

Marketing School - Digital Marketing and Online Marketing Tips
Eric Siu and Neil Patel
Neil Patel and Eric Siu bring you daily ACTIONABLE digital marketing lessons that they've learned through years of being in the trenches. Whether you have a new website or you're an established business, you'll learn the latest SEO, content marketing, social media, email marketing, conversion optimization and general online marketing strategies that work today from people that actually practice marketing and operate business. Approaching 100M downloads with 2,500+ episodes, you're sure to find something that will help you grow faster. Also don't forget to subscribe to our Marketing School Youtube channel to get more marketing goodness.
Episodes
Mentioned books

Oct 31, 2021 • 7min
Where The Majority of Our Money is Going this Quarter #1903
Discover the power of investing in exceptional talent over traditional advertising. Learn how seasoned professionals can enhance lead generation through their extensive networks. Plus, hear insights on the evolving cryptocurrency landscape and why it’s a focal point for some investors. This discussion opens up new ideas for strategic business growth through relationships and innovative financing.

Oct 30, 2021 • 7min
5 Ways to Market Your Own Agency Services #1902
In episode #1902, Neil and Eric talk about 5 Ways to Market Your Own Agency Services. Hear about some of the great tools and strategies you can utilize today to build relationships and get your great ideas in front of the right people. TIME-STAMPED SHOW NOTES: [00:20] Today’s topic: 5 Ways to Market Your Own Agency Services. [00:25] Number one: use Crunchbase to find every company that recently received funding, identify what they’re doing wrong, and approach them with solutions for how you can fix it. [00:54] Number two: Incorporate a tool like Loom to communicate your strategies to companies that recently received funding. [01:44] Number three: write guest posts on a lot of blogs in the marketing space. [02:17] Number four: build genuine relationships in anticipation of live events becoming prevalent again. [03:36] Number five: build relationships with people at AdAge, Adweek, and Forrester. [03:59] That’s it for today! [03:59] To stay updated with events and learn more about our mastermind, go to the Marketing School site for more information or call us on 310-349-3785! Links Mentioned in Today’s Episode: Crunchbase Loom AdAge Adweek Forrester Subscribe to our premium podcast (with tons of goodies!): https://www.marketingschool.io/pro
Leave Some Feedback: What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review. Connect with Us: Neilpatel.com
Quick Sprout Growth Everywhere Single Grain
Twitter @neilpatel Twitter @ericosiu Learn more about your ad choices. Visit megaphone.fm/adchoicesSee omnystudio.com/listener for privacy information.

Oct 29, 2021 • 10min
7 Marketing Trends for 2022 & Beyond #1901
In episode #1901, Neil and Eric talk about 7 Marketing Trends for 2022 & Beyond. We take a look at the rise in new technologies like NFTs, DAOs and how they’ll become more mainstream in 2022, as well as what we are expecting from more established platforms like YouTube, Twitter, and podcasting. TIME-STAMPED SHOW NOTES: [00:25] Today’s topic: 7 Marketing Trends for 2022 & Beyond. [00:37] Trend one: NFTs as a marketing strategy, like Gary Vaynerchuk’s VeeFriends, are expected to become much more mainstream. [01:23] Trend two: people and companies increasingly using tools as a form of marketing. [01:57] Trend three: decentralized autonomous organizations (DAOs). [03:43] Trend four: the rise of voice commerce outside of the US and UK and its integration into new products and markets. [04:42] Trend five: YouTube will continue to grow and become more important. [05:38] Trend six: podcasting will become more competitive and saturate nearing the end of 2022. [06:31] Trend seven: Twitter as a space to collaborate and create amazing relationships. [07:48] That’s it for today! [07:53] To stay updated with events and learn more about our mastermind, go to the Marketing School site for more information or call us on 310-349-3785! Links Mentioned in Today’s Episode: VeeFriends YouTube Twitter Marketing School Subscribe to our premium podcast (with tons of goodies!): https://www.marketingschool.io/pro
Leave Some Feedback: What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review. Connect with Us: Neilpatel.com
Quick Sprout Growth Everywhere Single Grain
Twitter @neilpatel Twitter @ericosiu Learn more about your ad choices. Visit megaphone.fm/adchoicesSee omnystudio.com/listener for privacy information.

8 snips
Oct 29, 2021 • 40min
How Alex Hormozi Is Thinking About Building Generational Wealth (Must Listen)
In this enlightening conversation, Alex Hormozi, founder and CEO of Acquisition.com and author of $100M Offers, shares insights on building generational wealth through innovative business strategies. He discusses the importance of creating irresistible offers and systematic problem-solving learned from his consulting days. Alex reveals lessons from successful gym owners, the dynamics of his partnership with wife Leila, and emphasizes personal growth over inherited wealth. Tune in for invaluable lessons on entrepreneurship and wealth creation!

Oct 27, 2021 • 7min
How to Effectively Communicate With Contractors, Even With A Language Barrier #1900
Discover strategies to effectively communicate with contractors across language barriers. Explore the importance of creating user guides and using personality tests to enhance collaboration. Learn how to set clear expectations and establish processes that foster successful teamwork. Perfect for businesses expanding globally!

Oct 26, 2021 • 7min
3 Reasons You Don’t Want to Be the Smartest Marketer #1899
In episode #1899, Neil and Eric talk about 3 Reasons You Don’t Want to Be the Smartest Marketer. While it might feel good to be the smartest marketer in the room, you’re actually putting yourself at a disadvantage in the long run. To learn more about how ego breeds complacency, tune in today! TIME-STAMPED SHOW NOTES: [00:20] Today’s topic: 3 Reasons You Don’t Want to Be the Smartest Marketer. [00:30] Reason one: if you’re the smartest marketer, you’re not going to learn from the people around you. [01:07] Reason two: if you’re the smartest marketer in the room, you’re in the wrong room. [02:05] Reason three: you need to be willing to try new things. [03:36] Our key takeaway for this episode: ego breeds complacency. [04:10] That’s it for today! [04:19] To stay updated with events and learn more about our mastermind, go to the Marketing School site for more information or call us on 310-349-3785! Links Mentioned in Today’s Episode: Subscribe to our premium podcast (with tons of goodies!): https://www.marketingschool.io/pro
Leave Some Feedback: What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review. Connect with Us: Neilpatel.com
Quick Sprout Growth Everywhere Single Grain
Twitter @neilpatel Twitter @ericosiu Learn more about your ad choices. Visit megaphone.fm/adchoicesSee omnystudio.com/listener for privacy information.

Oct 25, 2021 • 7min
What to Do When You Lose Your Rankings #1898
Discover why your website rankings might plummet, from content decay to sudden algorithm updates. Get actionable strategies to manage lost traffic effectively. Learn how to update your content to outshine competitors, and leverage tools like ClickFlow and Google Search Console to identify and fix issues. The hosts delve into surprising tactics for rebounding after ranking drops and emphasize the importance of broader marketing strategies to maintain your site's health.

Oct 24, 2021 • 8min
How to Grow Your YouTube Channel Like We Are #1897
Learn how to enhance your YouTube channel through effective strategies and personal anecdotes. Discover the significance of high-quality video content and the immediate marketing push within the first 24 hours of release. Explore how newsjacking and topical commentary can capture viewers' attention. Focus on niche content initially to align better with the algorithm and boost engagement. Tune in for valuable insights that can transform your channel's performance!

Oct 23, 2021 • 6min
How to Scale Ad Spend on Facebook Without Losing Control #1896
Discover how to effectively scale your Facebook ad spending without losing control! Learn why gradual ramping is essential and how to improve your data inputs. Find out the benefits of duplicating successful campaigns and the risks of creative fatigue that can drain your ROI. Tune in for strategies that help you optimize costs while maximizing conversions!

Oct 22, 2021 • 6min
When Should You Expand Your Marketing #1895
Discover the key to successful marketing expansion by thinking like an investor. The hosts share personal experiences about managing multiple projects and the importance of resource allocation. Learn when it's the right time to ramp up your marketing efforts and how to streamline your initiatives for optimal effectiveness. Get practical tips on balancing various marketing strategies to ensure you make informed decisions that drive growth!


