The P.T. Entrepreneur Podcast

Dr. Danny Matta, PT, DPT, OCS, CSCS, & Entrepreneur
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Apr 11, 2024 • 11min

Ep701 | Why We Undervalue Ourselves

In this podcast episode, Doc Danny addresses the prevalent undervaluation of physical therapists' expertise, drawing parallels to professions like software development. Through poignant anecdotes and impassioned advocacy, he highlights the transformative impact of physical therapy interventions and urges fellow therapists to reassess their pricing strategies to reflect the true value they bring to clients' lives. By embracing a mindset that recognizes their worth, physical therapists can not only enhance personal satisfaction but also cultivate sustainable business success, ultimately emphasizing the importance of pricing their expertise accordingly. Join our 5-Day Challenge at physicaltherapybiz.com/challenge Apply at physicaltherapybiz.com/apply Leave a 5-star review on iTunes if you enjoy the podcast! Encourage a friend to do the same! Join our free PT Entrepreneur Facebook Group at facebook.com/groups/ptentrepreneur
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Apr 9, 2024 • 28min

Ep700 | Cash-Based Practice Business Finance 101

In this podcast episode, Doc Danny discusses the significance of financial understanding in a physical therapy business, emphasizing the stages of profitability in a cash-based or hybrid practice. He highlights the most profitable stage as the initial phase with the owner as the sole provider, leading to high net profit margins, but warns about the challenges of the growth stage when transitioning to a standalone clinic with increased overhead costs. Doc Danny stresses the importance of non-active revenue and expanding the clinic with additional providers to enhance business resilience and value. He encourages owners to embrace the growth. Join our 5-Day Challenge at physicaltherapybiz.com/challenge Apply at physicaltherapybiz.com/apply Leave a 5-star review on iTunes if you enjoy the podcast! Encourage a friend to do the same! Join our free PT Entrepreneur Facebook Group at facebook.com/groups/ptentrepreneur
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Apr 4, 2024 • 12min

Ep699 | Why Plan Of Care Packages Are So Important

In this episode, Dr. Danny discusses the significance of incorporating a plan of care package in cash-based physical therapy practices. He highlights the issue of patients discontinuing care prematurely and stresses the importance of committing to a full plan to address underlying issues effectively. By implementing upfront commitment to a plan of care package, clinics can benefit from stable cash flow, improved patient outcomes, increased referrals, and opportunities for additional services. However, a key challenge lies in the lack of sales training for clinicians, which can be addressed through specialized programs like the "Clinical Rainmaker" to enhance the sales process seamlessly. Dr. Danny underscores the pivotal role of plan of care packages in the success of cash-based physical therapy practices and urges listeners to adopt this strategy for enhanced clinical and financial results. Join our 5-Day Challenge at physicaltherapybiz.com/challenge Apply at physicaltherapybiz.com/apply Leave a 5-star review on iTunes if you enjoy the podcast! Encourage a friend to do the same! Join our free PT Entrepreneur Facebook Group at facebook.com/groups/ptentrepreneur
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Apr 2, 2024 • 1h 8min

Ep698 | Lessons Learned From The Spring 2024 Mastermind Event

The podcast discusses lessons learned from a recent PT Biz Mastermind event, focusing on the importance of a supportive community for entrepreneurs. It highlights the benefits of sharing wins and challenges, attracting and retaining talent for business growth, navigating leadership challenges, and the power of gratitude. The episode also explores unique locations for events and provides insights on transitioning from part-time to full-time in physical therapy.
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Mar 28, 2024 • 12min

Ep697 | Is It Too Late To Start A Cash-Based Clinic?

In this episode of the podcast, Doc Danny addresses the common concern among healthcare clinicians, specifically physical therapists, who feel that they may have missed out on the opportunity to start their own private practice. He provides a different perspective on this issue, explaining that although the landscape has changed over the years, there is still a large untapped market of individuals who are unaware of or not actively seeking out cash-based or hybrid practices. Join our 5-Day Challenge at physicaltherapybiz.com/challenge Apply at physicaltherapybiz.com/apply Leave a 5-star review on iTunes if you enjoy the podcast! Encourage a friend to do the same! Join our free PT Entrepreneur Facebook Group at facebook.com/groups/ptentrepreneur
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Mar 26, 2024 • 31min

Ep696 | How To Gain Business Momentum

In this episode, Doc Danny explores the concept of momentum in business and life, using his son's journey in 6th grade as a powerful example. He emphasizes the importance of consistent progress, focusing on the process, and staying emotionally stable for long-term success. Doc Danny shares valuable insights on measuring progress, making incremental improvements, and overcoming challenges to sustain momentum toward achieving goals. Join our 5-Day Challenge at physicaltherapybiz.com/challenge Apply at physicaltherapybiz.com/apply Leave a 5-star review on iTunes if you enjoy the podcast! Encourage a friend to do the same! Join our free PT Entrepreneur Facebook Group at facebook.com/groups/ptentrepreneur
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Mar 21, 2024 • 10min

Ep695 | What I Learned From A Mastermind Member's Mom

Dr. Danny shares key learnings and a heartwarming interaction from the recent March PT Biz Mastermind live event, where he speaks with a member's entrepreneurial grandmother. The grandmother's successful entrepreneurial background highlights the importance of having supportive role models or mentors in starting a business. Dr. Danny emphasizes the significance of surrounding oneself with encouraging individuals who can guide through the challenges of entrepreneurship. Join our 5-Day Challenge at physicaltherapybiz.com/challenge Apply at physicaltherapybiz.com/apply Leave a 5-star review on iTunes if you enjoy the podcast! Encourage a friend to do the same! Join our free PT Entrepreneur Facebook Group at facebook.com/groups/ptentrepreneur
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Mar 19, 2024 • 1h

Ep694 | What We're Learning Now With Yves Gege

Danny and Yves discuss the significance of lifelong learning and exploring diverse knowledge areas, citing examples from Leonardo Da Vinci's autobiography and The Rolling Stones' biography. They highlight how biographies offer insights into successful individuals' thinking and make success more relatable. Emphasizing the value of reading broadly and seeking mentorship, they stress the role of expanding perspectives and overcoming challenges in personal and professional growth. Danny and Yves highlight the value of lifelong learning and venturing beyond one's expertise through reading diverse materials. They discuss how biographies offer insights into successful individuals' thinking processes, making success more relatable and attainable. Mentorship and surrounding oneself with positive influences are underscored as essential for overcoming challenges and fostering growth in new endeavors. Join our 5-Day Challenge at physicaltherapybiz.com/challenge Apply at physicaltherapybiz.com/apply Leave a 5-star review on iTunes if you enjoy the podcast! Encourage a friend to do the same! Join our free PT Entrepreneur Facebook Group at facebook.com/groups/ptentrepreneur
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Mar 14, 2024 • 10min

Ep693 | What To Do If You're Feeling Stuck

In this podcast episode, Dr. Danny discusses two key insights from Rick Rubin's latest book on managing business challenges. The first takeaway highlights the idea that excessive efforts to foster creativity or tackle problems can hinder progress, advocating instead for physical activity to stimulate innovative thinking without external distractions. The second point underscores the importance of viewing challenges as opportunities for growth and creativity, encouraging a shift from a victim mentality to an empowered mindset. Dr. Danny recommends incorporating physical activity and a positive mindset shift to enhance problem-solving skills and turn obstacles into catalysts for success, providing valuable advice for entrepreneurs navigating the intricacies of the business landscape. Join our 5-Day Challenge at physicaltherapybiz.com/challenge Apply at physicaltherapybiz.com/apply Leave a 5-star review on iTunes if you enjoy the podcast! Encourage a friend to do the same! Join our free PT Entrepreneur Facebook Group at facebook.com/groups/ptentrepreneur
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Mar 12, 2024 • 1h 9min

Ep692 | 5 Keys To Create Lifelong Patients with Yves Gege

In this episode, Danny and Yves dive into the topic of patient retention and the importance of developing ongoing wellness programs in physical therapy practices. They highlight how most physical therapy focuses on resolving injuries, but many patients have a desire to achieve long-term health and fitness goals. This is where retention programs come into play. Head to the link below to participate in our 5 Day Challenge!   https://www.physicaltherapybiz.com/challenge   www.physicaltherapybiz.com/apply   Do you enjoy the podcast? If so, leave us a 5-star review on iTunes and tell a friend to do the same! Are you a member of our free PT Entrepreneur Facebook Group? If not, head to the link below and join the community! https://www.facebook.com/groups/ptentrepreneur/

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