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The Art of Online Business
Funnel Review - The System RX's Funnel Mistakes Masterclass
Dec 29, 2023
Explore the nuances of Angela Tan's funnel design and the impact on conversion rates. Learn about optimization opportunities, clear navigation, and segmenting email lists. Avoid funnel-building mistakes and don't use headings to sell. Improve price visibility, use impactful images, and stick to your values. Enhance trust on checkout pages and set up valuable deadline funnels.
31:32
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Quick takeaways
- Optimizing opt-in pages for better conversion rates is crucial for both warm organic traffic and cold Facebook ad traffic.
- Using bullet points and curiosity-driven language on opt-in pages can effectively captivate potential learners and increase sign-ups for the master class.
Deep dives
Opt-in Page Design
The podcast episode covers the importance of designing an opt-in page that maximizes conversion rates. The speaker, who has experience in Facebook ads management and coaching course creators, emphasizes the need for the opt-in page to capture the highest percentage of visitors. The header of the opt-in page effectively communicates the main value of the webinar and addresses potential objections. However, it is suggested that the call-to-action button should be located on the first screen for better optimization. Overall, the discussion highlights the significance of optimizing opt-in pages for both warm organic traffic and cold Facebook ad traffic.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode