
The Futur with Chris Do
The Futur Podcast is a show that explores the interesting overlap between design, marketing, and business. Our host (and CEO of The Futur), Chris Do, hold candid conversations with inspirational people from the worlds of design, technology, marketing, business, philosophy and personal development. These conversations go deep. With the aim of understanding who these incredible people are, what drives them to do what they do, and what can we--the listener--learn from it all. Visit thefutur.com/podcast for show notes and additional information from each episode.
Latest episodes

Nov 9, 2022 • 1h 3min
214 - You are more than your job title — with Sarabeth Berk
Sarabeth Berk, a TEDx speaker and professional identity researcher, challenges traditional job titles and emphasizes the value of hybrid identities in the workforce. She discusses how many find fulfillment at the intersection of multiple disciplines. In a lively debate with Chris Do, they explore the complexities of self-awareness in professional branding and the importance of clearly communicating one’s unique skills. Sarabeth also provides practical strategies for those navigating the hybrid career landscape, urging listeners to embrace their diverse talents.

31 snips
Nov 2, 2022 • 59min
213 - Creativity is not magic — with Joey Cofone
Join Joey Cofone, founder and CEO of Baron Fig and author of 'The Laws of Creativity,' as he embarks on a philosophical journey exploring creativity. He discusses how creativity, much like a musical instrument, is a skill that can be developed over time. Tune in to learn about the role of failure and even delusion in achieving success, how struggles can foster personal growth, and the dynamics of personality types in creativity. Plus, gain insights on transforming negative experiences into valuable life lessons.

18 snips
Oct 26, 2022 • 55min
212 - The Laws of Creativity — with Joey Cofone
Joey Cofone, Founder and CEO of Baronfig and author of "The Laws of Creativity," returns to discuss the nuances of creativity. He shares why embracing your uniqueness can lead to greater self-expression and creativity. Joey stresses the importance of defying societal norms and nurturing instincts from a young age. Through inspiring anecdotes, including the transformative journey of Jan Ertz-Matzeliger in shoe manufacturing, he highlights how breaking barriers can unleash innovation. Listeners will gain insights on framing questions to tackle challenges and fostering genuine creativity.

26 snips
Oct 19, 2022 • 1h 5min
211 - How to give and receive feedback — with Eric Moore
Discover the intricate dance of giving and receiving feedback in creative fields. Hear personal anecdotes that highlight transformative teaching moments and the importance of a supportive critique environment. The discussion emphasizes structured approaches to feedback, enhancing personal growth through self-discovery instead of direct critiques. With practical advice on fostering emotional preparation and clarity, this conversation transforms the sometimes daunting task of critique into a valuable tool for artistic and professional development.

15 snips
Oct 12, 2022 • 1h 10min
210 - Know your audience — with Eric Moore
Eric Moore, a communication strategist blending design thinking with nonviolent communication, dives deep into the intricacies of selling creative concepts. He emphasizes the importance of knowing your audience through empathy, highlighting how design thinking can transform ideas into impactful stories. Eric shares his experiences with SaaS companies, illustrating how techniques like the rose thorn bud method and effective storytelling can refine strategic communication. He also touches on the challenges faced during rapid growth in the tech space, proving that creativity can drive successful outcomes.

11 snips
Oct 5, 2022 • 51min
209 - The 4 phases of Design Thinking — with Eric Moore
In this engaging discussion, communication strategist Eric Moore, a master in blending design thinking with nonviolent communication, explores the four phases of design thinking. He dives into the importance of empathy maps and introduces the clever rose-thorn-bud concept. The conversation also highlights how design thinking can support single parents, emphasizing community connection and the complexities of family dynamics. Humor intertwined with practical design strategies makes this talk both enlightening and entertaining!

39 snips
Sep 28, 2022 • 56min
208 - What is Design Thinking? — with Eric Moore
In this discussion, Eric Moore, a communication strategist and expert in design thinking, engages with Chris about Natasha Jen's provocative claim that design thinking is nothing but B.S. They explore the true essence of design thinking, its role in fostering creativity, and the misconceptions tied to its use. The conversation covers the importance of structured frameworks in design, effective collaboration between designers and non-designers, and how design thinking can enhance storytelling in leadership. It's a debate packed with insights that might change your view on the method.

54 snips
Sep 21, 2022 • 1h 14min
207 - Your vibe attracts your tribe — with Anneli Hansson
Anneli Hansson, a brand expert and strategist, explores the essence of magnetic brands that attract loyal customers. She delves into the importance of authenticity, emphasizing transparent communication to establish genuine connections. Anneli discusses how a brand's 'why' shapes its identity, enhancing customer loyalty. With personal anecdotes, she showcases the power of storytelling in branding and stresses the necessity of nurturing relationships with your audience. Listeners are encouraged to embrace their true selves and attract their unique tribe.

Sep 14, 2022 • 51min
206 - The Art of Detachment Pt. 2 — with Anneli Hansson
Anneli Hansson, a creative coach, joins Chris to unpack the transformative power of detachment for creative professionals. They explore how attachment to one’s work can lead to unhappiness and self-doubt, discussing methods to reclaim personal worth. The conversation dives into emotional accountability and the importance of turning aspirations into visible actions. They emphasize a mindset shift from excuses to empowerment, encouraging listeners to embrace self-awareness and ownership in their creative journeys.

11 snips
Sep 7, 2022 • 42min
205 - The Art of Detachment Pt. 1 — with Anneli Hansson
Anneli Hansson, a brand strategist and educator, joins to discuss the art of emotional detachment. She shares her personal journey with ADHD and the challenges of emotional regulation. The conversation dives into the complexities of detaching from expectations, emphasizing self-awareness and the influence of childhood on adult identity. They explore how language shapes empowerment and the philosophical debate around emotional control. The duo highlights the importance of understanding and compassion in managing emotional responses, especially in close relationships.
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