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Social Media Marketing Talk Show

Latest episodes

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Aug 26, 2024 • 14min

Facebook Updates: Profile Connections, Ads, Reels, and More

In this engaging discussion, social media marketing expert Jerry Potter unpacks the latest Facebook updates. He highlights new advertising tools that integrate discounts and delves into the ethical implications of AI-driven personalized ads. Potter shares insights on recent changes in ad management and optimizes strategies for existing campaigns. He also reveals exciting features for Facebook Reels and discusses improvements in the Meta Business Suite, alongside updates on Threads and new educational resources for creators.
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Aug 19, 2024 • 20min

LinkedIn Updates: Pages Verification, Ads, and More

Discover the latest on LinkedIn's verification process and its impact on marketers. Explore the rise of engaging video content, with a dedicated feed enhancing user experience. Learn about new security features like verification badges for company pages, aimed at increasing trust. Additionally, dive into fresh advertising tools designed to enhance engagement tracking and audience targeting, showcasing LinkedIn's advancements in AI for better marketing strategies. Finally, realize the importance of keeping profiles updated for optimal visibility.
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Aug 12, 2024 • 29min

YouTube Updates: Shorts, Ads, Policy and More

In this conversation, social media expert Jerry Potter joins YouTube influencer Diana Gladney to dive into the latest YouTube updates. They discuss exciting features like the 'add yours sticker' for Shorts, aimed at boosting viewer engagement. The importance of AI tools in content creation and the new e-commerce enhancements for creators are highlighted. They also cover challenges with live streaming policies and the integration of merchandise features, making YouTube an even more dynamic platform for marketers and creators.
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Aug 5, 2024 • 18min

TikTok Updates: Creator Tools, Ticket Sales, and More

Keenya Kelly, a social media marketing expert and TikTok creator, joins digital marketing guru Jerry Potter to discuss TikTok's latest innovations. They explore new features like watermark-free downloads and custom covers, enhancing creator visibility. The duo dives into TikTok's e-commerce evolution, highlighting initiatives aimed at rivaling Amazon. They also unveil the app's ticketing innovation, allowing event ticket purchases within TikTok. Lastly, they contemplate the potential impact of a TikTok ban on marketing strategies.
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Jul 29, 2024 • 27min

Instagram Updates: Reels, Ads, Carousels, and More

Jerry Potter, a social media marketing expert, joins Chelsea Peitz, a specialist in leveraging social media for business, to discuss the latest Instagram updates. They dive into the innovative tools for Instagram Reels, from new editing options to collaboration features. The duo shares best practices for engagement and overcoming imposter syndrome. They also explore new ad capabilities, such as customizable call-to-action buttons and AI-driven features, emphasizing how these changes enhance user interaction and brand visibility.
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Jul 22, 2024 • 12min

Facebook Updates: New Ads, Broadcast Channels, and More

We explore the latest Facebook updates with Jerry Potter on the Social Media Marketing Talk Show.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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20 snips
Jul 15, 2024 • 25min

LinkedIn Updates: New Ad Types, Content Enhancements, AI Tools, and More

Social media marketing expert Judi Fox joins the podcast to discuss the latest LinkedIn updates. They talk about new ad types, content enhancements, AI tools, and changes in link sharing. They also cover features like two-column newsletters, first comment capabilities, and custom call-to-action buttons. The conversation touches on maximizing visibility, boosting ROI, and utilizing AI writing assistant on the platform.
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Jul 9, 2024 • 32min

YouTube Updates: Thumbnail Tests, AI Protections, Shorts, and More

We explore the latest YouTube updates with Jerry Potter featuring Diana Gladney on the Social Media Marketing Talk Show.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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Jul 1, 2024 • 14min

TikTok Updates: Ads, Search, Symphony, and More

Social media marketing expert, Jerry Potter, discusses the latest TikTok updates including disruptive ad formats, AI spokespersons, image search in TikTok shop, symphony avatars, AI dubbing, language detection tool, TikTok Studio, TikTok One, Streaks feature, gamification strategies, commercial music library, floating player, All Access Ticket to Social Media Marketing World, and podcast recommendations.
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Jun 24, 2024 • 31min

Instagram Updates: Reach, Ads, and More

Chelsea Peitz discusses the latest Instagram updates, including reel length testing, algorithm insights, ad testing, and managing threaded accounts efficiently. The podcast covers strategies for content creators, importance of shares on Instagram, identity and engagement on social media platforms, new features like posting quietly and interruptive ads, benefits of Instagram advertising, and the introduction of threads API for easier management.

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