays out if you say "I'm not a realtor. This isn't going to be a rental property or some investment bet. Can I buy your house?" you'll get way below market price. So anyway, I'm doing this in 2025. Brought to you by...Swell AI: Sign up free - https://www.swellai.com/Content marketing is the most impactful thing you can do for your business. But content marketing is the hardest thing to do consistently. Creating content, repuposing it, scheduling it, promoting it — normally takes a team of 10+. Until Swell AI. Swell helps you turn videos into clips, blog posts, newsletters and more. Easily schedule to all channels and promote to your lists.  Sign up free - https://www.swellai.com/(00:02:30) Farcaster aims to decouple the application from the protocol, allowing users to create their own social networks with built-in economics for spam control.(00:10:17) Users can create content and distribute it across various clients like Flink and Abura, offering different user experiences while leveraging the same social graph.(00:16:02) Brands can leverage Farcaster for marketing by reaching out to influencers and engaging with the community organically, potentially leading to innovative marketing strategies.(00:25:42) Utilizing direct mail with personalized messages and follow-up visits can be an effective way to generate real estate leads and establish genuine connections with potential sellers.LandingCat: SEO for ecommerce - https://www.landingcat.com/

Cameo's successful influencer marketing strategy focused on building relationships with influencers and leveraging user-generated content. The future of marketing lies in owning data and AI models. The challenges of partnering with celebrities and the potential disruption of industries with AI technology are also discussed. The importance of tail workflows, prompt versions, and audience ownership is emphasized. The concept of personalized models and expanding in a large market is explored.

The podcast explores the power of raw and unedited content in today's digital landscape and the demand for authenticity. They discuss leveraging AI tools for content creation and distribution, the importance of personal branding, and the potential for AI to enhance the content creation process.

Grant, a content marketing and automation expert, discusses the power of AI in streamlining content workflows. They explore automating tasks like content creation, lead validation, and sales outreach using AI tools and platforms like Airtable, Zapier, and ChatGPT. It's an exciting time for automation, and the potential for efficiency and high-quality content delivery is promising.

Just had a conversation with this dude named Michael. He's young but already building some crazy. Like, he created this tool that finds calendar links and schedules meetings automatically. Scheduled like a 1,000+ calls in a day by guessing their calendar usernames. Degenerate. He's also building this AI that can have conversations with people and it sounds freakishly human. Slightly terrified.Best part, there's this whole community of young, self-taught builders like him who are just crushing it. They're all hanging out in these underground hackathon servers and Discord channels. New world.Brought to you by...Swell AI: Sign up free - https://www.swellai.com/Content marketing is the most impactful thing you can do for your business.But, content marketing is hard.That's why we made Swell AI to help you do content marketing powered by AI.Automatically make clips, blog posts, newsletters, Tweets, LinkedIn Posts and more. Then schedule them to your social all within the app.Sign up free - https://www.swellai.com/LandingCat: SEO for ecommerce - https://www.landingcat.com/Timestamps(00:07:54) Michael used a clever hack to schedule meetings with high-profile individuals by finding their calendar scheduling links and reaching out to them directly.(00:17:40) Hackathon discord servers and communities like Buildspace, TKS, and Z-Fellows are great places to find young, self-taught builders and creators.(00:21:42) Shorts.lol is a tool that generates short videos with voiceovers, background music, and related images, making it easy to create content for platforms like TikTok and YouTube.(00:30:06) The social media landscape is shifting towards a rapid-fire approach, where consistently posting content, even if it's not high-quality, can lead to growth and engagement.(00:39:32) The algorithmic changes in platforms like TikTok and YouTube prioritize content that keeps users engaged and fulfilled, leading to potential viral growth for creators.Host Linkshttps://inthepitpodcast.com/https://twitter.com/codyschneiderxxhttps://www.linkedin.com/in/codyxschneider/https://codyschneider.com/https://www.drafthorseai.com/Guest Linkshttps://twitter.com/michaelbeer01

They discuss using AI in content creation and cold email strategies, leveraging media for negotiation and partnerships, and the power of building a strong brand. AI technology is revolutionizing content creation, producing high-quality content surpassing what humans can write. AI-generated videos are valuable for repurposing blog posts and expanding content reach on platforms like YouTube.

This episode you're going to hear from my friend Curtis about the print-on-demand space. We were talking about this software called MyDesigns that he's been building.He's gotten to $100,000 a month in revenue and had an offer to sell before launch. Curtis is also going to give you a masterclass in building print-on-demand businesses. If you're trying to build a passive income engine so you can get post economic this is a perfect place to start.  Brought to you by Swell AI.Swell AI helps marketers automate content repurposing. Turn audio and video into clips, blog posts, newsletters, social posts and more. Sign up for free - https://www.swellai.com/Host Links:https://inthepitpodcast.com/https://twitter.com/codyschneiderxxhttps://www.linkedin.com/in/codyxschneider/https://codyschneider.com/https://www.drafthorseai.com/Guest Linkshttps://twitter.com/Curtis_B33https://mydesigns.io/Timestamps:(01:56) Degenerate SEO tactics(05:26) Cyber security and Google's defenses(16:07) Gaming cold inbound calls (24:49) SEO in 2000.(30:11) Building brand in 2024(38:07) Using AI for Upwork proposals.(41:00) Knocking employees is for losers(46:14) Building a media powerhouse(49:32) Unethical labor practices for offshore teamsLandingCat: SEO for ecommerce - https://www.landingcat.com/

Brian shares how he created 25,000+ calls from Google Maps. He discusses using AI for Upwork proposals, unethical labor practices, and the importance of building a brand. The speakers also talk about remote work, starting an agency, and hiring practices.

Tim, an expert in out-of-home marketing, shares insights on dominating attention in physical spaces and targeting work-from-home audiences through billboard campaigns. He also discusses the growth of his podcast through YouTube shorts, building a profitable network, and the overcomplication of marketing strategies. The episode delves into the effectiveness of billboards for lawyers and the challenges of measuring out-of-home marketing. Additionally, it explores the use of AI and scheduling apps in content creation and the importance of distribution in content marketing.

This episode my homie Damien drops knowledge about all the different businesses he's built. Video CMS for universities, agencies, messaging APIs, along with a bunch of other randoms. It's gold. He's bootstrapped and taken VC blood money. You'll get takes on how VC creates mental freedom to focus on rush to scale while bootstrapping gives you personal freedom but requires so much discipline. He's now building SaaS developer tools and goes deep into what Cloudflare is doing and the countless business opportunities he's seeing around this tech. Listen now to get an education you can't get anywhere else. For free. Remember who your plug is when you make it big.This podcast is brought to you by Swell AI. Swell AI is an content marketing platform that helps you make content for every channel your audience is on. Sign up for free at - https://www.swellai.com/Key takeaway timestamps:(05:38) Targeted cold emails in 2015 vs now(15:44) Focus and specialize for bank account brr(16:24) Early adoption leads to advantage, be first(23:44)Embrace technology changes for success.(36:49) Opportunity for AI-powered marketing agencies.(42:45) Character AI for organizational counseling(49:07) Finding ideal customer and then building products for themEntities Mentioned:Dev tools, SaaS, Developer tools, CSV import, Web scraper, ChatGPT, AI agents, Social media marketing, SEO agencies, Clip production, Video agency, Branding, Trust, Marketing automation, Content analysisLandingCat: SEO for ecommerce - https://www.landingcat.com/