

The Art of Online Business
Kwadwo [QUĀY.jo] Sampany-Kessie
Welcome to The Art of Online Business podcast, your go-to source for practical tips and strategies to boost profits and impact in your online business, WITHOUT the hustle.Join fellow online course creators and coaches as we dive into things like • sales and marketing optimization, • and systems and processes• funnels and of course• Facebook & Instagram ads for seamless scaling!Hosted by Kwadwo – sounds like [QUĀY.jo] – a & Facebook Ads Strategist for 6 & 7-figure online course creators, membership owners and coaches.Enjoy a mix of actionable solo episodes, interviews with online experts (serving course creators), coaching case studies, and more to elevate your business.You’ll get weekly insights on FB & IG ads mastery, scaling courses and memberships, email marketing, evergreen funnels and more.Hit "Subscribe" and let's gooooo!
Episodes
Mentioned books

Dec 29, 2023 • 32min
Funnel Review - The System RX's Funnel Mistakes Masterclass
Explore the nuances of Angela Tan's funnel design and the impact on conversion rates. Learn about optimization opportunities, clear navigation, and segmenting email lists. Avoid funnel-building mistakes and don't use headings to sell. Improve price visibility, use impactful images, and stick to your values. Enhance trust on checkout pages and set up valuable deadline funnels.

Dec 27, 2023 • 34min
How Collabs Can Explode Your Business Growth with Jordan Gill
Jordan Gill, CEO of Systems Saved Me, discusses the power of collaborations in business growth, including earning $180-220k as the 'Collab Queen'. Learn the importance of connecting with copywriters for workshops, focusing on mission-driven projects, and building trust through collaborations. Discover the opportunities for speaking engagements and offline events, as well as the eagerness of people to collaborate.

Dec 22, 2023 • 14min
Are Facebook Ads worth my time and money to even consider?
Explore the value of Facebook ads and when to bring in a Facebook ad manager. Learn about validating your product, optimizing your funnel, and the challenges of business survival. Should you run your own ads or hire a manager? Discover the value of delegating Facebook ads to a manager.

Dec 20, 2023 • 50min
Unlock More Sales: Webinar & Discovery Call Pro Tips With The Sales Evangelist, Donald Kelly
Join us as we dive deep into sales with Donald Kelly, Founder of The Sales Evangelist. Get tips on elevating your webinars and discovery calls, including structuring a discovery call, handling objections, practicing and role playing, transitioning towards investment, and learning resources for sales.

Dec 15, 2023 • 19min
How I Write Sales Emails for My Online Course With ChatGPT
Learn how to use ChatGPT to write effective sales emails for online courses. Discover the process of training ChatGPT to adopt your communication style and target audience. Get insights into using ChatGPT for writing sales emails and improving communication with clients.

Dec 13, 2023 • 20min
Keenya Kelly’s Short Form Video Secrets!
Learn tips from short-form video marketing expert Keenya Kelly on leveraging short-form videos for business growth. Discover strategies for increasing email list traffic, addressing objections, and hooking your audience. Hear how Keenya helped a client generate over a million dollars. Explore the power of hooks in short-form videos and creating attention-grabbing phrases. Get strategies for getting viewers onto your email list from various platforms.

Dec 8, 2023 • 10min
Avoid These Easy To Fix Sales Page Mistakes
Learn how to avoid common sales page mistakes and improve conversion rates. Understand the importance of client testimonials and how to strategically place them. Discover tips for creating effective module summaries on a sales page.

Dec 6, 2023 • 22min
It's Time For Rick To Say Farewell And Pass The Baton
In this episode, the co-host bids farewell and introduces the new host. They discuss the challenges of finding a knowledgeable ads manager and reflect on their business evolution. They explore the potential of AI for efficiency and profit, and the role of coaching AI in online business. The speaker expresses excitement about new opportunities and expanding their content on YouTube and TikTok.

Dec 4, 2023 • 8min
My Top 4 Lessons Learned From Creating 3 Courses in Less Than 2 Months
In this episode, [QUĀY.jo] reveals 4 valuable insights for online course creators, discussing key lessons he wishes he had learned at the beginning of his course creation journey. Also, you’ll learn why overcoming 'knowledge bias' is essential for teaching beginners, and how this bias might be preventing you from effectively reaching them. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!Visit The Art of Online Business website for Facebook Ads helpDownload the Free Facebook Lead Gen Ad Setup Checklist: Set your ads up like an expert ads manager!Sign up for your FREE 30-day trial with Kajabi Also, discover helpful Kajabi tips for managing customer expectations and fostering a focused learning environment.This episode is full of easy-to-use ideas, great for experienced creators wanting to make their courses even better. Tune in for real, useful advice to upgrade your online course skills! Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:Get 1:1 Meta Ads Coaching from Kwadwo!Say hi to Kwadwo on InstagramSubscribe to The Art of Online Business’s YouTube Channel

Dec 1, 2023 • 14min
Are You Making It Easy for Your Webinar Registrants to Watch Your Webinar?
In today's episode, I dive into the secrets of maximizing webinar registrants' engagement by evaluating a real-life case study with my client and exploring the crucial elements of creating powerful webinar funnels. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!Visit The Art of Online Business website for Facebook Ads helpDownload the Free Facebook Lead Gen Ad Setup Checklist: Set your ads up like an expert ads manager! Discover how minor tweaks in email content and visual elements can significantly elevate engagement rates and bridge the gap between content and conversion.Tune in to hear the inside scoop on making it easy for your webinar registrants to engage and convert.Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:Get 1:1 Meta Ads Coaching from Kwadwo!Say hi to Kwadwo on InstagramSubscribe to The Art of Online Business’s YouTube Channel


