
Best Hour of Their Day | Podcast
Hosted by Jason Ackerman and Jason Fernandez, Best Hour of Their Day is a podcast dedicated to helping the CrossFit community. We cover all aspects of fitness including coaching, training, competing, starting and growing a business, and everything in between. Regular guests include world-class athletes, some of the best Coaches in the world, fitness entrepreneurs, industry leaders, and more.
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Latest episodes

Sep 16, 2024 • 1h 12min
BTK 007. How to Build Stronger Athletes in the Olympic Lifts | Chad Vaughn
In this episode of "Behind the Knowledge," Olympian Chad Vaughn shares his methods for building stronger athletes in the Olympic lifts through effective coaching techniques, mobility work, and smart programming. Learn how to enhance performance and develop resilience in your athletes with Chad's proven strategies.
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0:00 Introduction
0:37 Special Guest Introduction: Chad Vaughn
1:24 What Makes a Great Coach?
1:44 Weekly Wins with Chad Vaughn
4:05 Chad's New Training Approach
7:31 Bodybuilding vs. CrossFit: Chad's Perspective
13:27 The Value of Coaching Experience
26:09 Developing as a Coach: Chad's Advice
37:00 How to Improve Your Olympic Lifts
53:09 Key Cues for Coaching Weightlifting
1:00:18 Coaching Challenges and Solutions
1:08:19 Final Thoughts and Advice from Chad Vaughn

Sep 13, 2024 • 56min
741. Lessons Learned from 11 Years of Gym Ownership | North Naples CrossFit
Dario, Owner of North Naples CrossFit shares his journey of building a thriving gym community across 11 years. He discusses key lessons in communication, leadership, and member engagement, offering insights for gym owners on creating a world-class CrossFit experience.
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FREE TOOLS and resources for CrossFit Affiliate Owners and Coaches.
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0:00 - Intro
2:13 - Talking North Naples CrossFit
4:03 - The Journey of Dario in CrossFit
6:40 - Starting at CrossFit Naples
10:49 - Transitioning the Gym to a Business
13:00 - Partnership Dynamics and Challenges
17:06 - Balancing Firefighting and Gym Ownership
20:21 - Navigating a Partnership Split
24:38 - Building a Lifestyle-Focused CrossFit Gym
30:11 - Improving Communication and Feedback
35:00 - Enhancing Member Experience with New Additions
39:09 - Growth and Revenue Insights
43:29 - Planning for the Future of the Gym
46:02 - Dealing with Personal and Family Challenges
50:09 - Real Estate Strategies for Gym Expansion
55:01 - Wrapping Up and Future Plans

Sep 11, 2024 • 49min
740. CrossFit's Future & What Affiliates Need to Know | Austin Malleolo
In this episode, Austin Malleolo offers an inside look at the future of CrossFit, revealing key updates and strategies from CrossFit HQ. From new growth initiatives and brand protection to affiliate support and real estate partnerships, this episode dives deep into what’s next for the CrossFit community.
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FREE TOOLS and resources for CrossFit Affiliate Owners and Coaches.
https://www.besthouroftheirday.com/affiliate-tools
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Unlock the Power of Your Fitness Business with PushPress
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0:00 - Introduction
0:37 - Welcoming Austin Malleolo
3:12 - State of CrossFit Affiliates at the 2024 Games
3:43 - Discussing the Affiliate Price Increase
5:02 - CrossFit’s Strategy for Affiliate Support and Growth
5:26 - Protection of the CrossFit Brand and IP Theft
10:12 - Growth of the CrossFit Brand: SEO and Marketing Strategies
13:34 - Results from the New SEO Strategy: A 40% Increase in Leads
15:29 - Plans for Local Ad Support for Affiliates
18:06 - Marketing Toolkit and New Resources for Affiliates
22:00 - Real Estate Partnerships to Support Affiliates
27:01 - Improving Affiliate Communication and Engagement
29:03 - Rethinking the Affiliate Life Cycle and Role Designation
35:29 - Feedback on Affiliate Communication Strategies
40:14 - Austin Malleolo on Personal Fitness and Sustainable Training
42:02 - Advice for Coaches on Programming and Member Engagement
44:50 - Encouraging Gym Community Engagement and Retention Strategies

Sep 9, 2024 • 50min
BTK 006. Overcoming Imposter Syndrome to Become a Level 4 Coach | Lindsay Andrew
In this episode of "Behind the Knowledge," Lindsay Andrew reveals her battle with imposter syndrome and the strength it took to rise as a Level 4 Coach. Hosts Pat Barber and Todd Occhiuto dig deep into her emotional journey, highlighting the moments that shaped her into the coach she is today. This conversation is a powerful reminder that even the most self-assured coaches once faced doubts—and found the courage to keep going.
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LEVEL UP YOUR COACHING INSIDE THE KNOWLEDGE PRO
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FREE WORLD-CLASS COACH EVALUATION
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0:00 - Introduction to the Episode
0:13 - Meet the Hosts: Pat Barber and Todd Occhiuto
0:44 - Welcoming Lindsay Andrew
1:10 - Lindsay's Early Coaching Days
2:06 - The Moment Lindsay Met Pat
3:00 - Social Media and Growth in Coaching
5:22 - Lindsay's Coaching Journey Begins
7:03 - Transitioning from Nightlife to Coaching
10:21 - Building a Career as a Coach
12:16 - Challenges and Lessons Learned
14:44 - Lindsay's Development as a Coach
18:00 - The Importance of Reps and Experience
21:22 - Building Connections as a Coach
26:26 - Learning to Set Boundaries
32:02 - Mentorship and Development
36:06 - Memorable Coaching Experiences
41:33 - Overcoming Imposter Syndrome
44:08 - Realizing Her Worth as a Coach
47:02 - Lindsay’s Future Plans
48:03 - Episode Outro and Upcoming Content

Sep 7, 2024 • 60min
739. Why Most Gym Owners Fail Without a Growth Mindset | CrossFit Rohkeus
In this episode of the "Best Hour of Their Day" podcast, Nick and Casey Seiske, owners of CrossFit Rohkeus, share how mindset coaching and business mentorship transformed their gym and personal lives. They discuss how reconnecting with family, improving gym operations, and embracing personal growth have strengthened their relationship as business partners and a married couple.
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FREE TOOLS and resources for CrossFit Affiliate Owners and Coaches
https://www.besthouroftheirday.com/affiliate-tools
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0:00 - Introduction
0:44 - Nick and Casey Seiske - CrossFit Rohkeus
2:01 - Nick’s Mindset Transformation Journey
3:42 - Casey Observes Positive Changes in Nick
5:03 - Joel Cochran's Mindset Coaching Impact
7:00 - Empowerment Through Mindset Shift
8:09 - How Mindset Affects Personal and Business Growth
10:02 - Coaching Improvements and Business Strategies
26:01 - Hiring and Developing a Strong Coaching Team
42:33 - Balancing Business Operations and Personal Life
49:20 - Implementing Nutrition and Financial Strategies
57:13 - Final Reflections on Growth and Happiness

Sep 4, 2024 • 45min
738. How Software Can Grow Your CrossFit Gym (and Boost Retention) | PushPress
Nick and Barry from PushPress discuss how gyms can properly use software to deliver unreasonable hospitality, create exceptional member experiences, and boost retention. They share strategies for leveraging technology effectively, from automating tasks to using AI, and introduce new tools like the Committed Club to enhance member engagement and streamline operations.
--
FREE TOOLS and resources for CrossFit Affiliate Owners and Coaches.
https://www.besthouroftheirday.com/affiliate-tools
--
Unlock the Power of Your Fitness Business with PushPress
https://www.pushpress.com/
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0:00 - Introduction and Hosts Introduction
0:36 - Meet Nick and Barry from PushPress
1:23 - The Power of Customer Service in Gyms
2:07 - What is "Unreasonable Hospitality"?
4:44 - Scaling Memorable Customer Experiences
6:45 - Using AI to Streamline Gym Operations
10:34 - Enhancing Customer Experience Virtually
13:06 - Effective AI Strategies for Gym Owners
19:01 - Turning Gym Data into Actionable Insights
24:22 - Proactive Strategies for Gym Management
26:02 - New Tools from PushPress: Committed Club
32:23 - Automating and Personalizing Member Engagement
35:02 - Addressing Customer Service Challenges
39:06 - The Future of Gym Management Software
43:31 - Why Affiliates Should Consider PushPress

Sep 3, 2024 • 1h 12min
BTK 005. Why Classic CrossFit is Still Better Than Competitor Programming | Seth Page - Jump Ship Training
On this episode of Behind The Knowledge, Seth Page from Jump Ship Training discusses the evolution of CrossFit programming, contrasting the classic approach focused on general physical preparedness (GPP) with the more specialized, volume-intensive training seen in today's competitive CrossFit landscape.
Seth shares insights from his experience programming for competitive athletes and explains how Jump Ship Programming integrates the simplicity and intensity of early CrossFit principles while catering to both the everyday athlete and those aiming for competitive success.
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LEVEL UP YOUR COACHING INSIDE THE KNOWLEDGE PRO
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FREE WORLD-CLASS COACH EVALUATION
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0:00 - Introduction
1:08 - Introducing Seth Page
1:44 - Origin of Jump Ship Programming
2:48 - Seth’s Coaching Journey
4:34 - Founding of Misfit Athletics
8:22 - Leaving Misfit Athletics
10:09 - Founding Jump Ship Programming
13:08 - Coaching High-Level Athletes
19:23 - Jump Ship Programming Focus
24:01 - Unique Aspects of Jump Ship Programming
29:04 - Managing Multiple Affiliates
36:22 - Principles of Jump Ship Programming
44:11 - Evolution of Coaching Philosophy
54:46 - Tips for New Coaches
57:19 - Reconnecting with the CrossFit Community

Aug 30, 2024 • 56min
737. Growing a Gym Without Sacrificing Family | CrossFit Solafide
Ricky and Kim from CrossFit Solafide share their journey of balancing family life and running a thriving CrossFit gym while transitioning from a military career. They discuss the challenges and rewards of managing their marriage, parenting, and business together, offering insights into building a successful and fulfilling life.
The episode is filled with relatable stories, practical advice for entrepreneurs and parents, and a deep dive into the dynamics of running a successful CrossFit gym while navigating life's complexities
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0:00 - Introduction
1:06 - The Importance of Family Time
2:02 - Balancing Military Life and Family
3:07 - Challenges of Being Present
4:58 - Transition to Civilian Life and Business
6:42 - Integrating Business and Marriage
8:01 - Parenting Challenges: Screen Time and Boundaries
13:47 - Managing Long-Distance Marriage and Parenting
16:10 - Moving and Finding Roots in Tennessee
18:39 - Taking Over the Gym: A New Career Path
23:39 - Strengthening Their Marriage Through Business
27:01 - Navigating Business Decisions as Partners
32:09 - Finding Clarity with Mentorship and Support
36:11 - Establishing Boundaries Between Work and Home Life
42:09 - Encouraging Each Other’s Growth
49:10 - The Power of the CrossFit Community

Aug 28, 2024 • 34min
736. Jocko Willink on Coaching & Leading with Extreme Ownership
Jocko Willink shares deep insights on leadership, communication, and maintaining passion in coaching, business, and personal life. Drawing from his military experience, he discusses how to effectively lead through crises, the importance of rest and recovery, and the power of simple, clear communication.
Jocko also explores the strong community bonds in CrossFit and Jiu-Jitsu, offering valuable advice for coaches, affiliate owners, and anyone looking to improve their leadership skills.
--
FREE TOOLS and resources for CrossFit Affiliate Owners and Coaches
https://www.besthouroftheirday.com/affiliate-tools
--
Unlock the Power of Your Fitness Business with PushPress
https://www.pushpress.com/
--
0:00 - Intro and Leadership in SEAL Teams
1:06 - Legacy and Leadership Quote
3:33 - CrossFit and Jiu-Jitsu Community Bonds
5:30 - Leadership in Crisis
7:27 - Managing Emotions in Leadership
9:00 - Writing as Therapy
10:12 - The Power of Pausing
13:05 - Training Through Injury
14:02 - Rest and Recovery
16:52 - Simple Communication
20:29 - Breaking Down Protocols
23:10 - Travel Workout Routines
24:53 - New at Jocko Fuel
25:57 - Chad 1000X and Community
28:11 - Sustaining Passion
29:29 - Teaching vs. Leading
31:46 - Jiu-Jitsu Training Changes
33:46 - Leadership Insights

Aug 26, 2024 • 32min
BTK 004. How a Jiu-Jitsu Black Belt Became a CrossFit Coaching Legend | Steve Haydock
On this episode of Behind The Knowledge, Steve Haydock shares his extraordinary journey as a Jiu-Jitsu black belt to a Level 4 CrossFit Coach on Seminar Staff. Discover how he overcame intense challenges, from grueling certifications to unexpected coaching moments that shaped his career. This episode is a must-watch for anyone passionate about the art of coaching.
--
LEVEL UP YOUR COACHING INSIDE THE KNOWLEDGE PRO
https://www.besthouroftheirday.com/theknowledge
--
FREE WORLD-CLASS COACH EVALUATION
https://www.besthouroftheirday.com/world-class-coach-evaluation
--
0:00 Introduction
0:42 Welcome and Overview of the Episode
1:18 Steve's Early Coaching Journey Inspired by His Mother
3:37 Transition from Martial Arts to CrossFit
4:47 Steve’s Introduction to CrossFit and Early Struggles
6:35 The Challenge of the CrossFit Level 2 Certification
7:54 Overcoming Day 1 at the Level 2 Seminar
11:12 The Importance of Learning from Feedback
13:05 The Unexpected Opportunity During a Volcanic Eruption
16:16 Applying CrossFit Coaching Skills to Jiu-Jitsu
19:06 Insights on Becoming a Better Instructor
22:07 Learning to Teach Complex Techniques
23:17 Memorable Coaching Moments: From Anxiety to Achievement
25:03 Handling an Awkward Coaching Situation
27:06 First Impressions: Meeting Todd and Pat
29:08 Reflections on Early Coaching Challenges
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