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This Week in Digital Marketing

Latest episodes

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Aug 20, 2023 • 49min

Parasite SEO is KILLING Google - EP41 TWIDM

Jacky Chou and James De Lacey discuss digital marketing strategies, YouTube content creation, and the concept of parasite SEO. They also explore starting an online training program and earning money through brand partnerships. Packed with entertainment and actionable tips for modern marketers.
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Aug 8, 2023 • 1h 3min

Getting GRILLED by YT expert Jake Thomas (Creator Hooks) EP40 TWIDM

YouTube expert Jake Thomas discusses faceless YouTube channels, titles vs. thumbnails, and effective viewer retention strategies. He shares insights on crafting attention-grabbing YouTube titles, ranking in Google, and creating engaging Twitter threads. The podcast also explores challenges in affiliate marketing on YouTube and monetization strategies through sponsorships and Creator Hooks.
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Aug 1, 2023 • 58min

John-Henry Scherck defends Google (extra SPICY🌶️) on EP39 TWIDM

Join us as we chat with SEO expert JH Scherck about the pros and cons of West Coast living, the implications of John Mu's controversial tweet, and the emergence of generative AI for clients. Learn how SEO fits into B2B software strategies, the challenges of dealing with slow-moving large companies, and more.
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Jul 25, 2023 • 34min

Mastering Programmatic SEO w/ Arielle Phoenix TWIDM EP38

SEO expert Arielle Phoenix discusses programmatic SEO, AI writing tools, and programmatic keyword research. She also shares tips on quality checking in SEO and monetization with display ads. Listen to learn about her innovative plugin and her approach to niche sites.
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Jul 18, 2023 • 59min

Why did Niche Website Builders (Make Lemonade) go bust? TWIDM EP37

In this episode, the hosts discuss monetizing content on YouTube, their success with e-commerce and affiliate marketing, the downfall of Niche Website Builders, selling strategies and backlink sales, their affiliation with successful websites, future experiments with AI writer case studies, and the need for an editor and video editing software.
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Jul 11, 2023 • 57min

Exiting the largest fitness site in the world - TWIDM EP36

David Tao, co-founder of BarBend, discusses raising $800K, monetization strategies, and the challenges of scaling a content business. They also explore their transition to Pillar 4, interests in whiskey and spirits, and rejecting acquisition offers. They touch on preserving sports history, mental health impact, and the transition period after a big exit.
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Jul 10, 2023 • 50min

How to get 1.5m organics with just content - TWIDM EP35

We chat with Gordana Sretenovic, co-founder of Workello, about transforming HR through innovative software. We discuss the challenges of hiring in the SaaS space, the power of personal branding, and the rise of video content. Signup for Workello: https://workello.com/indexsy/ Find Gordana Sretenovic on social: LinkedIn: https://www.linkedin.com/in/gordanasretenovic923/ Facebook: https://www.facebook.com/gordana.sretenovic/ Twitter: https://twitter.com/michiamoregina9 Get the newsletter that keeps 30k+ marketers in the loop:⁠ ⁠https://marketingletter.com/newsletter/⁠⁠⁠ Apply to be a sponsor: ⁠ ⁠https://marketingletter.com/advertise/⁠
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Jun 27, 2023 • 44min

We bullied the owner of an AI writer for 40 minutes straight - TWIDM EP34

Join us as we discuss AI writing with Vaibhav Sharda, creator of AutoBlogging.ai. The podcast covers the idea behind Autoblogging and the challenges of keeping up with evolving technology. We also explore the transition from custom services to a quality article tool, the importance of case studies in SEO, and ethical concerns about selling AI as a lifetime deal.
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Jun 20, 2023 • 49min

This SEO (Ramon Van Meer) makes $50m+/yr selling dog ramps 🐕 🪜 TWIDM EP33

This week we’re kicking it with Ramon Van Meer, an SEO OG and the dude behind Alpha Paws. We chat about everything from his 8-figure soap opera site exit to taking the leap into the world of pet products with AlphaPaws. Ramon shares insights on DTC vs retail, using AI in his strategy, and how FB ads might be making a comeback. It’s all sprinkled with a dose of his personal journey - it’s a wild ride you won’t want to miss! Find Ramon Van Meer on Twitter: https://twitter.com/ramonvanmeer Get the newsletter that keeps 30k+ marketers in the loop:⁠ https://marketingletter.com/newsletter/⁠⁠ Apply to be a sponsor: ⁠ https://marketingletter.com/advertise/
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Jun 13, 2023 • 1h 4min

This YouTuber got rich selling candy (Maxx Chewning EXPOSED?) on EP32 of TWIDM

Maxx Chewning, a vibrant YouTube star with a candy brand, shares his journey from YouTuber to entrepreneur. He discusses team structure, staying lean in the CPG industry, challenges of compensating employees, renting a warehouse for fulfillment, and leveraging social media for candy brand success.

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