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The P.T. Entrepreneur Podcast

Latest episodes

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Oct 26, 2023 • 13min

Ep653 | What To Do When People Copy You

In this episode of our audio podcast, Doc Danny delves into a common challenge that many businesses face - dealing with other businesses copying what you do. Drawing from his own experiences with his business, Danny shares how he noticed that as his social media presence grew, other practices would swiftly replicate his exercise videos, unique messaging, and content shared on various platforms. Initially, Danny found this copying behavior to be quite irksome. However, he recalls a valuable insight he received - the act of copying is actually a form of flattery. It signifies that these other businesses recognize your success and believe that you have something worth emulating. Additionally, the act of copying often reveals a lack of knowledge and understanding on the part of the copiers, as they struggle to create their own original content. Head to the link below to participate in our 5 Day Challenge!   https://www.physicaltherapybiz.com/challenge   www.physicaltherapybiz.com/apply   Do you enjoy the podcast? If so, leave us a 5-star review on iTunes and tell a friend to do the same! Are you a member of our free PT Entrepreneur Facebook Group? If not, head to the link below and join the community! https://www.facebook.com/groups/ptentrepreneur/
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Oct 24, 2023 • 33min

Ep652 | How The Industry Has Evolved and Where It's Going

In this episode, join Jerred Moon, Yves Gege, and Doc Danny as they delve into the ever-changing world of physical therapy and performance-based clinics. With over 10-20 years of experience, they reflect on the significant shifts they have witnessed and provide compelling predictions for the next decade of this industry. First, they delve into the issue of reimbursement rates dropping for physical therapists due to over-coding by certain clinics. This unfortunate trend has forced clinics to see more patients per hour in order to maintain financial stability. However, they also shed light on the emergence of a new path for physical therapists, where they venture into the health and fitness realm. Through direct-to-consumer cash-based models, therapists can now enjoy more freedom and potentially earn higher incomes. Join us as we explore the past, present, and future of physical therapy and performance-based clinics. Gain insights into the evolving landscape of this industry and discover what the next 10 years may have in store. Head to the link below to participate in our 5 Day Challenge!   https://www.physicaltherapybiz.com/challenge   www.physicaltherapybiz.com/apply Do you enjoy the podcast? If so, leave us a 5-star review on iTunes and tell a friend to do the same! Are you a member of our free PT Entrepreneur Facebook Group? If not, head to the link below and join the community! https://www.facebook.com/groups/ptentrepreneur/
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Oct 19, 2023 • 17min

Ep651 | Where To Reinvest In Your Business

In this episode, we look into the various areas of a business that owners can strategically invest in to generate a substantial return on investment. One of the key areas highlighted is investing in people, specifically hiring staff. By bringing skilled individuals on board, businesses can often generate more revenue than the cost of their salaries, making it a highly beneficial investment.  Overall, we stress the notion that investing in your own business has the potential to yield a much higher return than passive investments, primarily because you have control over the outcomes. By strategically investing in people, space, knowledge/education, marketing, and technology, business owners can significantly grow their ventures and increase their overall value. Tune in to gain valuable insights on where to reinvest your money within your business to drive growth and success. Head to the link below to participate in our 5 Day Challenge!   https://www.physicaltherapybiz.com/challenge   www.physicaltherapybiz.com/apply Do you enjoy the podcast? If so, leave us a 5-star review on iTunes and tell a friend to do the same! Are you a member of our free PT Entrepreneur Facebook Group? If not, head to the link below and join the community! https://www.facebook.com/groups/ptentrepreneur/
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Oct 17, 2023 • 33min

Ep650 | The PT Biz Origin Story

In this episode, we dive deep into the origins and goals of PT Biz, a renowned business coaching company specifically designed for physical therapists. This incredible company was founded by three partners - Doc Danny, Yves, and Jerred. Danny himself started his own cash-based physical therapy practice back in 2014, but soon realized that he needed to expand his knowledge in the business aspect of things. With the invaluable support and guidance of his wife, Danny developed effective systems that facilitated the growth of his practice. As time went on, other therapists started seeking his advice, and that's when he realized the potential for a greater impact by helping more clinicians. Thus, Danny made a decision to focus on business coaching through PT Biz, while his wife took over the reins of the practice. Head to the link below to participate in our 5 Day Challenge!   https://www.physicaltherapybiz.com/challenge   www.physicaltherapybiz.com/apply Do you enjoy the podcast? If so, leave us a 5-star review on iTunes and tell a friend to do the same! Are you a member of our free PT Entrepreneur Facebook Group? If not, head to the link below and join the community! https://www.facebook.com/groups/ptentrepreneur/
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Oct 12, 2023 • 12min

Ep649 | How To Pick The Right Continuity Offer

In this episode, we look into the significance of continuity programs and recurring revenue for businesses. We uncover the essence of continuity programs as ongoing initiatives that contribute to the development of recurring revenue. Unlike new business revenue which constantly necessitates the acquisition of new clients, recurring revenue involves clients who pay consistently each month. This type of revenue offers a higher level of stability and sustainability. Doc Danny emphasizes the importance of initiating continuity programs early on, as they have the potential to snowball over time. As more clients enroll in recurring programs on a monthly basis, the revenue gradually accumulates. While client churn is inevitable, Danny argues that with the right strategies, new clients can balance out those who depart. Head to the link below to participate in our 5 Day Challenge!   https://www.physicaltherapybiz.com/challenge   www.physicaltherapybiz.com/apply Do you enjoy the podcast? If so, leave us a 5-star review on iTunes and tell a friend to do the same! Are you a member of our free PT Entrepreneur Facebook Group? If not, head to the link below and join the community! https://www.facebook.com/groups/ptentrepreneur/
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Oct 10, 2023 • 58min

Ep648 | Indiana State PT Student Q/A

In this episode, Danny engages in a candid conversation with a group of physical therapy students from Indiana State, sharing his personal journey and experiences in starting a cash-based physical therapy practice. Rather than delivering a formal presentation, Danny opts for a casual discussion with the students, allowing for a more intimate and relatable exchange. Throughout the episode, Danny addresses various questions posed by the students, offering invaluable insights and advice tailored to their individual aspirations. For instance, he guides Emily, who expresses her desire to work with runners after graduation, on how to enter a new area and successfully build a reputable practice. Danny explores potential options for Emily, such as working at a clinic or remotely coaching discharged clients in Salt Lake. Head to the link below to participate in our 5 Day Challenge!   https://www.physicaltherapybiz.com/challenge   www.physicaltherapybiz.com/apply Do you enjoy the podcast? If so, leave us a 5-star review on iTunes and tell a friend to do the same! Are you a member of our free PT Entrepreneur Facebook Group? If not, head to the link below and join the community! https://www.facebook.com/groups/ptentrepreneur/
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Oct 5, 2023 • 10min

Ep647 | Local Marketing: What's Working Now

In this episode, Doc Danny dives into the world of physical therapy and explores innovative tactics that can help physical therapists attract more clients. We examine how local marketing strategies have evolved beyond traditional education events to now include injury screens and performance testing. Injury screens involve a comprehensive assessment of clients' range of motion, strength, and movement control to identify potential deficiencies that may lead to injuries. By highlighting these areas for improvement, clients gain a deeper understanding of their own physical limitations and become more motivated to seek professional help.  Furthermore, we explore the concept of performance testing, which utilizes metrics such as grip strength, vertical jump, and single-leg hops to evaluate athletic performance and identify any underlying issues. By providing objective measurements, clients gain valuable insights into their current performance levels and are inspired to address any concerns, especially if they aspire to participate in specific activities.  Not only do these screenings and tests provide a benchmark for measuring improvement, but they also present physical therapists with an opportunity to diagnose problems and attract new clients who are eager to address the deficiencies identified. We strongly recommend that physical therapists consider incorporating these types of assessments in order to differentiate themselves in a competitive market and effectively engage potential clients. Join us as we explore the power of front-end tactics in the world of physical therapy marketing. Head to the link below to participate in our 5 Day Challenge!   https://www.physicaltherapybiz.com/challenge   www.physicaltherapybiz.com/apply Do you enjoy the podcast? If so, leave us a 5-star review on iTunes and tell a friend to do the same! Are you a member of our free PT Entrepreneur Facebook Group? If not, head to the link below and join the community! https://www.facebook.com/groups/ptentrepreneur/
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Oct 3, 2023 • 40min

Ep646 | 4 Big Takeaways From The September 2023 Mastermind Event

In this episode, Doc Danny provides a detailed review of his recent Mastermind events held in Denver, Colorado last month. Sharing the context of the event, he highlights the stunning scenery of Boulder, where he enjoyed hiking and visiting a local bookstore. Danny explores the purpose of the mastermind program, which aims to support performance-based clinicians throughout the year in growing their businesses. He walks us through the daily activities of the events, which include workouts, breakfast, presentations, small group work, and networking dinners. In conclusion, Dr. Danny reiterates the key points of his review, highlighting the significance of recurring revenue streams, understanding the mental challenges faced in the initial stages of entrepreneurship, empathizing with the different obstacles faced by women entrepreneurs, and prioritizing mental health. He extends an invitation to interested performance-based clinicians to explore if the mastermind program would be a suitable fit for them. Head to the link below to participate in our 5 Day Challenge!   https://www.physicaltherapybiz.com/challenge   www.physicaltherapybiz.com/apply Do you enjoy the podcast? If so, leave us a 5-star review on iTunes and tell a friend to do the same! Are you a member of our free PT Entrepreneur Facebook Group? If not, head to the link below and join the community! https://www.facebook.com/groups/ptentrepreneur/
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Sep 28, 2023 • 13min

Ep645 | Cash Flow vs Business Value

In this episode of the P.T. Entrepreneur Podcast, we delve into the crucial distinction between making decisions based solely on cash flow versus prioritizing business value when operating a physical therapy business. While cash flow is undoubtedly essential, Doc Danny enlightens us on the fact that relying solely on cash flow does not necessarily cultivate intrinsic value within the business. After all, if the business heavily relies on the owner's labor to sustain cash flow, its value becomes diminished if it cannot function in their absence. Head to the link below to participate in our 5 Day Challenge!   https://www.physicaltherapybiz.com/challenge   www.physicaltherapybiz.com/apply Do you enjoy the podcast? If so, leave us a 5-star review on iTunes and tell a friend to do the same! Are you a member of our free PT Entrepreneur Facebook Group? If not, head to the link below and join the community! https://www.facebook.com/groups/ptentrepreneur/
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Sep 26, 2023 • 1h 6min

Ep644 | How To Be a More Effective Communicator

In this episode, Doc Danny and Yves dive into the importance of effective communication for business owners and leaders. The discussion is based on a poll conducted by Yves in the PT Entrepreneurs Facebook group, which revealed that effective communication is the most crucial trait of a good leader. The hosts highlight the potential pitfalls of poor communication, such as damaging relationships and losing trust. Head to the link below to participate in our 5 Day Challenge!   https://www.physicaltherapybiz.com/challenge   www.physicaltherapybiz.com/apply Do you enjoy the podcast? If so, leave us a 5-star review on iTunes and tell a friend to do the same! Are you a member of our free PT Entrepreneur Facebook Group? If not, head to the link below and join the community! https://www.facebook.com/groups/ptentrepreneur/

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