The P.T. Entrepreneur Podcast

In this podcast episode, Doc Danny shares strategies for introverted physical therapists to excel in local marketing and build a successful cash-based private practice. As an introvert herself, Danny understands the challenges and preferences of introverted individuals, who often thrive on deep connections rather than superficial networking. The key approach for introverts is to focus on building relationships with a select few individuals who align with their personality and views. These relationships can be with other health practitioners, coaches, athletes, or even gym owners who share similar interests. By connecting on a deeper level rather than just through treatment, introverted physical therapists can create a strong support network.    Head to the link below to participate in our 5 Day Challenge!   https://www.physicaltherapybiz.com/challenge   www.physicaltherapybiz.com/apply   Do you enjoy the podcast? If so, leave us a 5-star review on iTunes and tell a friend to do the same! Are you a member of our free PT Entrepreneur Facebook Group? If not, head to the link below and join the community! https://www.facebook.com/groups/ptentrepreneur/

In this episode of the podcast, Doc Danny explores the significance of content marketing for physical therapy clinics and local service-based businesses. Drawing from his own experience in building Athletes Potential over the last ten years, he shares valuable lessons learned. One of the key takeaways from the discussion is that content marketing involves providing valuable information to educate people without directly asking for anything in return. This content can take various forms such as written articles, videos, or audio recordings. Doc Danny emphasizes the importance of creating content that caters specifically to the target audience or patients, rather than other clinicians. Head to the link below to participate in our 5 Day Challenge!   https://www.physicaltherapybiz.com/challenge   www.physicaltherapybiz.com/apply   Do you enjoy the podcast? If so, leave us a 5-star review on iTunes and tell a friend to do the same! Are you a member of our free PT Entrepreneur Facebook Group? If not, head to the link below and join the community! https://www.facebook.com/groups/ptentrepreneur/

In this podcast episode, Doc Danny discusses the common experience of buyer's remorse that often occurs when people make new investments or commitments that involve money, especially when investing in themselves through things like mentorship programs or business courses.  He provides the example of when he bought his first house at age 23 for $122,000, and how the night after moving in he couldn't sleep because he was overwhelmed with anxiety about the large debt commitment and worries that the housing market could crash, leaving them unable to sell the house or make payments. However, the house ended up being a good long-term investment and start for their family. Head to the link below to participate in our 5 Day Challenge!   https://www.physicaltherapybiz.com/challenge   www.physicaltherapybiz.com/apply   Do you enjoy the podcast? If so, leave us a 5-star review on iTunes and tell a friend to do the same! Are you a member of our free PT Entrepreneur Facebook Group? If not, head to the link below and join the community! https://www.facebook.com/groups/ptentrepreneur/

In this podcast episode, Danny explores the difference between having a job and owning a business as a physical therapist. He introduces the "hit by a bus test," which challenges listeners to consider whether their business would continue generating income if they were suddenly unable to work. If not, they may have a job rather than a true business. Danny highlights the pros of a job/lifestyle business, including the potential to make good money (potentially 50% more than a clinic job), low overhead, ease of operation, and flexibility to take time off. However, he notes that there is a low income ceiling and limited scalability or potential for sale. Head to the link below to participate in our 5 Day Challenge!   https://www.physicaltherapybiz.com/challenge   www.physicaltherapybiz.com/apply   Do you enjoy the podcast? If so, leave us a 5-star review on iTunes and tell a friend to do the same! Are you a member of our free PT Entrepreneur Facebook Group? If not, head to the link below and join the community! https://www.facebook.com/groups/ptentrepreneur/

In this podcast episode, Dr. Danny explores the significance of local events and education events in marketing a physical therapy or similar healthcare business. He begins by sharing his own experience at a sales and marketing conference, where he was surprised to learn that local events were considered the number one strategy for successful marketing in 2024. Head to the link below to participate in our 5 Day Challenge!   https://www.physicaltherapybiz.com/challenge   www.physicaltherapybiz.com/apply   Do you enjoy the podcast? If so, leave us a 5-star review on iTunes and tell a friend to do the same! Are you a member of our free PT Entrepreneur Facebook Group? If not, head to the link below and join the community! https://www.facebook.com/groups/ptentrepreneur/

In this episode of the podcast, Doc Danny reflects on the lessons he learned in 2023 that can help us all improve our lives in 2024.  In summary, this episode provides valuable insights and lessons learned from Doc Danny's experiences in 2023. It encourages us to truly value our health knowledge, give our time generously, prioritize experiences over possessions, and approach our personal goals with the same level of organization as we do with our businesses. By implementing these lessons, we can all strive to make 2024 a year of growth, fulfillment, and success. Head to the link below to participate in our 5 Day Challenge!   https://www.physicaltherapybiz.com/challenge   www.physicaltherapybiz.com/apply   Do you enjoy the podcast? If so, leave us a 5-star review on iTunes and tell a friend to do the same! Are you a member of our free PT Entrepreneur Facebook Group? If not, head to the link below and join the community! https://www.facebook.com/groups/ptentrepreneur/

In this podcast episode, Doc Danny discusses the importance of maintaining a strong company culture and reducing staff turnover for business owners. The key to achieving this is by casting a vision that is big enough for employees to see their own growth and goals within it. The episode emphasizes the significance of articulating a compelling long-term vision from the very beginning, even when starting out small. It is important for business owners to paint a picture of where the company is headed, such as developing multiple locations or specializing in a niche, in order to attract employees who can see the potential for growth and advancement. Head to the link below to participate in our 5 Day Challenge!   https://www.physicaltherapybiz.com/challenge   www.physicaltherapybiz.com/apply   Do you enjoy the podcast? If so, leave us a 5-star review on iTunes and tell a friend to do the same! Are you a member of our free PT Entrepreneur Facebook Group? If not, head to the link below and join the community! https://www.facebook.com/groups/ptentrepreneur/

In this episode, Doc Danny explores the significance of the 5 Day Challenge for physical therapists who aspire to establish their own practice. This challenge is designed to help clinicians become financially organized and build the confidence necessary to successfully transition into practice ownership. Overall, the 5 Day Challenge equips clinicians with the organization, confidence, and plan necessary to successfully transition into practice ownership. By addressing both financial and psychological barriers through a structured process, participants are well-positioned to take the next step of launching their own thriving practice. Head to the link below to participate in our 5 Day Challenge!   https://www.physicaltherapybiz.com/challenge   www.physicaltherapybiz.com/apply   Do you enjoy the podcast? If so, leave us a 5-star review on iTunes and tell a friend to do the same! Are you a member of our free PT Entrepreneur Facebook Group? If not, head to the link below and join the community! https://www.facebook.com/groups/ptentrepreneur/

In this podcast, the importance of hiring the right accounting professionals for your business is discussed. The two key roles highlighted are a bookkeeper and a Certified Public Accountant (CPA). The podcast emphasizes outsourcing the bookkeeping function as one of the first steps, as it can save businesses a significant amount of time and money. A bookkeeper can effectively categorize expenses and maintain well-organized financial records, which is crucial for accurate tax filing with a CPA.  Head to the link below to participate in our 5 Day Challenge!   https://www.physicaltherapybiz.com/challenge   www.physicaltherapybiz.com/apply   Do you enjoy the podcast? If so, leave us a 5-star review on iTunes and tell a friend to do the same! Are you a member of our free PT Entrepreneur Facebook Group? If not, head to the link below and join the community! https://www.facebook.com/groups/ptentrepreneur/

In this episode of the podcast, Jerred Moon and Doc Danny delve into the world of paid advertising strategies, with a particular focus on Facebook and Instagram. Jerred generously offers a free mini-course to listeners, providing step-by-step guidance on setting up and testing various ad campaigns.  One of the key takeaways from their discussion is the importance of viewing paid ads as a tool for building relationships rather than solely for customer acquisition. Jerredd and Doc Danny emphasize that trust takes time to develop with potential clients. Testing different ad copy, offers, and images frequently is crucial to identify what resonates best in the local market. They mention that artificial intelligence tools can be incredibly helpful in generating variations quickly. Head to the link below to participate in our 5 Day Challenge!   https://www.physicaltherapybiz.com/challenge   www.physicaltherapybiz.com/apply   Do you enjoy the podcast? If so, leave us a 5-star review on iTunes and tell a friend to do the same! Are you a member of our free PT Entrepreneur Facebook Group? If not, head to the link below and join the community! https://www.facebook.com/groups/ptentrepreneur/