In the Pit with Cody Schneider | Marketing | Growth | Startups cover image

In the Pit with Cody Schneider | Marketing | Growth | Startups

Latest episodes

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Feb 20, 2025 • 31min

Milliseconds Makes Millions: Slow Page Speed is Burning Your Ad Budget

Discover the crucial role of page speed optimization in boosting e-commerce success. Learn how bloated app stacks can stifle conversion rates and why many quick-fix solutions are scams. Explore the profound impact of site speed on ad spend and SEO. Gain insights into the best tools and technologies for enhancing Shopify store performance, including essential free resources for testing speed. Hear a compelling case study that reveals a 17% increase in sales after optimization. Elevate your website's user experience to drive higher average order values!
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5 snips
Feb 13, 2025 • 40min

This Simple Ecom Funnel Increases AOV and ROAS by 3x

Dive into the world of e-commerce funnel optimization! Learn how listicle-style pre-sell pages can skyrocket your conversions. Discover the power of engaging GIFs and trust badges to captivate customers. Explore innovative upselling techniques right before order shipment and the psychology behind effective landing pages. Hear about unique ad strategies, including storytelling and 'ugly ads,' that hook customers. Plus, get insights on subscription models and effective cold emailing to enhance visibility and engage with local markets.
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15 snips
Feb 3, 2025 • 1h 6min

ai built prototypes: going from idea to mvp in under an hour

Discover how AI is transforming product development, from concept to functional prototypes in record time. The guest shares insights on creating a product requirements document and generating a visual prototype. There's a deep dive into an innovative AI-powered infographic generator, highlighting market needs and user engagement. The discussion also covers using AI to streamline workflows, improve design processes, and enhance content creation. Get ready for practical tips on validating ideas and effectively engaging clients!
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Jan 27, 2025 • 1h 3min

landing page masterclass: why your beautiful website is killing your startup growth

Sub to my email newsletter for growth tactics - https://investorupdate.beehiiv.com/subscribeBrought to you by...Talent Fiber: Hire global talent for your growth marketing positions - https://talentfiber.com/Let's dive into the pit and talk about one of the most overlooked things in growth marketing - copywriting. Today I have on my friend Jordan Mix from Late Checkout and we're gonna give you a masterclass on how to actually talk about the thing you're building and write well. Especially for those founders fresh out of Y Combinator who are slinging word salad and getting way too cute with their messaging.We rip through some startup websites, dissecting their copy and showing how to make it more effective. It's all about conveying specific ideas with as few words as possible, focusing on the outcomes people are shopping for - more time, more money, or more status. We demonstrate how to cut the jargon, speak directly to customer pain points, and create messaging that can't be copied. Remember, in this AI world with infinite options, you can actually do way less - write fewer words, ship less designs - and accomplish way more. Timestamps(0:00) - Intro(00:01:03) - Importance of Landing Pages(00:02:28) - Copywriting in Growth Marketing(00:03:08) - The Overlooked Nature of Copywriting(00:09:44) - Principles of Good Copywriting(00:18:04) - Common Mistakes in Google Ads(00:30:09) - Analyzing Y Combinator Startups' WebsitesHost LinksPersonal email newsletter - https://investorupdate.beehiiv.com/subscribehttps://twitter.com/codyschneiderxxhttps://www.linkedin.com/in/codyxschneider/https://codyschneider.com/https://inthepitpodcast.com/Guest LinksTwitter/X - https://x.com/jrdnmixLinkedin - https://www.linkedin.com/in/jordan-mix1/https://shopdowithin.com/
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Jan 21, 2025 • 51min

Enterprise Sales Hack: How to Host $1,500 Dinners for $1M ARR

Discover the power of intimate dinner events to cultivate relationships with potential clients in enterprise sales. Uncover innovative strategies for venue selection and outreach, maximizing returns through personal connections. Learn how collaborating with agencies can enhance brand visibility without the need for an in-house sales team. Delve into the importance of genuine networking and how to leverage unique marketing tactics, including TikTok, to capture attention and drive sales in the health and wellness sector.
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64 snips
Dec 23, 2024 • 53min

AI agents will replace marketing roles in 2025

Grant Hushik, the founder of an AI automation agency, shares his expertise on the rapid integration of AI agents in marketing roles. He defines AI agents as virtual employees transforming workflows and enhancing efficiency. Insights include automating content creation from sales calls and the importance of domain knowledge. The conversation highlights how agencies can stabilize revenue streams through productized services. Grant also discusses the evolving landscape of marketing automation and the balance between human oversight and machine efficiency.
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16 snips
Dec 3, 2024 • 50min

ai automation agency: making $200,000 a month from building automated marketing workflows

Michael Greenberg, founder of an AI automation agency, dives into the transformative power of AI in marketing. He discusses the rise of productized services and the effectiveness of automation in crafting personalized outreach. Michael shares innovative strategies for content creation, including ghostwriting and virtual influencers. He highlights the balance between experimentation and focus in entrepreneurship, providing insights into the challenges of running an AI-driven business. Get ready to explore how to streamline marketing efforts and the future of automated content!
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20 snips
Nov 26, 2024 • 1h 1min

youtube scripting crash course - how to get 100,000+ views in videos for your business

Join scriptwriting expert Bryan Ng, who specializes in helping businesses create impactful YouTube content. He reveals essential strategies for crafting eye-catching thumbnails, compelling titles, and engaging scripts that capture viewers' attention. Bryan emphasizes the significance of long-form content in building brand trust and discusses the rise of in-house creators. Plus, explore the power of analytics to identify winning trends and optimize your video’s performance for maximum engagement. Get ready to transform your YouTube approach!
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29 snips
Nov 11, 2024 • 47min

from zero to $20k mrr in 4 months: how 3 organic social posts built a viral app

Learn how Desmond transformed his app into a $20k monthly success through clever social media strategies. He emphasizes the power of relatable stories in short-form videos for engagement. Discover the impact of a viral post on account visibility and user growth. Delve into the importance of adapting content formats for shifting audience preferences, and explore how AI can enhance user experiences. This insightful discussion reveals actionable techniques for leveraging social media to elevate your app or brand.
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20 snips
Nov 5, 2024 • 55min

the truth about ai content: what's working and what's not

Jacky Chou, an SEO entrepreneur and founder of Indexsy, dives into innovative digital marketing strategies. He emphasizes the power of Reddit for content distribution and gaining journalistic attention. Jacky warns about the decline of traditional affiliate sites and the rise of e-commerce in search rankings. He also explores 'parasite SEO' strategies, where leveraging high-authority platforms aids ranking for competitive keywords. Plus, learn how to optimize content with AI while navigating today's shifting SEO landscape.

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