Decoder with Nilay Patel

The business of meatless meat with Beyond Meat CEO Ethan Brown

Dec 22, 2020

Ethan Brown, the founder and CEO of Beyond Meat, discusses the booming demand for plant-based proteins, especially during the pandemic. He shares insights on how meat shortages led to increased interest in meat alternatives and the impact of COVID-19 on the food supply chain. Ethan highlights Beyond Meat's unique approach to structuring their business and competing in the market. He also delves into innovative methods for transforming legumes into meat-like textures and the importance of ethical considerations in the evolving protein landscape.

48:44

Episode guests

Ethan Brown

AI Chapters

Episode notes

Intro

3min

The Journey to Plant-Based Innovation

14min

Navigating Competition in the Meat Alternative Industry

13min

Navigating Pandemic Challenges in the Meat Industry

4min

Transforming Legumes into Meat Alternatives

4min

Navigating Challenges in the Restaurant Industry

4min

Innovation and Collaboration: Learning from Historic Projects

2min

Navigating Competition in the Meat Alternatives Landscape

4min

Today’s episode is with Beyond Meat founder and CEO Ethan Brown. Nilay and Ethan discuss how the company is doing since its IPO in 2019 and how they are fairing during the pandemic. The food supply chain has seen significant impact during COVID and there has been an increased demand for plant-based proteins during the pandemic, with meat shortages and more people cooking at home. They also talk about how Beyond Meat is structured, how they are different from other competitors in the market, and what’s next from the company.

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