The P.T. Entrepreneur Podcast Ep752 | Writing A Book To Dominate Your Niche With Matt Silver
Oct 8, 2024
In this conversation, Matt Silver, owner of Alpha Project Physio and author of "Built to Run," shares insights from his three-year journey of writing a book. He discusses how publishing enhances authority and marketing, specifically for cash-based practices. Matt reveals how the book expanded his practice's reach and facilitated virtual services, offering a unique tool for patient care. He also touches on the potential for creating educational programs based on the book’s content, emphasizing the value of tailored learning for runners.
Chapters
Transcript
Episode notes
1 2 3 4 5 6 7
Intro
00:00 • 2min
Balancing Writing and Professional Life
02:27 • 14min
Maximizing Book Marketing Through Independent Publishing and Email Engagement
16:48 • 5min
Expanding Educational Horizons Through Book-Based Programs
21:21 • 2min
Navigating Online Education for Runners
22:58 • 10min
Navigating the Book Creation Journey
32:49 • 15min
Navigating the Writing Process and Embracing New Opportunities
47:53 • 2min