FINITE: B2B Marketing Podcast for Tech, Software & SaaS

Dominik Elmiger is Head of Marketing at Ably, a product providing APIs and components for developers to build powerful, reliable, and scalable realtime apps.Dominik has lots of experience implementing marketing automation solutions into different businesses, including HubSpot, Pardot and Marketo. FINITE podcast host Alex Price talked with Dominik about how to approach a marketing automation implementation project, and some of the pitfalls and war stories to try and avoid!Visit finite.community to find out more about the FINITE community for B2B technology and software marketers, and join us at a future event.The FINITE Podcast is made possible by 93x, the leading digital marketing agency for B2B technology businesses delivering SEO & PPC strategy to drives leads, pipeline & revenue growth.

Oli Bridge is the Head of Marketing & Growth at Bonjoro, a platform that allows businesses to boost customer engagement with perfectly timed personal videos.FINITE podcast host Alex Price sat down with Oli to explore his role as Head of Marketing and Growth at Bonjoro, and to explore how Oli has approached a more innovative approach to growth, away from the 'traditional' inbound marketing method. Instead, Oli's focus has been on customer advocacy and scaling what he calls a 'word of mouth engine'.Visit finite.community to find out more about the FINITE community for B2B technology and software marketers, and join us at a future event.The FINITE Podcast is made possible by 93x, the leading digital marketing agency for B2B technology businesses delivering SEO & PPC strategy to drives leads, pipeline & revenue growth.

April Dunford is an author, speaker and consultant with extensive prior experience as a VP Marketing across a number of enterprise B2B technology companies. April now specialises in working with B2B technology businesses to help them position innovative products in ways that customers intuitively understand.FINITE podcast host Alex Price sat down with April to explore a very current topic - how can B2B tech companies position themselves and adjust their messaging in such uncertain times?Visit finite.community to find out more about the FINITE community for B2B technology and software marketers, and join us at a future event.The FINITE Podcast is made possible by 93x, the leading digital marketing agency for B2B technology businesses delivering SEO & PPC strategy to drives leads, pipeline & revenue growth.

Nick Roberts is the Marketing Director of Global App Testing, and innovative quality assurance and testing platform that brings together humans and technology to provide testing services to websites, apps and other digital platforms.FINITE podcast host Alex Price sat down with Nick to explore his role as Marketing Director at Global App Testing and Nick's data driven approach to optimising the B2B funnel and buyer journey.Visit finite.community to find out more about the FINITE community for B2B technology and software marketers, and join us at a future event.The FINITE Podcast is made possible by 93x, the leading digital marketing agency for B2B technology businesses delivering SEO & PPC strategy to drives leads, pipeline & revenue growth.

Cindy Atinault is VP of Marketing at Senseye, an enterprise B2B tech company providing a predictive maintenance solution that drives forward innovative automated industrial operations.FINITE podcast host Alex Price sat down with Cindy to explore her role as VP of Marketing at Senseye and how the latest MarTech and AI tools can help to empower marketers, get results, drive ROI and more closely align with sales.Visit finite.community to find out more about the FINITE community for B2B technology and software marketers, and join us at a future event.The FINITE Podcast is made possible by 93x, the leading digital marketing agency for B2B technology businesses delivering SEO & PPC strategy to drives leads, pipeline & revenue growth.

Steve Toth is SEO Manager at FreshBooks, the all-in-one invoicing and accounting SaaS solution that makes running a small business easy, fast and secure.Based in Toronto, Canada our host Alex Price joined Steve over a Zoom call to talk all things SEO for B2B SaaS companies and explore Steve's approach to SEO along with how SEO works at FreshBooks. And of course any future trends within the world of SEO.Steve also runs SEO Notebook, where he has quickly built a following thanks to his deep insights and observations from the world of SEO.Visit finite.community to find out more about the FINITE community for B2B technology and software marketers, and join us at a future event.The FINITE Podcast is made possible by 93x, the leading digital marketing agency for B2B technology businesses delivering SEO & PPC strategy to drives leads, pipeline & revenue growth.

Steve Mann is VP of Marketing at ThetaRay, a big data and cyber security platform that provides faster, more accurate analytics solutions for identifying emerging risk, discovering new opportunities, and exposing blind spots within large, complex data sets. On a recent trip to New York, FINITE podcast host Alex Price sat down with Steve to explore his role as CMO at ThetaRay and have a fascinating (and sometimes philosophical discussion!) on the psychology of marketing!Visit finite.community to find out more about the FINITE community for B2B technology and software marketers, and join us at a future event.The FINITE Podcast is made possible by 93x, the leading digital marketing agency for B2B technology businesses delivering SEO & PPC strategy to drives leads, pipeline & revenue growth.

Nicole Lindenbaum is VP of Marketing at Teampay, a fast growing FinTech spend management platform that empowers employees with software that requests, approves, and tracks company spending in real-time.On a recent trip to New York, FINITE podcast host Alex Price sat down with Nicole to explore her role at Teampay office in NYC. Nicole shares some of the things she is working on from a marketing perspective to help enable her sales team to drive growth at Teampay.Visit finite.community to find out more about the FINITE community for B2B technology and software marketers, and join us at a future event. The FINITE Podcast is made possible by 93x, the leading digital marketing agency for B2B technology businesses delivering SEO & PPC strategy to drives leads, pipeline & revenue growth.

Guillermo Murga is Director of Marketing at Anvyl, 'The Intelligent Supply Chain Platform'.On a recent trip to New York our host Alex Price sat down with Guillermo to explore his role at Anvyl and background in marketing, both in global advertising agencies but also as the first marketer in fast growing B2B technology startups. Together, they explore how to lay the foundations for building and scaling a marketing team from scratch.Visit finite.community to find out more about the FINITE community for B2B technology and software marketers, and join us at a future event. 

John Enny is Director of Marketing at SaaS restaurant management platform xtraCHEF, which helps restaurants improve productivity and increase profits.Our host Alex Price sat down with John on a recent visit to New York to explore his day to day running marketing at xtraCHEF, and to try and answer some big questions around content marketing. Specifically, how can marketers walk that fine line between quantity and quality when it comes to content marketing?Visit finite.community to find out more about the FINITE community and join us at a future event.