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Business Made Simple Podcast

Latest episodes

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Dec 9, 2024 • 26min

#204: David Kessler—Why ADHD Minds Are Exceptionally Wired for Entrepreneurial Success

David Kessler, co-founder of the Willow Center for Integrative Health and co-host of the Something Shiny Podcast, dives into the world of ADHD and entrepreneurship. He discusses how ADHD can enhance creativity and problem-solving, turning perceived challenges into strengths. Listeners learn practical strategies to create flexible structures that suit their unique work styles. Kessler also explores the links between perfectionism and self-esteem, encouraging entrepreneurs to embrace their ADHD traits for greater success in business and life.
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Dec 3, 2024 • 2min

Introducing Why That Worked – Presented by StoryBrand.AI | Coming January 6th

Get ready for a fresh dive into brand success! Discover the secrets behind why some campaigns take off while others crash. The discussion revolves around actionable insights and cultural analysis that can elevate your marketing game. Whether you're a business owner or just curious, you'll learn the frameworks that drive successful strategies. Don't miss out on unraveling the 'why' behind today's biggest trends!
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6 snips
Dec 2, 2024 • 33min

#203: Cathy Heller—How to Reimagine Success and Create Abundance in Your Life

Cathy Heller, bestselling author of *Abundant Ever After*, shares her insights on redefining success and creating true abundance. She emphasizes that fulfillment comes from aligning with your authentic self and practicing generosity. Cathy discusses the significance of empathy in business, highlighting the importance of active listening. Mindfulness and self-care emerge as vital tools for overcoming stress and finding joy in daily life. Tune in for transformative strategies to enhance your connection to purpose and embrace the abundance already around you.
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4 snips
Nov 25, 2024 • 27min

#202: Sean Cannell—YouTube Strategies That Actually Work for Coaches

Sean Cannell, CEO of Think Media, is a YouTube strategist with a passion for helping coaches thrive online. He unveils how YouTube can become a game-changing asset for coaching businesses. Discover effective monetization strategies and why patience is crucial for growth. Sean emphasizes the importance of content quality and building trust with viewers. He also shares budget-friendly tips to enhance video production using smartphones. Tune in for actionable insights on leveraging video to engage audiences and generate income!
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Nov 18, 2024 • 29min

#201: The One Thing You Might Be Overlooking That Fuels Customer Loyalty

Kelley Kirker, Director of Customer Experience at Business Made Simple, shares her expertise on fostering customer loyalty through exceptional service. She discusses the small, thoughtful actions that resonate most with clients, highlighting the importance of empathy and trust in customer interactions. Kelley explains how to streamline responses using templates while balancing AI's efficiency with the human touch. She emphasizes prioritizing customer needs, encouraging businesses to exceed expectations, ultimately transforming ordinary encounters into extraordinary experiences.
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Nov 11, 2024 • 32min

#200: The 4-Part Health Check Your Business Needs to Stay Strong (Even During Explosive Growth)

Tyler Ginn, President of CoachBuilder and Business Made Simple, reveals his four-part health check framework for businesses facing rapid growth. He discusses crafting a resonant mission statement crucial for team motivation. Tyler emphasizes the importance of regular evaluations for mission alignment and process efficiency. He also highlights assessing team dynamics through employee feedback to enhance satisfaction and performance. Lastly, he underscores the role of data-driven decisions in steering sustainable growth and achieving strategic goals.
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11 snips
Nov 4, 2024 • 48min

#199: Michael Hyatt & Will Guidara—How Top Coaches Are Scaling Fast with These New Frameworks

Michael Hyatt, founder of Full Focus, and Will Guidara, author of Unreasonable Hospitality, dive into the art of scaling coaching businesses. They discuss their new certifications on the CoachBuilder platform, focusing on goal-setting and unforgettable client experiences. Hyatt details how the Full Focus Planner helps coaches structure client success, while Guidara emphasizes creating memorable interactions in hospitality. Together, they showcase ready-made frameworks that empower coaches to achieve real results and foster client loyalty.
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Oct 28, 2024 • 23min

#198: Donald Miller Returns—The Simple Framework that Will Revolutionize the Way You Coach Small Businesses

Donald Miller, the creator of the Small Business Flight Plan Certification and author of "How to Grow Your Small Business," shares his insights on transforming small business coaching. He introduces a structured framework that simplifies complex growth strategies into actionable steps. The conversation includes how this certification empowers coaches to guide clients effectively across crucial areas like leadership and marketing. Miller emphasizes the importance of a repeatable system for delivering meaningful results while ensuring clarity and confidence in coaching.
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57 snips
Oct 21, 2024 • 42min

#197: Seth Godin—How to Craft a Business Strategy that Future-Proofs Your Brand

In this enlightening discussion, bestselling author and marketing expert Seth Godin shares insights from his book, This is Strategy. He emphasizes the importance of defining a clear business strategy to avoid confusing tactics with true direction. Godin explains how long-term thinking and understanding your target audience can guide decision-making. He also addresses the necessity of letting go of sunk costs and crafting a trust-based strategy to foster deeper connections with customers. This is a must-listen for any business owner seeking clarity in a complex landscape.
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6 snips
Oct 14, 2024 • 37min

#196: Donald Miller—How to Stop Giving Free Advice and Start Charging for Your Expertise

In this discussion, Donald Miller, creator of the Coach Builder framework, shares his expertise in turning knowledge into a profitable coaching business. He emphasizes the importance of recognizing your value and confidently transitioning from offering free advice to charging for it. The conversation covers essential steps for establishing a successful coaching practice, including setting clear offerings and creating a structured client journey. Listeners gain actionable insights on building a client list and mastering effective communication to drive sales.

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