Female Founder World

Watch Aliett's full workshop in Launch Lab Presented by Adobe Express: launchlab.femalefounderworld.com Aliett Buttelman was turned down by every investor when trying to raise money for the beauty brand she cofounded, Fazit. So she took a scrappy approach to making sales and building her brand, and found a way to get her indie beauty brand worn by Taylor Swift—at a Chief's game, on TV! Sales sky-rocketed. Within a couple of days, the business made $1,000,000 in sales. A couple of years later, they have partnerships with Target and Walmart, and Fazit is on track to hit $40 million in sales. Aliett's going solo on the show to teach you how she made it happen. For the full workshop, visit launchlab.femalefounderworld.com.LINKS Get the Female Founder World resource roundup ⁠https://femalefounderworld.beehiiv.com⁠Become a Business Bestie subscriber: bestie.femalefounderworld.comDownload Adobe Express: ⁠⁠https://www.adobe.com/express/⁠⁠⁠⁠https://apps.apple.com/us/app/adobe-express-ai-photo-video/id1051937863⁠⁠ https://play.google.com/store/apps/details?id=com.adobe.spark.post&hl=en_CA&pli=1

Jasmine is on the show this week sharing all the details about her pregnancy news, how we're handling maternity leave as a small business. LINKSRegister to Launch Lab recordings: https://www.femalefounderworld.com/launch-lab Get the Female Founder World resource roundup ⁠⁠https://femalefounderworld.beehiiv.com⁠⁠Become a Business Bestie subscriber: bestie.femalefounderworld.comDownload Adobe Express: ⁠⁠https://www.adobe.com/express/⁠⁠⁠⁠https://apps.apple.com/us/app/adobe-express-ai-photo-video/id1051937863⁠⁠ https://play.google.com/store/apps/details?id=com.adobe.spark.post&hl=en_CA&pli=1

Launderette founder Ireland McCaughey is on the Female Founder World show with Jasmine Garnsworthy. She saw a $40B opportunity for the modern laundromat last year, and since then has created the viral laundromat that’s become an NYC staple. Ireland put together the financials she needed for the business, got pitching to investors and lenders, and has been off to the races ever since. In this episode Ireland shares the capital needed to start her business and how she got it, how she’s personally managing her finances as an early stage founder, and how she’s thinking through next steps for Launderette. LINKS Get the Female Founder World resource roundup https://femalefounderworld.beehiiv.comBecome a Business Bestie subscriber: bestie.femalefounderworld.comDownload Adobe Express: ⁠https://www.adobe.com/express/⁠⁠https://apps.apple.com/us/app/adobe-express-ai-photo-video/id1051937863⁠ https://play.google.com/store/apps/details?id=com.adobe.spark.post&hl=en_CA&pli=1

Elise Swopes is on Female Founder World with Jasmine Garnsworthy. Elise was one of the original creators on Instagram. She's an artist, and turned that skill into a career as a full time content creator, eventually taking her community building skills on to a full time dream role at Adobe. In this episode Elise talks about her strategies to build viral content, both as a creator and as a brand, how she recommends building partnerships, and how to protect your creativity. LINKS Get the Female Founder World resource roundup https://femalefounderworld.beehiiv.comBecome a Business Bestie subscriber: bestie.femalefounderworld.comDownload Adobe Express: https://www.adobe.com/express/https://apps.apple.com/us/app/adobe-express-ai-photo-video/id1051937863 https://play.google.com/store/apps/details?id=com.adobe.spark.post&hl=en_CA&pli=1

Betches co-founder Aleen Dreksler is on Female Founder World with Jasmine Garnsworthy. While in college, Aleen and her roommates saw a trend for “bro content” online, and started a blog for the women’s version. Their blog, Betches, grew into a massive media empire with millions of fans, and was acquired in 2023 for up to $54M. In this episode Aleen tells us how she built Betches with her cofounders, advice for building something that can be acquired for millions, what's shifted in digital publishing and content, and the copy-paste strategy you can use for securing big partnerships. LINKS Get the Female Founder World resource roundup ⁠https://femalefounderworld.beehiiv.com⁠Become a Business Bestie subscriber: bestie.femalefounderworld.comDownload Adobe Express: ⁠https://www.adobe.com/express/⁠⁠https://apps.apple.com/us/app/adobe-express-ai-photo-video/id1051937863⁠ https://play.google.com/store/apps/details?id=com.adobe.spark.post&hl=en_CA&pli=1

Register for our free workshop series, Launch Lab Presented by Adobe Express: launchlab.femalefounderworld.com Good Girl Snacks co-founders Yasamin Bakhtiar and Leah Marcus are on the Female Founder World show with Jasmine Garnsworthy. If you’re a gen z or millennial woman on TikTok, you probably have seen Hot Girl Pickles. The founders Yasaman⁠ and ⁠Leah⁠ bootstrapped this brand with next to nothing, and have become masters of attention-hacking. They’re only a couple of years old and have spent $0 on ads, and already:* The world's most famous influencers post about them* Best-selling pickle brand at Erewhon* 10,000 pickle jars sold in first year of business DTC (yep, people ordered heavy, expensive PICKLES on the internet just to be a part of this brand)* Forbes 30 Under 30* Reach 2.5 million accounts monthly on Instagram* Deal with a big retailer launching soon* Partnered with Revolve Fest at Coachella* Participated in or hosted nearly 20 successful events

Nisha Dua from BBG Ventures is on the Female Founder World podcast with Jasmine Garnsworthy. Nisha is a venture capitalist whose firm has invested over $150 million in women-led startups like Starface and Spring Health. She spends her days looking into startups, founders, and deciding whose worth backing. She shares what what makes a business and a founder investible, where investors are putting their money right now, and what a post-AI future will look like for entrepreneurs.LINKSRegister for Launch Lab: https://www.femalefounderworld.com/launch-lab Get the Female Founder World resource roundup ⁠https://femalefounderworld.beehiiv.com⁠Become a Business Bestie subscriber: bestie.femalefounderworld.comDownload Adobe Express: ⁠https://www.adobe.com/express/⁠⁠https://apps.apple.com/us/app/adobe-express-ai-photo-video/id1051937863⁠ https://play.google.com/store/apps/details?id=com.adobe.spark.post&hl=en_CA&pli=1Resource recommendations: https://www.granola.ai/ and https://character.ai/

Register for Launch Lab: https://www.femalefounderworld.com/launch-labJasmine Garnsworthy is going solo on the Female Founder World sharing the top 5 tips to land 6-figure partnerships for your business. LINKS Get the Female Founder World resource roundup https://femalefounderworld.beehiiv.comBecome a Business Bestie subscriber: bestie.femalefounderworld.comDownload Adobe Express: https://www.adobe.com/express/https://apps.apple.com/us/app/adobe-express-ai-photo-video/id1051937863 https://play.google.com/store/apps/details?id=com.adobe.spark.post&hl=en_CA&pli=1

Charlotte Trecartin, the founder and CEO of Char Charms, shares her inspiring journey from a university idea to a thriving multi-million dollar business specializing in water bottle accessories. She reveals TikTok strategies that skyrocketed her brand’s visibility and sales, alongside insights on bootstrapping and securing major retail partnerships like Target. Charlotte also discusses the importance of hiring interns and continuous learning for founders, making her experience both relatable and packed with actionable advice.

Deepica Mutyala, the dynamic founder of Live Tinted, shares her inspiring journey from a beauty influencer to the CEO of a rapidly growing makeup brand focused on inclusivity. She reveals what she would do differently when launching a brand and discusses the impact of social media on authenticity and mental health. Deepica emphasizes the importance of community feedback in product development and shares insights on navigating today's competitive landscape, while highlighting her brand's unique approach to representation in beauty.