
100% Real With Ruby; no #BS nutrition, fitness, fat loss, muscle, macros + mindset
Ruby Cherie (@transformxruby) brings the best guests who are not just evidence based, but experience based
we address your questions & cut the BS so you can break free of confusion
- empowering you to a LEAN, STRONG & HEALTHY LIFESTYLE
- Build muscle, strength & change your body composition - where amazing conversations happen
Mindset is usually the main thing that holds people back. here, there's nothing we hold back
there's no selling
zero BS
let's help you never have to diet again
Latest episodes

Aug 30, 2024 • 46min
#340 - Anti WellnessWank3ry; HARD doesn't mean EFFECTIVE nor the right thing for results. In nutrition or training.. its not about MORE discipline, being stricter.... Tom Bainbridge x Ruby Cherie
just because you are working hard or being 'good' doesnt mean its the right thing
our biases can cloud us
our influence around us...
training harder or dieting harder may be holding you back
"hard training" isnt always effective
"healthy/good" eating isnt always effective
whats the goals
what are your beliefs

Aug 23, 2024 • 54min
#339 Your ultimate nutrition guide to UNCOMPLICATE IT & help you get lean and healthy for life! Brooke Rosenfeld
https://www.instagram.com/wellbalancedwithbrooke
https://www.instagram.com/transformxruby
You don’t need more meal ideas you need more repetition
The reality of
Not just the financial cost but the time, the stress, the
overwhelm, the guessing game
- What
other mistakes do you see with people
- Macro
tetris – when to track all or some and how to slide along the scakle
- 1
million ingredients to track
Log ahead
Snacks
Protein and produce
This is why I hate fasting
The time that you don’t want to do the self care is usually
when you need to
Self care, loving yourself, accepting, compassion. Is
actually holding your prom
Steps
When people come to work with me initially they may be
fearful of special events, traveling, parties, going out to eat - whatever the
case may be
It’s because they typically come from a background of doing
EXTREMELY restrictive diets. They cut out
foods/food groups (without having any understanding surrounding energy balance
which BTW tracking your food will teach you) so when they go into these events
they may not feel in control surrounding their food choices.
Certain foods on there plans are BAD while other foods are
GOOD or ALLOWED with these restrictive plans - all foods can
actually fit but yes, we do need to learn how to practice restraint & aim
to consume minimally processed foods *MOST* of the time (while also balancing
in the fun or sometime foods along the way, of course)
Whatever PLAN you’re following should allow for you to enjoy
the special occasions life brings with it & teach you how to do it STRESS
FREE.
Special occasions don’t last the entire day/weekend. Outside
of these times, we can:
- Still stick to our normal solid habits surrounding them
(eat similar meals that are high in protein/plants, get in some movement, make
sure we stick to our regular sleep schedule as much as possible…etc)
- Go in with some kind of a plan - perhaps we set some sort
of a drink limit when it comes to booze. We stick to one plate for portion
control. We take a loop around with a buffet style type deal & consider
what’s most “worth it” to us (HELL YEAH OR MEH - my strategy my clients love).
- Front load our protein prior to the event if we know we
may not have many high protein food options, even consider having a protein
shake beforehand, etc
The most IMPORTANT thing I feel we can do is set ourselves
to jump right back into our normal routine following the event (have meals
prepped/planned, workouts/walks booked, etc)

Aug 16, 2024 • 54min
#338 How you set yourself up for results that last, build resilience & deal with setbacks. Make it EASIER through seasons of life. Jim Hallinan
https://www.instagram.com/jimmynutrition/
https://www.instagram.com/transformxruby
When they want X body of the past what they are really missing is how care free they were and perhaps the whole age part of it
“ i want to looking good”
You graduated out of X for a reason
Why do we become more uncomfortable with change and the concept of change
I was listening to a podcast on change
Lifestyle habits
Why is a value driven life the key to finally getting the the health and fitness goals people want…
Which they are trying so hard for but moving nowhere much… its just EFFORT, mostly inconsistently, so it feels hard…
Wanting the outcome without the lifestyle
Wanting the outcome without the process
Wanting it to be easy without it being hard frst
radical acceptance. Accept where you are - if you don't. Then its hard to change…
WORK HARD SO YOU DON’T HAVE TO WORK SO HARD
Wake up with no memories
Being harder on yourself, stricter doesnt help
But people don't actually know what it takes which is why they don't know what they really want and don't believe they can get it -
Youre a teacher so this can work easy. We all start in the “not so sure” phase… those who are active in their learning… ie they don't just track food to hit numbers but to understand how those foods make them feel etcetc… end up doing better with creating a lifestyle in this all
Curiosity
Self limiting beliefs
Im not someone that needs to know my why blah blah
Letting go of expectations & leaning into discomfort
How you can be super consistent for a month and still not see much change bc of what we think SHOULD happen…
Bringing fun back into it. Why is that so important
Happiness in the journey
Self reflection being needed
Imagine what you could accomplish if you were kinder to yourself
How does being an ass hole to yourself hold you back
You will always find the evidence for what you believe to be true which can hold you back
You will always grasp at the biases that confirm what your beliefs are and what you think is true which can hold you back from the results you want
This can also be with past predicaments
Road blocks to change
People fear going backwards so they don't even take a step forward
They cling onto struggles of the past so they wont trust themselves to truly go all in and change
Repeated patterns
The reality of progress
How not holding your word leads to more bad body image and negative self talk… more etremes etc. and how eating well and doing things to feel good, enjoying the process… leaks into iother areas of your life
**** your environment
I eat pretty well but cant lose weight… leads to all or nothing, yoyo dieting….
How people get all bound up in gaining weight when they stop focusing on fatloss because they totally let things go from the same effort they had when in fat loss
Earning your indulgences…. This doesnt mean earning calories but you cant expect to just have indulgences every weekend and not blow it… restaurant meals can have up to double their stated calories… it makes it harder for small women to make progress in particular.
What creates a better self image is what gets you to your outcome

Aug 9, 2024 • 1h 9min
#337 - What you do OUTSIDE of the gym CAN BOOST or HINDER results. The POWER of MUSCLE & walking/Dean Guedo
people actually need to focus more on building muscle and less on losing weight - because the scale is pretty poor and showing long term health improvements
Training the RIGHT way and not just ot get weight from point A to point B is SO SO important and also why focusing on building muscle is actually so important before we go into more of the lifestyle habits that really make the BIGGEST difference to living a leaner & healthier lifestyle that IS maintainable.
___
& body composition changes which is ideally what they are really after - as well as the confidence, life, energy, and all round feeling badass that comes with it
Step one for any fat loss phase is to mentally and physically be in the right place to do it - step 2 is to actually do it and do it the right way that wont have you gain it all back.
Some people CAN go aggressive if step one is taken care of… but the thing is… the biggest problem with low calorie diets is that nobody can really stick to it… definitely not for long enough and many people develop the worst relationship with food along the way. the cost of it like hunger, cravings, less life, less social life, poor sleep more hunger, more sacrifices…
Yet its like they only care about results yesterday despite all that.
And thats why i really wanted to talk about the muscle side first because you can get smaller and smaller and run your engine yes - but building the engine to build that dream physique is paramount
However to maintain this and live a higher quality life - its important to realise that actually exercising and doing more demands your body to create more energy - and that actually allows you to have more energy.
_________
Eating less to do the same thing
OR move more and allow for more food to boost your energy and work a positive loop ??
Fail more often if you just go after less food more cardio more exercise
Environment is the thing it is all about --
Environmental problem
3500cals = 1lb isn't as simple as that - we are DYNAMIC
Get stronger – more muscle
Work out what your bottle neck is –
QUOTE OF THE DAY
They don't make the 5 foot 1 version of fast food restaurant menus!
Its just a meal out - it can be 1200 calories and take up 75 % allowance.
DEAN @walk.more.king
RUBY @transformxruby

Aug 2, 2024 • 1h 2min
#336; Amanda Thebe; Navigating Menopause - weight gain, hormones, cardio, metabolism & muscle!
#263 with Amanda; https://open.spotify.com/episode/0ZQn8ejjmx4Opbw4Ub1Zg1?si=_V9edQndSMafO7Sp_nFtJg
https://amandathebe.com/book/
Progesterone & estrogen symptoms all over the body
Neurological also… everyone experiences it differently
Nutrition science is a science and it isnt made
Alot changes that impacts that ratio
Why do some women experience weight gain during menopause despite not changing their diet or exercise habits?
Can you explain how metabolism changes during menopause and how this impacts fat loss
- aka the myths around it knowing that it doesnt actually change
A more sophisticated approach, when you are in perimeno you cant risk winging it anymore. You need a strategy
Things will never work the same anymore becuase youre lifestyle is so much more different, your stress levels, maybe your sleep
Normalising the fat shift is so important
Also how we lose collagen and elastin so our skin is also less tight
Even HOW we move and how much we burn with the same movements drops because we do get slower…
As our metabolism does fall in our laste 60s and 70s… we physiologically also have our appetites reduce then but it increases for the wrong food and its hard if you havent built the lifestyle and habits around lean, strong, healthy
, the things that actually DO change and how we can keep our metabolisms fiery, our muscles strong and growing & avoid the dreaded meno-belly and fat gain most see
HOW we train
Grief of our youth going
Acceptance of menopause
Shifting goals
Just how much more important is protein as we age and how can shifting our nutrition approach to be more intentional about increasing protein not only in general but in each meal can help
I see snacking to be the biggest issue with perimeno and it becomes a new bad habit due to the emotional changes as well… what can women do to manage it?
What are some common myths about strength training for women over 40?
What role does recovery play in training for women over 40, and how can they optimize their recovery?
Mentioning you cant tell the hormone indflucenes i quickly want to tough on body image
Theres so many myths around cardio being bad for women in perimeno, especially long steadystate aka zone 2. I speak at lengths about this on how its super beneficial bc estrogen for heart drops so theres that need for added heart health
But its all about lifestyle, training and nutrition in one
Can you recover
Are you feeding it
Are you being silly and cutting carbs and doing crash diets trying to burn fat and lose weight with cardio or use it as a health tool
We were talking about symptoms before like hot flashes sleep etcetc -
Going based off symptoms
(jen gunter)
HRT, so many myths around oit being artificial hormones in your body is bad, youll just gain weight when you stop them, etcet… can we further on our last podcast together on this in how and where HRT plays a role, when to seek help, how to seek help and advocate for yourself because many docs are unaware
And how to test for it because sadly many are so out of the loop with research on the best testing… so they jump through loops where from what i understand, when youre of a certain age is most important to go by symptoms to then prescribe it and then test from there
How can HRT improve energy & motivation + help peoples health and fitness and physique goals?
Alcohol - how can this impact hormones, fat gain, sleep and all the other things… id add in impacting recovery, muscle and strength training etc…
How else can it impact women and what are the health effects around menopause!
Especially with symptoms

Jul 26, 2024 • 37min
#335- METABOLIC ADAPTATION/DAMAGE/SLOWDOWN - anti wellness wank3ry with Tom Bainbridge and Ruby CHerie
what is the truth here? why is dieting hard?
why do we become weightloss resistant

Jul 19, 2024 • 56min
#334; Ali Gilbert - what keeps you from progress & How the pursuit of building a better physique can change your whole life
So we have spoken on many podcasts before about fuelling our bodies for the results we want…
But we also both came from
A fear of eating more
A fear of doing less
A fear of carbs
A fear of increasing our calories
A fear of carbs
How clothes can even hold us back, or scales
our stories with luke when we started revamped
** outsourcing - why is a coach so valuable in this
The gain before lose
No real program
Fear of getting bulky
“My body is different, my legs gain too fast”
“Its different when youre older”
“I just get bulky”
“I just get fat”
Fears you had, where you are now
Just because you eat food…. Or train doesnt mean youll know
Why protein is soooo beneficial
How “general advice” online can ruin peoples progress
We see these short term things and freak the fuck out
How focusing so much on short term results robs you from ever reaching long term ones
Lol i eat 180-220g easy without protein powder
HEAT is a waste of calories ….
Scales
bf%
Macro calculators
“I need carbs to train”
Why is it you need to focus on health first….? Like if you think about someone who has a higher blood pressure, resting HR
How youve seen these lifestyle changes benefit people
How all of thi stuff can factor into a better life - people don't see it when they start… but how - i know you promote this for the guys you coach but how can the mums and women here apply this?
How an active life can really help your health & body coposition
Why food quality also matters (thinking of the work to break it down
PAST EPS:
https://open.spotify.com/episode/7muCGAIdwGeyDdzQe1EsWu?si=VDAZ2tMDQS-6D7oW3iO2WA
https://open.spotify.com/episode/0Yq1KiOO0embC6LW0poXZg?si=k1iOF0_KTOmKc_5IUDb2PQ
https://open.spotify.com/episode/0xZdWU80mhSBue6Thlx1JA?si=xqU68K9ISZy29IpAD8_nDw
https://www.instagram.com/thealigilbert/
https://www.instagram.com/transformxruby/

Jul 12, 2024 • 1h 21min
#333; Physique development over time & improving long term. The big rocks that matter: Training. Gareth Sapstead
https://www.instagram.com/thefitnessmaverick/
https://www.instagram.com/transformxruby
Physique development over time
Looking so far into the future for what you want to achieve that you neglect the actions you need to take now which may not be fancy, IG worthy or what you like/want to do but we need to build the foundations
Without foundations you only plateau harder
Without foundations you only leave yourself a larger gap to fall back to when things don't go perfectly (which they wont) or you have a bad session, emotional day, holidays, etc…
Its easy to have time scarcity in terms of i need to rush this, do all these things now to achieve all these things and get better at all these things but realistically - you can only recover from so much and many of the things you see on the gram may not be conducive to you… its just something new to get more likes and engagement
So with that lets talk about how to go about addressing physique development over time starting at training foundations and goals…
How do you typically assess clients when they first sign up and how do you find their base line for things to “tidy up” improve etc and what are some common glaring things that youve seen over the years from most women who have been trying to get this toned physique their whole life
The things you see people doing now arent always what has led to the physique they have now
Idea of psychology
Doing what we need vs what we want and incorporating it so you can enjoy it while giving it what you need
Simply NOT dieting does not mean intentionally building muscle
Does not mean intentionally eating for progress, training for progress… your process wasnt there
Again outcome focus end goal focus lets you down
You need to buckle TF down
Volume adjusts but you cant force train either - its always smart training
Also important to realise it is a large muscle and it holds glycogen and water for days when you are training
This really matters for how we plan your physique development over time
Sometimes we have slower phases of learning skills which may not see big weights move
You might need alot of core & lower back strengthening
Where are the weaknesses in the chaing
- why sometimes big barbell moves arent the answer in some phases
- common training mistakes you see with this huge trend to grow the glutes but many programs being focused on alot of less ideal moves vs big bang for buck, but also why many people are doing all the kickbacks and thrusts but still not seeing the change in their legs
How only chasing prs every session holds you back
Other things to focus on for progress outside of increasing weights each week or even reps
Learning the difference between breathing and bracing is MASSIVE
How do you teach that as bracing tends to be a huge set back for so many people
There is a huge difference between CORE training and ABS training…
Can we talk a bit about your favorite core moves and abs moves? -
Food: not undereating their calories
Many people want this toned physique but their pursuit of leaner is usually done with the wrong training modalities, poor exercise selection and not staying in a build for long enough
Dieting to lose the first 10lb to the next 10lb etcetc
Your body doesnt like change fullstop so it is hard

Jul 5, 2024 • 33min
#332 Anti wellness wankery - so what you are doing isnt working??
now what?

Jun 28, 2024 • 58min
#331-Kelly Mack on everything muscle and getting the leaner athletic physique. training, nutrition,
@mackfitness305
@transformxruby
When you go to train – whats the actually bottleneck to your
physique
There are many ways you can optimize movements
But on the other hand you cant just go load yourself with
big ass moves if there are things that we know that will plateau
- She
cut her fat loss short
- When
you made it you see this stuff
TRAINING about
Food about
What it takes