Real Influence w/ Joey Vaillancourt

Daniel Thompson, Co-founder of Noma-Collective, discusses the ultimate remote work and travel experience. They cover topics like the benefits of working while traveling, the challenges faced during the COVID-19 pandemic, the variety of trip lengths offered by Noma Collective, and the importance of building connections and finding common ground with others.

In this episode of Partner Up Profits, YouTube expert Sean Joseph joins us to unravel the YouTube Influencer Formula. We dig into the power of micro-influencers, why focusing on engagement metrics over vanity numbers is crucial, and the potential of long-tail revenue streams on the platform. Sean imparts wisdom on harnessing data to make informed decisions, contemplating pre-roll to mid-roll ad placements, and highlights tools like Socialblade.com and Flanks.com. We finish with a rapid-fire round revealing our guest's favorites. To scale your business through partnerships, don't miss out. Remember, you could be one partnership away from transforming your business!   00:34 YouTube expert shares secrets to success. 07:13 Worked at largest consulting firm, learned, but left. 12:58 Society adapting to remote work and technology. 16:25 Free education from top business leaders available. 23:44 Effectively target video ads for optimal engagement. 29:21 Consider viewer data for strategic ad placement. 31:51 Level up in partnership marketing with partnerupprofits.com. 40:03 Advocate fair value for brand and creator. 43:34 Valuing ads, partnering with influencers, budget allocation. 52:32 High praise for Sean and his work. 55:55 Be direct, don't take things personally. 01:00:40 Focus and follow through key to success. Connect with Sean Joseph! https://www.linkedin.com/in/sean-joseph-9534011b/  https://www.instagram.com/seanzy319/?hl=en  Connect with Joey! https://www.instagram.com/joeyvaillancourt/  https://www.facebook.com/joey.vaillancourt.9/  https://www.linkedin.com/in/joey-vaillancourt/  https://www.youtube.com/@partnerupprofits  https://www.partnerupprofits.com   

Are you looking to learn the Million Dollar Ad Formula?   Then you want to listen to this interview with Adam Greenfeld, co-founder of Thesis, and responsible for scaling it into one of the most respected nootropics companies.    Adam, graduated from Quinnipiac University,  and for over 9 years has been known as a noteworthy leader in the Ecommerce space, establishing several startups whose failures led to the success that he has now with Thesis. Also was the main contributor to the move of the NBA’s Nets to Brooklyn.    In this episode, he shares his formula on how to get Million Dollar Ads through Psycology-Driven Marketing. Also talks about the things that you need in order to scale your business, keeping the motivation through the process.    Adam is on a mission to make people live a live with purpose, and how this is the main piece for his growing business.    Don't miss the opportunity how to learn to build successful ad formulas using content creators.    In this episode, we cover:    [04:38-08:31] Overcoming Challenges and Achieving Focus [08:31-10:59] Scaling Thesis to Success [15:10-28:02]  Crafting Effective Ad Formulas [23:33-28:34] The Role of AI in Ad Creatives [30:13-34:51] Setting Goals and Building Culture [35:42-37:46]  Making an Impact and Connecting with Others     Connect with Joey! https://www.instagram.com/joeyvaillancourt/  https://www.facebook.com/joey.vaillancourt.9/  https://www.linkedin.com/in/joey-vaillancourt/  https://www.youtube.com/@partnerupprofits  https://www.partnerupprofits.com    Get access to my free course, The Bootstrapper’s Guide to Influencer Marketing, and learn how to start working with influencers and build your influencer army https://www.partnerupprofits.com/influencer    Get access to the Partner Up Profits Toolbox, which includes an ever-growing collection of tools, cheat sheets, done-for-you templates, and productivity training related to online marketing https://www.partnerupprofits.com/productivity-toolbox  Connect with Adam!  https://www.linkedin.com/in/adamgreenfeld/ https://www.instagram.com/adamgreenfeld

Mark Joyner, the Father of Digital Marketing, discusses integration marketing, how it can benefit small and mid-sized businesses, and the mind-boggling story of Microsoft's success. He shares insights on identifying opportunities, targeting adjacent industries, and the value of physical locations in marketing. A must-listen for anyone looking to elevate their business!

Hugh O'Donnell, a visionary in business growth and e-commerce brand building, shares secrets to scaling TikTok content creator ads from $1M to $20M monthly revenue. Topics include strategies for capturing and maintaining attention, utilizing influencer-style testimonials, analyzing data, keeping viewers engaged, and the evolution of Creative Converters.

In this Partner Up Profits podcast episode, I reveal my eight-figure influencer outreach system and tracking sheet. Discover how to effectively manage and scale your influencer marketing outreach program without relying on expensive software. This is the exact system I’ve used to help teams and companies track and scale their outreach campaigns and get more influencers promoting their products.   In this episode, you will be able to: Uncover the blueprint for constructing your own influencer outreach system (on a budget) Discover the potency of an outreach tracking sheet in streamlining your influencer management and boosting effectiveness. Learn the ins and outs of customizing and categorizing influencers to send out laser-targeted messages and optimize reach. Dig deep into analyzing and optimizing influencer partnerships to refine your strategies and enhance win-win deals Leverage the power of omnichannel marketing to foster deeper connections with influencers and extract maximum collaborative value. The key moments in this episode are: 00:03:40 - Personalizing the Outreach Tracking Sheet 00:07:08 - Importance of Systems over Software 00:13:05 - Categorizing Influencers and Platforms, 00:17:27 - Setting Up an Outreach Accountability System, 00:20:38 - Promotion and Content Tracking 00:23:37 - Understanding Omnichannel Marketing 00:24:54 - Evolving Deals and Creating a Calendar of Promotions 00:25:57 - Targeting Specific Keywords and Analyzing Outreach Connect with Joey! https://www.instagram.com/joeyvaillancourt/  https://www.facebook.com/joey.vaillancourt.9/  https://www.linkedin.com/in/joey-vaillancourt/  https://www.youtube.com/@partnerupprofits  https://www.partnerupprofits.com    Get access to my free course, The Bootstrapper’s Guide to Influencer Marketing, and learn how to start working with influencers and build your influencer army https://www.partnerupprofits.com/influencer    Get access to the Partner Up Profits Toolbox, which includes an ever-growing collection of tools, cheat sheets, done-for-you templates and productivity training related to online marketing https://www.partnerupprofits.com/productivity-toolbox   

If you’ve ever wondered what happens when you advertise on one of the biggest podcasts in the world, then this episode is for you. Does this sound familiar? You've tried spending money on podcast advertising, hoping to see a significant boost in your business's ROI. But despite your efforts, the results have been lackluster, leaving you feeling frustrated.  I’m here to share the story of advertising on one of the biggest podcasts in the world, the lessons I learned (good and bad), the key factors to consider, and what I would do differently if I did it again. In this episode, you will be able to: Discover significant lessons and tactics that can help you maximize your podcast advertising. Grasp the importance of matching your audience's interests with your product or service offerings in your podcast advertising. Comprehend the long-term impact of persistent advertising efforts on your podcast's success. Learn how to set measurable goals for your podcast advertising campaigns to keep track of your progress. Understand that focusing only on desired outcomes can cloud your judgment, realizing that managing expectations is equally important.     The key moments in this episode are: 00:01:17 - Partner Up Profits Power Move 00:03:08 - Podcast Advertising Overview 00:05:49 - Advertising on a Big Podcast 00:10:02 - Clear Goals and Value Extraction 00:11:53 - The Importance of Clear Objectives 00:13:21 - Tracking The Untrackable 00:15:55 - Making Informed Decisions 00:18:39 - Starting Small and Building Relationships Before Investing Big Connect with Joey! https://www.instagram.com/joeyvaillancourt/  https://www.facebook.com/joey.vaillancourt.9/  https://www.linkedin.com/in/joey-vaillancourt/  https://www.youtube.com/@partnerupprofits  https://www.partnerupprofits.com    Get access to my free course, The Bootstrapper’s Guide to Influencer Marketing, and learn how to start working with influencers and build your influencer army https://www.partnerupprofits.com/influencer    Get access to the Partner Up Profits Toolbox, which includes an ever-growing collection of tools, cheat sheets, done-for-you templates and productivity training related to online marketing https://www.partnerupprofits.com/productivity-toolbox   

Optimizing landing pages is crucial to maximizing influencer traffic conversions, and here's why. When you collaborate with an influencer, they bring with them a highly engaged and targeted audience that trusts their recommendations. When directed to your landing page, these users are primed and ready to engage with your brand. If the landing page is not optimized, you risk losing out on these potential conversions. You don’t want to miss an opportunity that could be costly!    Although influencer marketing is a powerful tool, it can only reach its full potential when paired with effective landing pages that are optimized to convert this traffic into leads and customers.    Harnessing the power of influencer marketing is more than just a collaboration - it's about optimizing your landing pages to convert this traffic into tangible results. The right landing page can amplify your brand's visibility, tap into a dedicated audience, and build trust, leading to increased engagement and higher conversions.   Discover the importance of landing page optimization in maximizing conversions from influencer traffic. Learn how to cater to different types of influencer traffic - from social platforms to email and podcasts - and create landing pages that capture attention, engage visitors, and encourage them to take action. In this value-packed episode, we'll delve into:   The importance of mobile-friendly landing pages for social platform traffic How long-form sales letters can boost conversions from email traffic Why podcast traffic could be your golden ticket to high conversions The role of 'hybrid harmonization' in personalizing your landing pages The significance of separate split tests for desktop and mobile data   Understanding and implementing these strategies can be a game-changer for your business, allowing you to fully capitalize on the influencer traffic and ultimately skyrocket your conversions. Ensure a seamless user experience on your landing pages now!     What you’ll learn in this episode: [2:21] Landing Pages Should be Harmonized To Your Audiences  [4:45] Importance Of Showing Genuine Interest  [7:05] Hybrid Harmonization Framework [9:19] Three Different Platforms Related to Influencers [20:06] Considering Attention Span When Tailoring A Message   Connect with Joey! https://www.instagram.com/joeyvaillancourt/  https://www.facebook.com/joey.vaillancourt.9/  https://www.linkedin.com/in/joey-vaillancourt/  https://www.youtube.com/@partnerupprofits  https://www.partnerupprofits.com    Get access to my free course, The Bootstrapper’s Guide to Influencer Marketing, and learn how to start working with influencers and build your influencer army https://www.partnerupprofits.com/influencer    Get access to the Partner Up Profits Toolbox, which includes an ever-growing collection of tools, cheat sheets, done-for-you templates and productivity training related to online marketing https://www.partnerupprofits.com/productivity-toolbox 

Are you curious about how some people and businesses seamlessly collaborate with influencers and content creators in this digital age?   You're not alone. Cracking influencer partnerships has become a major topic in a world where internet connections are powerful.   In this episode, we'll explore the power of personalization and how it can turn a casual conversation into a meaningful relationship. We'll talk about the psychology behind scarcity and how it can create urgency and value in partnership opportunities.   Not only that, we'll discuss the necessity of evaluating and assessing your efforts to improve your strategy and maximize results.     Are you ready to supercharge your influencer partnerships? Don't miss this episode!    In this episode, we cover:  [01:40] The Importance of Personalization in Outreach [06:05] Introducing Scarcity of Time in Outreach [08:14] Leveraging Scarcity of Product and Knowledge in Outreach [14:39] Clarity In Outreach Communication [16:17]  Using Templates and Systems for Effective Outreach Connect with Joey! https://www.instagram.com/joeyvaillancourt/  https://www.facebook.com/joey.vaillancourt.9/  https://www.linkedin.com/in/joey-vaillancourt/  https://www.youtube.com/@partnerupprofits  https://www.partnerupprofits.com    Get access to my free course, The Bootstrapper’s Guide to Influencer Marketing, and learn how to start working with influencers and build your influencer army https://www.partnerupprofits.com/influencer    Get access to the Partner Up Profits Toolbox, which includes an ever-growing collection of tools, cheat sheets, done-for-you templates and productivity training related to online marketing https://www.partnerupprofits.com/productivity-toolbox 

Finding 500 influencers might seem like a daunting task, but with a little creativity, you can do it without spending a dime.    Engaging with a larger pool of influencers helps mitigate risks associated with relying on a single or just a handful of influencers. If one influencer's popularity wanes or they face a controversy, it could negatively impact your brand. In contrast, having numerous influencers can help maintain a consistent brand image.     But, how do you find these influencers without breaking the bank? We've got you covered!    In this episode of Partner Up Profits Podcast, we unlock how to harness the power of social media platforms, free tools, networking, and more to connect with a vast range of 500 influencers in your niche. Don't miss out on the opportunity to revolutionize your influencer marketing strategy and take your business to new heights!    In this episode, we share:  [00:35 - 01:46]: Exploring the Significance and Challenges of Finding Influencers [02:22 - 03:15]: Outlining the Framework for Locating Influencers [07:41 - 08:00]: Presenting the Perfect Partner Prospecting Playbook. [08:00 - 09:45]: Brainstorming on Interests and Relevant Hashtags [09:45 - 13:10]: Utilizing Ready-Made Templates and Systems for Partnership Marketing [13:10 - 18:13]: Conducting Research on Hashtags, Related Accounts, and Event [18:13 - 20:57]: Finalizing A  Comprehensive List of Potential Influencers   Connect with Joey! https://www.instagram.com/joeyvaillancourt/  https://www.facebook.com/joey.vaillancourt.9/  https://www.linkedin.com/in/joey-vaillancourt/  https://www.youtube.com/@partnerupprofits  https://www.partnerupprofits.com    Get access to my free course, The Bootstrapper’s Guide to Influencer Marketing, and learn how to start working with influencers and build your influencer army https://www.partnerupprofits.com/influencer    Get access to the Partner Up Profits Toolbox, which includes an ever-growing collection of tools, cheat sheets, done-for-you templates and productivity training related to online marketing https://www.partnerupprofits.com/productivity-toolbox