80 Million Products Sold: How Little Spoon's Founder Would Start From Scratch Today

Angela Vranich, co-founder and Chief Product Officer of Little Spoon, joins Jasmine Garnsworthy to share how she’s reshaping the way parents feed their kids. From launching fresh baby food in 2017 to selling over 80 million meals and landing the biggest food and beverage launch in Target’s history, Angela reveals the scrappy, innovative journey behind building a $100M+ business.

In this episode, Angela dives into the early days of Little Spoon, including how she bootstrapped the business with $200k, set up shop in a tamale factory, and pivoted from retail to direct-to-consumer sales. She also shares her insights on scaling a team to 110 people, navigating the complexities of shipping perishable products, and why staying close to your customers is the ultimate growth hack.

You’ll hear Angela’s advice on breaking into retail, building a brand that resonates nationwide, and why hiring smarter people is the key to leveling up as a leader. Plus, Angela opens up about the mindset shifts that helped her navigate the challenges of scaling a business in the competitive CPG space.

LINKS:

Become a Business Bestie subscriber:https://bestie.femalefounderworld.comCheck out Little Spoon:https://www.littlespoon.com