
Imperfect Action
How do I grow my business faster? What's the secret to success? How can design a business that serves me, not the other way around?Your host, Steph Taylor, asked all of these questions right before she built a million-dollar online business from the ground up in just a few short years. But she made every mistake along the way. Now, Steph's sharing the strategies she wishes she'd known when she was dreaming up her business plan from her corporate cubicle. The advice she wishes she'd had when she was juggling painful clients, answering client calls at 3 am and wondering if she would ever find financial freedom with her business. If you ever feel like you're the only one who hasn't cracked the secret to success in your online business, this show is for you. If you have big dreams but feel like you're not getting anywhere, this show is for you. If you wish you could put your growth on 8x speed and skip straight to the good part, this show is for you. Every Monday, Wednesday and Friday, you can expect mindset advice, actionable marketing tips, and strategies to build a business that brings you more profit, more freedom and even more joy. Prepare to walk away from every episode feeling inspired to take action. Because the secret sauce is Imperfect Action.
Latest episodes

May 5, 2024 • 26min
Coaching Call: Turning free events into a profitable online business
Hannah, passionate about women's events, learns to turn free events into a paid membership. Topics include building email lists, creating valuable freebies, talking to the audience, and sustaining a membership model. Strategies for transitioning to paid services and platforms for hosting membership groups are also discussed.

May 2, 2024 • 19min
4 mindset habits to adopt before your next launch for a bigger profit
Explore the importance of mindset in a launch and adopting better habits for greater profits. Learn why launching is a repeatable process and embracing growth provides valuable lessons. Discover how confidence comes from doing, not overthinking. Avoid pitfalls of perfection and overwhelm. Shift mindset by acknowledging fears and doubts for focus and success.

Apr 30, 2024 • 20min
The biggest takeaways from 800 episodes of this show (Part 2)
Learn about the importance of launching imperfectly and focusing on small, impactful changes for business growth. Discover how mindset plays a crucial role in your success, and why implementing too many ideas at once can hinder your progress. Gain insights on daily habits, mindset barriers, and practical business strategies from 800 episodes of this podcast.

4 snips
Apr 28, 2024 • 16min
The biggest takeaways from 800 episodes of this show (Part 1)
Learn why people may not buy your offer, the power of content creation for audience growth, profitable launches with a small audience, prioritizing tasks effectively, and overcoming struggles in making consistent sales. Dive into valuable insights on boosting sales, content marketing, efficient launch strategies, time management, and task prioritization for online business owners in this milestone episode.

5 snips
Apr 25, 2024 • 12min
6 essentials for attracting clients that value your offers
Learn the importance of attracting clients who value your offers, choosing the right niche, clear messaging, showcasing expertise, selling at different price points, and using stories and testimonials effectively. Host provides practical insights and strategies for success in attracting valuable clients.

5 snips
Apr 23, 2024 • 13min
Ask Steph: How can I create a valuable freebie that doesn't give away too much?
Discover why giving away too much value in lead magnets may not lead to sales, and focus on what your audience needs instead. Learn how to anticipate objections and shift your audience's mindset to drive conversions. Get tips on creating valuable lead magnets and understanding your ideal clients' needs.

Apr 21, 2024 • 16min
7 lessons I learned from the launch of my new membership
Learn valuable lessons from the launch of a new membership, including the importance of simplicity and taking action without waiting for perfection. Discover why planning for everything is unrealistic and how setting deadlines can drive progress. Navigate through challenges of launching a program, gather feedback, and enhance future launches with newfound insights.

Apr 18, 2024 • 18min
Struggling to stand out online? You're probably making one of these 9 mistakes
Learn how to stand out online by avoiding common mistakes like trying to resonate with everyone, understanding your clients' language, having clear messaging, and showing up consistently. Social media isn't the only way to reach your audience, so explore other options.

Apr 16, 2024 • 24min
My top 15 tips for running an online business
Learn why embracing failure and facing fears is key to success in online business. Discover the importance of selling, managing cash flow, and valuing consistency over perfection. Understand the significance of balancing gratitude with ambition and adopting an empowered mindset for lasting success.

Apr 14, 2024 • 14min
Creating healthy boundaries during your course, group program or membership
Learn how to set boundaries in your business with 4 key tips, including differentiating between 1:1 and group programs, how boundaries teach others how to interact with you, and what to do when clients disrespect your boundaries.
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