Marketing School - Digital Marketing and Online Marketing Tips

Eric Siu and Neil Patel
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Oct 21, 2021 • 8min

5 Reasons You Should Dabble in Crypto Marketing #1894

Dive into the thrilling world of crypto marketing! Discover how the decentralized internet is changing the game and why community engagement will be key in the future. Learn how navigating new regulations can spark your creativity and why NFTs are set to revolutionize marketing strategies. Plus, explore the global nature of crypto marketing and why its rapid expansion could outpace the internet itself. Get ready to embrace this exciting frontier!
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Oct 20, 2021 • 7min

What Can Marketers Automate #1893

Discover the world of marketing automation and how it can transform your strategies. The hosts dive into tools like HubSpot and GetResponse that streamline email marketing, enhancing efficiency. They also discuss using Zapier to integrate various platforms, making workflow smoother. Automation is not just about saving time; it can significantly impact productivity and eliminate the need for large teams. Learn how to implement these solutions to optimize your marketing efforts and even automate aspects of SEO!
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Oct 19, 2021 • 6min

How to Systematize Your Marketing #1892

Discover the art of marketing systematization through an internal wiki for documenting processes. Learn the importance of having a process watcher to adapt as your team grows. Explore the benefits of creating a swipe file filled with ideas and processes from companies you admire. Tools like Loom and Notion can streamline your documentation efforts, making onboarding easier and enhancing operational efficiency. Embrace structure in marketing to elevate your team's performance!
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Oct 18, 2021 • 6min

Should You Rotate Through Clients or Aim For Long Term Relationships #1891

The discussion kicks off with an exploration of the pros and cons of rotating clients versus fostering long-term relationships. They highlight how businesses often rotate clients out of necessity initially. The conversation transitions to the substantial costs involved in acquiring new clients frequently. Emphasis is placed on the advantages of nurturing ongoing client relationships, which can lead to greater business stability and a clearer focus on long-term goals.
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Oct 17, 2021 • 6min

What Our Typical Monday’s Look Like #1890

Kick off the week with insights into effective Monday routines! One host embraces an open schedule to foster creativity, while the other prefers a day packed with strategy meetings. They discuss the importance of planning for the entire week and balancing work with personal obligations. Tune in for tips on how to transform your Mondays into a launchpad for productivity!
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Oct 16, 2021 • 6min

Why US Adults Find TV Ads to Be Trustworthy #1889

Discover why U.S. adults, particularly those over 50, trust TV ads more than other mediums. A recent survey reveals that familiar faces and established companies boost credibility in advertising. The discussion also touches on how current events, like the U.S. departure from Afghanistan, have impacted TV advertising schedules. Additionally, explore advertising opportunities on popular streaming platforms like Roku and Hulu. This insight could reshape your marketing strategy!
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Oct 15, 2021 • 5min

An Obscenely Simple Way to Boost Time On-Site 25 percent #1888

Discover a ridiculously simple method to enhance website engagement by boosting time on site with video and audio content. The hosts reveal that incorporating multimedia into blog posts can significantly increase the amount of time visitors spend on your site. Whether using your own creations or relevant videos from other creators, this strategy can be a game-changer for content engagement. Tune in for actionable insights that can elevate your digital marketing efforts!
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Oct 14, 2021 • 7min

It Is Better To Miss An Opportunity Than To Take The Wrong One #1887

This discussion stresses the importance of selective opportunity-taking over chasing every shiny prospect. The hosts emphasize that focus is key to success, and wandering off track can lead to missed goals. They highlight the value of staying within one's area of expertise, encouraging listeners to wait for the ideal chance rather than jumping at the first offer. Personal anecdotes illustrate the pitfalls of overextending oneself in business.
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Oct 13, 2021 • 6min

The Three Best YouTube Marketing Strategies #1886

Unlock the secrets to skyrocketing your YouTube views! Learn the importance of maximizing your video's reach within the first 24 hours. Discover how engaging with the YouTube Community can boost your interaction. The key to going viral? Generating comments! And most importantly, stay authentic—don’t follow trends, create your own unique content. Tune in for clever strategies to elevate your marketing game!
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Oct 12, 2021 • 6min

3 Pieces of Data That Are Key to Marketing #1885

In episode #1885, Neil and Eric talk about three pieces of data you need to track as a marketer. You might now be looking at all of these, which is why you should tune in to hear what they are! TIME-STAMPED SHOW NOTES: [00:25] Today’s topic: 3 Pieces of Data That Are Key to Marketing [00:27] Focus on LTV; you need to look at the long-term, not the short-term. [01:05] Understand the power of retention to align with product! [01:43] See how your upsells and downsells work out.  [03:03] That’s it for today! [03:03] To stay updated with events and learn more about our mastermind, go to the Marketing School site for more information or call us on 310-349-3785!   Leave Some Feedback:     What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review.     Connect with Us:    Neilpatel.com Quick Sprout  Growth Everywhere Single Grain Twitter @neilpatel  Twitter @ericosiu Learn more about your ad choices. Visit megaphone.fm/adchoicesSee omnystudio.com/listener for privacy information.

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