In this episode of Partner Up Profits, YouTube expert Sean Joseph joins us to unravel the YouTube Influencer Formula. We dig into the power of micro-influencers, why focusing on engagement metrics over vanity numbers is crucial, and the potential of long-tail revenue streams on the platform. Sean imparts wisdom on harnessing data to make informed decisions, contemplating pre-roll to mid-roll ad placements, and highlights tools like Socialblade.com and Flanks.com. We finish with a rapid-fire round revealing our guest's favorites. To scale your business through partnerships, don't miss out. Remember, you could be one partnership away from transforming your business!

00:34 YouTube expert shares secrets to success.

07:13 Worked at largest consulting firm, learned, but left.

12:58 Society adapting to remote work and technology.

16:25 Free education from top business leaders available.

23:44 Effectively target video ads for optimal engagement.

29:21 Consider viewer data for strategic ad placement.

31:51 Level up in partnership marketing with partnerupprofits.com.

40:03 Advocate fair value for brand and creator.

43:34 Valuing ads, partnering with influencers, budget allocation.

52:32 High praise for Sean and his work.

55:55 Be direct, don't take things personally.

01:00:40 Focus and follow through key to success.

12. Unlocking the YouTube Influencer Formula: Expert Partnership Strategies to Scale to Over 5 Billion Users W/ Sean Joseph