Passionate & Prosperous with Stacey Brass-Russell

After wrapping Passionate & Prosperous LIVE 2025—our fourth annual event—I realized something that every entrepreneur and high achiever needs to hear: basking and celebrating aren’t luxuries, they’re strategy.This week’s episode of Passionate & Prosperous is about the part of entrepreneurship that doesn’t get talked about enough—the space after the big thing. The launch, the event, the win. The part where you stop, breathe, and let yourself feel what you created before rushing into what’s next.Because when you give yourself time to celebrate and integrate your accomplishments, you’re not losing momentum—you’re actually building it. Reflection and celebration are how you leverage your results into confidence, creativity, and sustainable business growth.In this episode, I’m sharing my reflections from this year’s event and what it taught me about:Why basking and celebrating are essential to long-term successHow to reframe stress as evidence of expansion rather than something to fixThe importance of creating space for recovery, reflection, and integration in businessWhy celebration and self-care are both leadership and growth strategiesHow to build a business model that honors your energy, not just your ambitionWhether you’ve just come off a big launch, hosted an event, or reached a personal milestone, this episode will remind you that integration is momentum—and that every accomplishment deserves to be received, celebrated, and remembered.Get Full Show Notes, Event Sign Ups and More Information Here:http://www.staceybrassrussell.com/podcast

What if your brand isn’t just your visuals or your message — but the energy you’re transmitting every time you show up?This week on Passionate & Prosperous, I’m talking with my dear friend and creative powerhouse Sarah Ashman — brand strategist, creative director, and founder of Public Persona Studio.Sarah has spent over two decades helping coaches, creatives, and entrepreneurs shape brands that are both stunning on the outside and deeply aligned on the inside. And in this conversation, we go way beyond logos and color palettes. We’re talking about energetic branding — how your energy, confidence, and alignment impact everything from your messaging to your client attraction to the way your business grows.We dig into what happens when your business starts to evolve and you feel that inner nudge to shift, realign, or even question everything you’ve built so far. Because here’s the truth: you don’t have to burn it all down to evolve — you just have to let yourself grow.You’ll hear us talk about:What energetic branding really means — and how your energy impacts every part of your businessHow to recognize imposter syndrome as a sign you’ve outgrown an old version of your brandWhy alignment between your inner and outer expression is the key to authentic client attractionThe difference between reinvention and realignment — and why you don’t have to burn it all down to evolveWhat to do when your business stops feeling like “you” (and how to reconnect with your purpose and confidence)The importance of self-enrollment — and why your first sale is always to yourselfHow AI tools can actually help you articulate your ideas more clearly and bring your energy to lifeWe also talk about the importance of regular self-reflection and energy management in business — because your outer success always reflects your inner alignment.Whether you’re early in your coaching or creative business or leading an established brand, this conversation is going to help you reconnect with your truth, your purpose, and the magnetic energy behind your work.If something feels off in your business or brand, grab Sarah’s free self-assessment guide to get clear on your best next steps.You can also connect with Sarah on Instagram.Get Full Show Notes, Event Sign Ups and More Information Here:http://www.staceybrassrussell.com/podcast

Let’s talk about something that every coach, creative, and entrepreneur secretly fears: critics and reviews.This episode was inspired by (who else?) Taylor Swift. When The Life of a Showgirl dropped last week, my feed exploded with reviews—some glowing, some downright vicious. And as I was sipping my coffee and scrolling through the noise, I found myself thinking a lot about what it means to show up, be visible, and share your work when you know not everyone’s going to like it.Because here’s the truth: they won’t.I’ve been dealing with critics since I was ten years old—starting on Broadway, where a single bad review could close a show. Then later as a yoga teacher and studio owner, reading someone’s nasty Yelp post about my class being “too alignment-based.” And now as a business and life coach, I see it every day: brilliant entrepreneurs holding themselves back because they’re scared of what someone might think.In this episode, I’m sharing:Why the fear of judgment and rejection keeps so many entrepreneurs from growing their businessWhat Taylor Swift and Billy Joel can teach us about resilience, artistry, and creative longevityThe difference between constructive critique and destructive criticism—and why most haters aren’t qualified to judge your workHow to build the mindset and self-trust that keep you grounded and confident in your businessWhy you can’t and shouldn’t be for everyone—and how niching down actually gives you more freedom and fulfillmentThe more passionate you are about your work, the scarier it can feel to put it out there. But this is me reminding you that your business will grow faster when you stop trying to please everyone and focus on the people who are truly for you.If you’ve ever struggled with visibility, rejection, or the fear of being judged, this episode will help you take a deep breath, stay in your lane, and keep showing up for the clients and community who get it.Get Full Show Notes, Event Sign Ups and More Information Here:http://www.staceybrassrussell.com/podcast

When most of us start our coaching or service-based business, we’re fired up to help people—not thinking about branding, messaging, or how to stand out online. But the truth is, you are a personal brand (whether you realize it or not) and the way you show up is shaping how people decide to work with you.In this week’s episode of Passionate & Prosperous, I’m talking with my friend Kristin Lawton—the marketing mixologist behind District Brand Bar and a sponsor of Passionate & Prosperous LIVE!—about what it really means to build a brand that’s 100% YOU (without flashy gimmicks or cookie-cutter formulas).Kristin has 20+ years in brand strategy and marketing, and she’s the creator of the Signature Brand Dossier. She blends creativity, clarity, and a dash of AI to help solopreneurs and small business owners craft brands that are unforgettable.You’ll hear us get real about:Why “brand” no longer just means logos, fonts and colors—and what it actually is in 2025 for coaches and experts.How to weave your lived experience, passions, and quirks into your business so you naturally stand out.Why values, trust, and customer experience are part of your brand (and how misalignment erodes credibility fast).How Kristin uses AI + her proprietary process to uncover your “signature brand” so marketing feels authentic, empowering, and human.The truth about social media and “being private in public”—and why sharing glimpses of your real life builds connection.Why creating unique, authentic offers and engaging with your audience is the key to building a strong community.Kristin also shares the story behind District Brand Bar, her “brand cocktail” approach, and the choose-your-own-adventure email experience she built so you can start exploring your own signature style. We dive into how branding intersects with trust, authenticity, and delivering on your promises—because your brand isn’t just what people see on the outside, it’s the experience they have with you every step of the way.Curious what your signature brand marketing style is? Take the quiz to answer 10 fun questions and discover your unique cocktail persona. Plus, receive instant tips on how to market your brand more effectively based on your personal style!You can also connect with Kristin on Instagram and LinkedIn.Get Full Show Notes, Event Sign Ups and More Information Here:http://www.staceybrassrussell.com/podcast

Building a successful coaching business takes more than certifications, social media posts, or the “perfect” funnel. It takes confidence, resilience, and a willingness to face the messy truth of what it really means to be a coach and entrepreneur.In this week’s episode of Passionate & Prosperous, I’m joined by Carey Peters—six-time founder, multi-million-dollar business builder, and co-founder of the Health Coach Institute—for a deep dive into the realities of coaching, entrepreneurship, and the mindset shifts that new (and experienced) coaches need to succeed.Carey shares openly about the fears and doubts she faced early on, and gives us a glimpse into how she didn’t begin as the master coach who would go on to certify thousands of health and life coaches—but built her confidence, expertise, and businesses step by step. Together, we dig into the real journey—because building confidence in your coaching, your business, and yourself doesn’t happen overnight. It happens in the mess.We talk about:✨ Why information isn’t transformation—and what actually makes coaching valuable✨ The visibility fears every coach faces (yes, even seasoned performers)✨ Why niche is non-negotiable (and why it evolves over time)✨ The messy but necessary “testing” phase of business growth✨ The difference between investing in your skills vs. investing in your business✨ How to know when resistance is fear—and when it’s misalignment✨ Why conversations—not funnels—are still the foundation of a thriving coaching business✨ The six things Carey believes every coach must master to succeed now and in the futureThis episode is part encouragement, part reality check, and part masterclass in what it really takes to grow a coaching business that lasts.If you’ve ever thought, “Am I cut out for this?” or worried you’re somehow behind, you need this episode. It’s going to remind you that you’re not broken, you’re not late, and you’re not alone. You’re simply in the process of building the confidence and resilience that every successful coach before you has had to build, too.You can connect with Carey on LinkedIn, Instagram and Facebook.Get Full Show Notes, Event Sign Ups and More Information Here:http://www.staceybrassrussell.com/podcast

This week, I’m joined by Darrell Vesterfelt—VP of Growth at Mighty Networks, founder, and one of the powerhouse panelists at Passionate & Prosperous LIVE!—for a conversation that cuts right to the heart of what business is really about: people.From growing up in a trailer in rural Michigan to scaling creator businesses to millions in revenue, Darrell’s story is proof that success doesn’t come from fancy degrees or formulas—it comes from empathy, service, and the courage to follow your transformation.In this raw and energizing conversation, we explore the foundations of coaching, entrepreneurship, and building human-centered businesses that actually last. We talk about the fears that stop people from making offers, the truth about niche and ideal clients, and why community is not just nice-to-have—it’s the container where transformation actually happens.We dive into: ✨ Why your ideal clients are often just a younger version of you ✨ How to use your own transformation as the foundation for your business ✨ The reframe that makes selling a moral obligation instead of something to fear ✨ Why niche isn’t demographics—it’s the transition you help people navigate ✨ How to write a “love letter” to your ideal client that instantly clarifies your message ✨ The truth about offers: if you don’t love them, no one else will either ✨ Why selling, success, and failure are all neutral—and what that mindset shift unlocks ✨ The role of community in creating lasting transformation (and why you can’t do it alone) ✨ What it really means to build a business that’s aligned with service, authenticity, and peopleThis episode is an inspiring reminder that no matter what stage of business you’re in, it’s never about algorithms, vanity metrics, or trying to be “better.” It’s about empathy, connection, and being willing to serve.If you’ve ever struggled with fear of selling, comparison, or “finding your niche,” this one’s going to light you up.Interested in learning how to build a $1M community? Sign up for the free masterclass here.Connect with Darrell on Instagram, LinkedIn and Facebook.Get Full Show Notes, Event Sign Ups and More Information Here:http://www.staceybrassrussell.com/podcast

In this solo episode of Passionate & Prosperous, I’m breaking down the three biggest problems I hear from coaches, creatives, and service-based experts that keep them from growing (and making money) in their business:👉 “I don’t know how to talk about what I do.”👉 “I don’t want to sound salesy.”👉 “I have no idea how to market myself.”These are the exact things people told me when they signed up for The Profitable Coaching Business Bootcamp—and they’re not just random frustrations. They’re clues that you don’t have the clarity you need around your niche, your offer, or your messaging.This episode is your wake-up call and your roadmap.I’m breaking down what messaging really is (and what it’s not), why so many business owners are trying to market before they’re clear on the core foundations of their work, and how knowing your Signature Transformational System can change everything.In this episode, I break down:The 3 core mindset + messaging blocks that keep you spinning your wheelsWhy struggling to “sell yourself” is almost always a clarity problemThe essential difference between your niche, your offer, and your messageHow your Signature Transformational System helps you confidently show up and make offersWhy messaging is not your offer—but depends on your offer to be effectiveHow to stop overthinking, overexplaining, and avoiding visibility—and start selling with confidenceThis is the episode that connects the dots between your passion, your genius, and your ability to grow a business that actually works.Whether you’re brand new or evolving into your next level, you’ll walk away from this episode understanding what’s really been in your way—and what you need to focus on to move forward.Get Full Show Notes, Event Sign Ups and More Information Here:http://www.staceybrassrussell.com/podcast

In this episode, I’m joined by the brilliant and talented Marisa Corcoran—messaging strategist, copy mentor, creator of The Copy Chat, and one of the most respected voices in the business when it comes to helping entrepreneurs create messaging that connects and converts.Marisa is also a featured guest on the expert panel at Passionate & Prosperous LIVE this October in NYC, and I couldn’t be more excited to share this conversation with you.Together, we explore the real layers behind compelling copy, personal branding, and audience connection in today’s market—and how to evolve your voice and content in a way that truly reflects your Genius Edge.In this episode, we discuss:The evolving role of AI in content creation—and how to use it without losing your unique voiceWhy specificity in your messaging is essential for connection, clarity, and conversionThe difference between being a strong writer and being an effective marketerHow repetition builds trust (and why most business owners stop short too soon)The power of summits, collaborations, and creating your own opportunitiesWhy personal brand is more than “vibes”—and how to lead with real substanceBuilding community through content and relationships—not just algorithmsWhat it looks like to evolve your business and offers while staying rooted in your valuesThis conversation is packed with honest insights about business growth, visibility, audience building, and how to create messaging that actually reflects your genius—especially during a time when your audience is more discerning and values-driven than ever.Whether you’re refining your niche, reworking your offers, or wanting to say what you do with more clarity and impact—this episode is full of takeaways that will shift how you think and write.Want to go deeper with Marisa’s magic?You can register now for her free masterclass, Leave ’Em Wanting More, and learn how to create content that gets your audience excited to work with you.👉 Click here to save your spotYou can connect with Marisa on Instagram and Facebook and in her Facebook Group, The Copy Chat.Get Full Show Notes, Event Sign Ups and More Information Here:http://www.staceybrassrussell.com/podcast

This week, I’m joined by my friend Michael Roderick—CEO of Small Pond Enterprises and one of the powerhouse panelists at Passionate & Prosperous LIVE!—for a conversation about how to turn your unique gifts, skills, and experiences into offers and ideas that people remember, talk about, and want to buy.Michael has an incredible gift for helping entrepreneurs package their brilliance into frameworks and messaging that spread—and in this episode, we dig into what it really takes to make your work referrable: easy to understand, easy to share, and uniquely yours.We talk about: ✨ Why your past experiences and passions are the foundation of offers that stand out ✨ The concept of a “referrable brand” and how to make your work accessible, memorable, and influential ✨ The scientist, celebrity, and magician “triple threat” framework—and how to identify your natural superpower in marketing ✨ How to balance novelty with consistency (and why abandoning what works can stall your growth) ✨ Why content creation (yes, even daily emails!) can help manage creative overflow and sharpen your ideas ✨ Networking as relationship-building, not transaction—plus the role of reciprocity and “super connectors” in opening doors ✨ Why most entrepreneurs are asking the wrong questions on sales calls—and how curiosity changes everything ✨ How to move from “doing all the things” to creating focused offers people actually want to say yes to ✨ The importance of finding the right communities and being in the right rooms (and why in-person events speed everything up) ✨ Why it’s not just okay but essential that you’re not for everyoneThis episode is a goldmine if you’ve ever struggled to explain what you do, package your genius into offers that resonate, or show up in ways that feel authentic and memorable. Michael’s frameworks make the intangible tangible—and his insights will change the way you think about marketing, branding, and connection.And don’t forget—you can experience Michael live on stage at Passionate & Prosperous LIVE! this October in NYC, as part of our Creating From Your Genius panel.Interested in knowing how referable your brand is? Check out Michael’s Referability Rater. Connect with Michael on LinkedIn and Facebook.Get Full Show Notes, Event Sign Ups and More Information Here:http://www.staceybrassrussell.com/podcast

This week, I’m joined by my friend Megan Hale—CEO of DreamMoney™, financial strategist, and one of the powerhouse panelists (and sponsors!) at this year’s Passionate & Prosperous LIVE!—for a conversation that goes way beyond “money mindset” and dives into what it really takes to grow a sustainable, soul-driven business.Megan’s journey from psychotherapist to business strategist to SaaS founder is an incredible story of vision, resilience, and trust. And in this episode, we pull back the curtain on the emotional, practical, and strategic realities of entrepreneurship—the things that often go unsaid, but every business owner needs to hear.We talk about:✨ Why numbers aren’t emotional (but we are) and how our personal histories shape our money stories✨ Megan’s practice of “meeting with money” and how it builds clarity, confidence, and trust✨ The difference between chasing cash flow and creating sustainable profit✨ What it looks like to stabilize revenue with one great offer instead of constantly thinking you need something new or different✨ Why audience quality is more important than quantity—and how to build with the people already in your ecosystem✨ How to balance coaching and teaching when you’re designing programs that really work (and why program design always evolves)✨ The role of risk tolerance, investment, and redefining what it means to “afford” growth in your business✨ The emotional journey of being a female founder—grief, resilience, and the power of community and guidance✨ Why treating your business as a separate entity creates freedom, sustainability, and better decision-making✨ How “failure” is never wasted, and why every step in business is data and wisdom you can use✨ The origin story of DreamMoney™, and the lessons Megan learned about trusting her bigger visionThis conversation is honest, raw, and full of wisdom for anyone navigating the complex layers of running a business that supports both your passion and your prosperity.If you’ve ever wondered how to feel more confident with money, how to design programs that last, or how to trust yourself through the inevitable risks of entrepreneurship, you’re going to love this episode.Want to know exactly how much your business needs to earn to unlock true sustainable cash flow? Find out here. You can also connect with Megan and DreamMoney™ on Instagram.Get Full Show Notes, Event Sign Ups and More Information Here:http://www.staceybrassrussell.com/podcast