The business of meatless meat with Beyond Meat CEO Ethan Brown
Decoder with Nilay Patel
00:00
Navigating Competition in the Meat Alternative Industry
This chapter explores the competitive dynamics within a meat alternative company, focusing on the balance between rivalry and teamwork among different platform teams. It emphasizes the importance of serving consumer needs while navigating market share and ethical concerns in the fast-evolving protein industry. Additionally, the discussion highlights innovative approaches to create culturally resonant meat substitutes that cater to both health-conscious consumers and traditional meat-eaters.
Transcript
Play full episode
