
Decoder with Nilay Patel
Decoder is a show from The Verge about big ideas — and other problems. Verge editor-in-chief Nilay Patel talks to a diverse cast of innovators and policymakers at the frontiers of business and technology to reveal how they’re navigating an ever-changing landscape, what keeps them up at night, and what it all means for our shared future.
Latest episodes

Jan 22, 2021 • 1h 4min
Marques Brownlee on how to scale MKBHD while being the face of the YouTube brand
Marques Brownlee, a renowned tech reviewer and YouTuber behind MKBHD, shares insights on scaling a brand while being a prominent face in the industry. He discusses the evolution of his channel from solo creation to teamwork, emphasizing the importance of delegation. The conversation dives into YouTube monetization strategies and the ethical dilemmas of sponsorships. Marques also highlights the responsibility creators have in influencing their audience and adapting to platform changes while ensuring quality content remains a priority.

Jan 19, 2021 • 1h 7min
Instagram’s Adam Mosseri on the future of Reels, moderation, and the responsibility of social media platforms
Adam Mosseri, head of Instagram and a veteran of Facebook, dives into the intricate balance of creativity and safety on the platform. He discusses the challenges of content moderation and the societal impact of algorithms, particularly in light of democratic principles. Mosseri shares insights on the future of Instagram's features like Reels and IGTV amid fierce competition from TikTok. He emphasizes the growing responsibility of social media in combating misinformation while maintaining user engagement and expression.

Jan 12, 2021 • 1h 2min
Trump, Twitter, and the First Amendment, with platform moderation expert Daphne Keller
Daphne Keller, Director of the Program on Platform Regulation at Stanford's Cyber Policy Center, discusses internet platform moderation in the wake of the Capitol attack. She highlights the challenges of balancing free speech with regulatory responsibilities, the implications of Section 230, and the power dynamics of tech giants. Keller also addresses the psychological toll on content moderators, potential consequences of repealing Section 230, and the need for evolving strategies in content moderation. A thought-provoking conversation on the future of online discourse.

Dec 22, 2020 • 49min
The business of meatless meat with Beyond Meat CEO Ethan Brown
Ethan Brown, the founder and CEO of Beyond Meat, discusses the booming demand for plant-based proteins, especially during the pandemic. He shares insights on how meat shortages led to increased interest in meat alternatives and the impact of COVID-19 on the food supply chain. Ethan highlights Beyond Meat's unique approach to structuring their business and competing in the market. He also delves into innovative methods for transforming legumes into meat-like textures and the importance of ethical considerations in the evolving protein landscape.

Dec 15, 2020 • 1h 3min
How the @!#$ does advertising work, with Cadillac CMO Melissa Grady
In this engaging conversation, Cadillac's CMO, Melissa Grady, shares her expertise in data-driven marketing. She discusses how technology has revolutionized advertising, from social media strategies to embracing influencers. Grady elaborates on the complexities of modern ad buying and the challenges posed by data privacy changes. She highlights Cadillac's storytelling approach, especially around the Escalade, and the brand's adaptations during the pandemic, including the innovative ShopClickDrive platform to meet shifting consumer preferences.

25 snips
Dec 8, 2020 • 1h 1min
Can Substack CEO Chris Best build a new model for journalism?
Chris Best, Co-founder and CEO of Substack, discusses how his platform is transforming journalism by empowering independent writers to monetize their work through subscriptions. He explains Substack's unique business model, focusing on legal protections and content moderation challenges faced by independent journalists. The conversation touches on the impact of social media on writing and the need for sustainable practices in subscription journalism. Best also shares insights into the future of reader platforms and potential subscription bundles.

Dec 1, 2020 • 47min
Alamo Drafthouse CEO Shelli Taylor on going back to the movies
Shelli Taylor, CEO of Alamo Drafthouse, shares her journey of leading the theater chain through the pandemic. She discusses the creative measures needed to navigate high operational costs and the importance of safety in reopening theaters. Taylor emphasizes the unique experiences Alamo offers, focusing on design and local flavor to attract audiences in a streaming-dominated world. She also considers the future of cinema, including innovations like drive-ins and private rentals, showcasing how they can thrive while preserving personal connections with moviegoers.

Nov 24, 2020 • 1h 14min
Microsoft's Phil Spencer on launching the new Xbox and the future of games
Phil Spencer, Executive VP of Gaming at Microsoft, shares his insights on the gaming industry’s evolution, particularly through the lens of the pandemic. He highlights how gaming has surged into mainstream culture and delves into the rise of game streaming services, comparing it to Netflix. Spencer discusses the challenges of launching new Xbox consoles, emphasizing the importance of game titles and fostering a collaborative environment. He also explores innovations like Game Pass, which enhances game discovery, and the need for open access to encourage creativity in gaming.

Nov 17, 2020 • 1h
Remote learning is here to stay — can we make it better?
Sal Khan, the Founder and CEO of Khan Academy, discusses the evolution of online education, particularly accelerated by the pandemic. He dives into the strengths and weaknesses of teaching various subjects online, focusing on the challenges of qualitative education and historical narratives. Sal also highlights the importance of equitable access to learning resources and how organizations like his are adapting to attract mission-driven talent. The conversation wraps up with a call for transformative changes in education to make it more accessible and meaningful.

Nov 10, 2020 • 59min
Mark Cuban on the presidency and the future of American business
Mark Cuban, owner of the Dallas Mavericks and star of Shark Tank, shares his bold views on the intersection of business, technology, and politics. He discusses the impact of Joe Biden's election on tech innovation and the healthcare landscape. Cuban highlights the NBA's role in social activism and the importance of social media's influence on political engagement. He also critiques the American healthcare system compared to Canada and addresses the need for substantial reforms. Expect insights on 5G technology and the evolving media landscape as Cuban navigates the future of American business.