Healers with Hustles

How do you make career and big life decisions? Do you think outside the career cubicle or follow the traditional route? Do you know yourself well enough to know your *actual* strengths and weaknesses?Join Caitlin as she chats with Eleni, a business psychologist who helps high-performing leaders and teams thrive. From discussing topics like what business psychology is to career alignment, leadership, diversity, and inclusion, Eleni shares solid insights on the value of authentic leadership and how your personality can be your biggest edge.Tune in to learn:How Eleni discovered her passion for organisational psychologyThe versatility of being an organisational psychologistHow Eleni creates positive change within organisationsWhy psychologists need to network on social mediaThe importance of career counseling and leadership developmentHow organisational psychologists combine science-based approach with empathy and understanding of human behaviourWhy businesses need to provide support and resources to their employeesHow self-awareness prevents burnout in employeesThe influence of AI in the psychology space Why business leaders need to show authenticity and personality to succeedConnect with EleniWebsiteInstagramConnect with Caitlin:Healers with Hustles websiteInstagramFacebook GroupLinkedIn

The pesky perfectionism trap may be holding you back.In this latest episode, Caitlin shares the true impact of perfectionism on your mental health and productivity. Learn how to break free from unrealistic standards and embrace progress over perfection.Tune in to learn:Why perfectionism is a characteristic of imposter syndromeHow perfectionism differs from conscientiousnessThe possible origins of perfectionism (yup, you probably guessed it)How it hinders performance and productivityA personal example of perfectionism at playStrategies to break free from perfectionismConnect with Caitlin:Healers with Hustles websiteInstagramFacebook GroupLinkedIn

Imagine being unable to buy clothes in your size as dress shops don't stock them. Devastatingly, many women cancel plans simply because they can't find anything to wear that fits.In this episode, Caitlin chats with Bronwyn Wood, a health psychologist and retail shop owner, who saw women crushed by this problem and opened a dress shop catering to fabulous bodies size 14 - 30.Bronwyn talks about the incredible support she's received, her exciting plans for expansion, and the importance of being genuine in both her professional and personal life.Tune in to learn:Bronwyn's unique journey from not finishing school to psychologist and clinical supervisorCan we really overcome imposter syndrome as a psychologist?How Bronwyn turned her rage for the diet industry into a thriving inclusive side hustleWhere the name Bobby Dazzler Dresses comes fromThe ethical considerations of being both a business owner and a psychologistHow her creative side hustle nourishes her clinical practice and helps prevent burnoutThe role community support plays in sustaining you as a business ownerThe significance of an inclusive and sustainable fashion spaceConnect with BronwynInstagramFacebookConnect with Caitlin:Healers with Hustles websiteInstagramFacebook GroupLinkedIn

Common advice is that brand voice needs to be consistent. But this is not the whole truth.From defining your brand's personality to creating a brand voice blueprint for your team, Caitlin shares her secrets to creating a consistent, attention-grabbing brand voice that helps you win customers. Tune in to learn:The difference between brand voice and tone of voiceThe 3 key components of brand voiceHow tone can vary based on topic, platform, and target audienceThe importance of creating a brand voice persona (this is different to a personality archetype)How to document brand voice so anyone can write like you

What’s your secret dream job? When your day job gets all too much, have you wondered what life would be like if you pursued your creative passions instead? In this episode, psychologist turned floral designer Rachel McGregor joins Caitlin to share how a big bout of burnout led her to pursue her creativity and long-held interest in floristry. We chat about the societal perceptions of combining a "serious" profession with a creative one, the impact of getting out of our heads and working with our hands, and how nature helps mental well-being.Tune in to learn:How the societal and cultural pressure to be academic can hold us backThe eye opening lesson flowers taught Rachel about perfectionismCan you really balance psychology with creativity?How Rachel found a sense of self through her floristry How Rachel uses her psychology knowledge in her floral workshopsThe protective and preventative nature of creative outlets against burnout How Rachel balances motherhood and her professional lifeWhy flowers are therapeutic and what humans can learn from getting messyHer experience of doing floral design for a wedding in EuropeConnect with Rachel:WebsiteInstagramConnect with Caitlin:Healers with Hustles websiteInstagramFacebook GroupLinkedIn

As a professional, have you struggled knowing how much you-ness to put in content?Should you follow everyone else in your industry and sound “serious”?Or is it okay to add personality to your content marketing?Join us as Gill Hill, a US-based copywriter and copy editor offers valuable brand voice insights. From knowing when to "object" to overly stiff tones to ensuring your brand voice has the right "appeal", Gill shares how she went from drafting cases to drafting phrases, and gives us the verdict on injecting personality into professional content.Tune in to learn:Exploring the influence of voice and slang as location identifiers Why professionals in particular freeze up when writing How Gill transitioned from lawyer to editorThe cultural nuances in professional writingAn easy visual exercise you can do to help you identify your brand voice subtypeWhy brand voice mattersHow to balance professionalism and showing personalityThe importance of time management as a creative freelancerConnect with GillWebsiteInstagramNewsletterConnect with Caitlin:Healers with Hustles websiteInstagramFacebook GroupLinkedIn

Secretly doubting your abilities, even with oodles of successes? Feeling like it’s all down to luck, not your hard work?In this ep, Caitlin explores the idea of the imposter phenomenon, often referred to as imposter syndrome. Learn how personality traits, childhood experiences, and family dynamics can contribute to this feeling. Tune in to learn:Why Caitlin prefers the term "imposter phenomenon" over "syndrome" The origins and research of the term "imposter syndrome" How early childhood experiences and family dynamics may contribute to the phenomenonThe 'as if' personality conceptHow imposter syndrome and self-efficacy are relatedWhat you can do to help yourself, even when those fraud-y feelings creep inConnect with Caitlin:Healers with Hustles websiteInstagramFacebook GroupLinkedIn

Feeling a little crispy from burnout? Wondering how you can have a fulfilling career without feeling exhausted? Today Caitlin is talking to Dr. Hayley D. Quinn, clinical psychologist turned anti-burnout business coach, as she shares her career shift centred on compassion. Tune in for insights on building a balanced, fulfilling life - both personally and professionally. Tune in to learn: Dr Hayley's incredible burnout recoveryHow burnout led Dr Hayley to business coachingThe one question Dr Hayley asks all her business clients when they have to make a tricky decisionCan we really manage a business while prioritising self-care?What a balanced and intentional business looks likeWhy Compassion-Focused Therapy is at the heart of Dr Hayley’s bizHow Dr Hayley navigated her neurodivergence diagnosisThe meaning of home and having compassionConnect with Dr HayleyWebsiteInstagramFacebookConnect with Caitlin:Healers with Hustles websiteInstagramFacebook GroupLinkedIn

Struggle to define your brand’s voice? Maybe maintaining consistent-sounding content is driving you nuts? Identifying your brand voice will slash your writing and editing time, and finally help you create the right content for your audience.Join Caitlin as she (once again) bangs on about brand voice and why small businesses ought to identify their voice. Tune in to learn:All about the 3 Voices of Authority, 3 Voices of Accessibility, and 3 Voices of Outlook (with examples)Which voice is the best fit for which type of audienceExamples of big brands and what their brand voice isConnect with Caitlin:Healers with Hustles websiteInstagramFacebook GroupLinkedIn

In marketing, have you noticed how some brand's content feels friendly and approachable, while other brand’s content gives you the ick? That’s no accident! That's brand voice in action.In this episode, psychologist turned copywriter Caitlin Bell gives you an overview of brand voice fundamentals. From the differences between brand voice and personality, and the FAB framework, join Caitlin and learn more about THE way for your brand to stand out – a must-listen for those in traditionally “dull” industries. Tune in to learn:The three essential components of brand voice (no one of them isn’t personality)Why documenting brand voice is super important when working with a teamThe difference between brand voice and brand personality (a common misconception)The different types of brand voice and how to identify themHow you can take advantage of brand voice by knowing your audienceConnect with Caitlin:Healers with Hustles websiteInstagramFacebook GroupLinkedIn