
The Cold Calling Podcast
The Cold Calling Podcast by MonsterConnect helps sales reps and leaders understand the sales world. Join us for 30 minutes of open table discussions with renowned sales experts on trending topics and another 30 minutes of LIVE COLD CALLING.
Hosted by Larry Long Jr, Sales Acceleration Trainer and Author of JOLT!
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Latest episodes

Aug 5, 2022 • 5min
Don't Shy Away from Pricing
In this episode of the Cold Calling Podcast, Collin reaches out to a prospect whose company is in a niche market. He was interested and asked about pricing straight away. Collin suggests not to shy away from this topic. Clearing up that there is no budget is important to know early on for both parties. Be confident about what you do and answer pricing without dancing around it!To learn more about Monster Connect and to claim your free dial session visit: https://monsterconnect.com/salescast

Aug 4, 2022 • 8min
Your Cold Call Should Reference LinkedIn Profiles
In this episode of the Cold Calling Podcast, Ed and Collin take a beating with their list. However, Collin reminds the audience that detaching yourself from the cold call is necessary to be able to move on. He also shares a new strategy where he doesn't mention that he has worked with X number of companies. Instead, he just says that he saw their profile on LinkedIn and that he was curious to see if they ever considered leveraging podcasting for revenue.To learn more about Monster Connect and to claim your free dial session visit: https://monsterconnect.com/salescast

Aug 3, 2022 • 5min
Own Your Niche Space in Podcasting
In this episode of the Cold Calling Podcast, Ed cold calls several prospects who all seemed like they were not interested in finding out more about podcasting for revenue. However, the last call may hold promise as the prospect, whose business is in a niche market, agreed to receive an email from Ed if he could "make a compelling case," then the prospect would agree to a meeting. Collin shares that prospects from niche markets have a good chance of cornering their segment as there are very few top-rated podcasts in those markets. To learn more about Monster Connect and to claim your free dial session visit: https://monsterconnect.com/salescast

Aug 2, 2022 • 6min
Not Every Meeting Happens on the First Call
In this episode of the Cold Calling Podcast, Ed speaks to a prospect who seemed more interested in becoming a podcast guest rather than creating his own podcast. Ed explains the immediate benefits of guesting and they agree to send each other calendar links to explore the possibilities. The takeaway is to take good notes and follow up when you should because the information you gain is important for future follow-up calls.To learn more about Monster Connect and to claim your free dial session visit: https://monsterconnect.com/salescast

Aug 1, 2022 • 4min
The 3 Goals of a Cold Call
In this episode of the Cold Calling Podcast, Collin talks about the 3 goals of a cold call: learn something new, collect information, and have conversations. These were highlighted in the effectiveness of the double-tap in confirming that you got the right number and starting a conversation. For those who hang up, then it's likely best to try again another time.To learn more about Monster Connect and to claim your free dial session visit: https://monsterconnect.com/salescast

Jul 29, 2022 • 3min
Strive to Present Ideas and Alternatives Even in a Cold Call
In this episode of the Cold Calling Podcast, Ed speaks with a prospect who says that around 80% of his businesses are done through the government and that people might not be interested in podcast content of this nature. While he declines a future meeting, Ed still introduced the possible value of getting him in front of the other 20% through podcasting!To learn more about Monster Connect and to claim your free dial session visit: https://monsterconnect.com/salescast

Jul 28, 2022 • 3min
Give Your Prospect the Opportunity to Own Their Space
In this episode of the Cold Calling Podcast, Collin speaks with a prospect who says he currently has more business than he can handle. However, he asks Collin to check back again in a month because he's very interested in starting a podcast especially because there's no one doing it in their space.To learn more about Monster Connect and to claim your free dial session visit: https://monsterconnect.com/salescast

Jul 27, 2022 • 5min
Referrals Are Racking Up
In this episode of the Cold Calling Podcast, Ed is on a call with a prospect who listens to very little podcast content. She was curious about Salescast, however, and asked for more information through email. At the same time, Collin just came off a call with a prospect whose company already started producing episodes. He still locks in a referral with them to offer feedback after the podcast goes live.To learn more about Monster Connect and to claim your free dial session visit: https://monsterconnect.com/salescast

Jul 26, 2022 • 5min
Feel Out The Conversation and Make the Most of It
In this episode of the Cold Calling Podcast, Collin reaches a prospect whose company deals with government contractors. She mentions that she doesn't have the budget yet so she asked for an email and said she'll go back to it. Based on the conversation, Collin noticed that she was engaged and that he piqued her curiosity so he communicated that he didn't want to be left in the file. This prompts the prospect to give a more specific time frame for a callback!To learn more about Monster Connect and to claim your free dial session visit: https://monsterconnect.com/salescast

Jul 25, 2022 • 6min
Gaining Additional Intel Is a Big Bonus
In this episode of the Cold Calling Podcast, Collin speaks with a prospect whose marketing team is already in the process of starting a podcast. Although he won't exactly be involved in the show, he did provide information and directed Collin to the right sources. Collin reminds us of the value of getting additional information even when you're not getting referrals.To learn more about Monster Connect and to claim your free dial session visit: https://monsterconnect.com/salescast