Community Creators with Shana Lynn

https://www.retainguide.com/ - Get Instant Access to The Membership Retention Roadmap: 5 Systems You Need to Keep More MembersEpisode 07 - The Secret to Member Progress with Stu McLaren, Membership Expert: https://www.shanalynn.com/podcast/the-secret-to-member-progress-with-stu-mclarenIf you're thinking about starting a membership or have recently launched one, this episode is a must-listen. Shana dives deep into the importance of having a clear path to help your members progress, a key pillar in her Community Cultivated Framework. With years of experience as the Director of Community for Stu McLaren, the founder of The Membership Experience, Shana understands what it takes to build a thriving membership. In this episode, Stu shares insights on the Success Path—a proven strategy not only for increasing retention but also for attracting new members through effective marketing. Whether you're in the early stages or looking to refine your membership strategy, this conversation will help you lay the foundation for long-term success.Additional Resources:Want expert help mapping out your member journey and setting up feedback loops that actually work? Apply for my high-level membership consulting program, Retain: https://joinretain.comRegister now for Stu's membership training. It only happens one time a year! Listen on the go? Subscribe to the podcast for more membership retention strategies:Apple, or SpotifyMake sure to subscribe for more strategies on keeping members engaged and growing your recurring revenue!Learn how to work with Shana: https://www.shanalynn.com/Learn more about Shana’s Community Training Program: https://www.shanalynn.com/cultivateConnect with Shana: https://www.instagram.com/shanaspeaksWatch on YouTube :https://www.youtube.com/@communitycultivated

https://www.retainguide.com/ - Get Instant Access to The Membership Retention Roadmap: 5 Systems You Need to Keep More MembersEp 72 - The Balancing Act: Parenting and Entrepreneurship with Dayna Abraham: https://www.shanalynn.com/podcast/the-balancing-act-parenting-and-entrepreneurship-with-dayna-abrahamAs a full-time business owner, mom of five, and grandmother to one, Shana knows how easy it is to feel lost in the daily demands of family and work. Recently, she had a transformative conversation with her friend Dayna Abraham, a parenting expert, about the struggles of maintaining your own identity amid life’s chaos. Dayna shared a powerful perspective: the idea that balance is a myth and offered an alternative way to think about living a fulfilling and authentic life.Additional Resources:https://www.retainguide.com/ - Get Instant Access to The Membership Retention Roadmap: 5 Systems You Need to Keep More MembersWatch on YouTube :https://www.youtube.com/@communitycultivatedLearn how to work with Shana: https://www.shanalynn.com/Learn more about Shana’s Community Training Program: https://www.shanalynn.com/cultivateConnect with Shana: https://www.instagram.com/shanaspeaks

https://www.retainguide.com/ - Get Instant Access to The Membership Retention Roadmap: 5 Systems You Need to Keep More MembersAre you constantly wondering why members cancel or why engagement drops off in your membership? Most membership owners try to fix these issues without actually asking their members what they need.The secret to reducing churn and increasing retention isn’t just creating more content—it’s building feedback loops into your member journey.In this episode, I’m breaking down:The biggest mistake membership owners make when trying to fix engagementWhy listening to your members is the key to retentionThe five questions you need to ask before collecting feedbackThe three types of feedback loops every membership needsThe risks of not gathering feedback (and how it leads to wasted time, lost revenue, and unnecessary changes)What NOT to do when collecting member feedbackIf you want to stop guessing and start making data-driven decisions that keep members longer, this episode is for you.Additional Resources:Want expert help mapping out your member journey and setting up feedback loops that actually work? Apply for my high-level membership consulting program, Retain: https://joinretain.comListen on the go? Subscribe to the podcast for more membership retention strategies:Apple, or SpotifyMake sure to subscribe for more strategies on keeping members engaged and growing your recurring revenue!Learn how to work with Shana: https://www.shanalynn.com/Learn more about Shana’s Community Training Program: https://www.shanalynn.com/cultivateConnect with Shana: https://www.instagram.com/shanaspeaksWatch on YouTube :https://www.youtube.com/@communitycultivated

https://www.retainguide.com/ - Get Instant Access to The Membership Retention Roadmap: 5 Systems You Need to Keep More MembersEp 135 - More than 40% Conversion and 3X Members in 1 Launch with Ali Kay: https://www.shanalynn.com/podcast/more-than-40-conversion-and-3x-members-in-1-launch-with-ali-kayA big launch can be thrilling, especially when it leads to massive success—just ask Shana’s client, Ali Kay, who has had some incredible launches for her membership recently. But how do you pace yourself through those launches as you scale, ensuring you don’t burn out in the process? In this episode, Ali shares an exclusive look at her launch calendar and reveals the strategies she uses to maintain balance for herself and her team, even as her membership grows rapidly. If you're scaling and want to avoid overwhelm, this episode is packed with invaluable insights!Additional Resources:https://www.retainguide.com/ - Get Instant Access to The Membership Retention Roadmap: 5 Systems You Need to Keep More MembersWatch on YouTube :https://www.youtube.com/@communitycultivatedLearn how to work with Shana: https://www.shanalynn.com/Learn more about Shana’s Community Training Program: https://www.shanalynn.com/cultivateConnect with Shana: https://www.instagram.com/shanaspeaks

https://www.retainguide.com/ - Get Instant Access to The Membership Retention Roadmap: 5 Systems You Need to Keep More MembersFeeling overwhelmed by day-to-day tasks and struggling to find time for those special "wow" moments that truly delight your members? You're not alone. These memorable experiences don't just magically appear; they're the result of well-defined systems. In this episode, Shana will guide you on how to systemize your membership business. By streamlining your processes, you'll free up valuable time and mental space to focus on creating those meaningful and unforgettable experiences that keep your members coming back for more.Additional Resources:https://www.retainguide.com/ - Get Instant Access to The Membership Retention Roadmap: 5 Systems You Need to Keep More MembersWatch on YouTube :https://www.youtube.com/@communitycultivatedLearn how to work with Shana: https://www.shanalynn.com/Learn more about Shana’s Community Training Program: https://www.shanalynn.com/cultivateConnect with Shana: https://www.instagram.com/shanaspeaks

https://www.retainguide.com/ - Get Instant Access to The Membership Retention Roadmap: 5 Systems You Need to Keep More MembersEp 150 - Wisdom from a Decade of Being Mom, Entrepreneur and Community Strategist with Amy Wine: https://www.shanalynn.com/podcast/wisdom-from-a-decade-of-being-mom-entrepreneur-and-community-strategistIn this special highlight episode, Shana joins her friend Amy Wine on the podcast to dive into the powerful life lessons she's learned over her 10+ years as a work-from-home entrepreneur. Reflecting on the early days of her business, Shana opens up about the challenges of working long hours and putting everything into her career at the expense of her personal life. She shares a pivotal lesson about the importance of rebuilding connections and why the mindset of "it's just for a season" isn't always enough. Tune in for some valuable insights that could reshape the way you approach work and life balance.Additional Resources:https://www.retainguide.com/ - Get Instant Access to The Membership Retention Roadmap: 5 Systems You Need to Keep More MembersWatch on YouTube :https://www.youtube.com/@communitycultivatedLearn how to work with Shana: https://www.shanalynn.com/Learn more about Shana’s Community Training Program: https://www.shanalynn.com/cultivateConnect with Shana: https://www.instagram.com/shanaspeaks

https://www.retainguide.com/ - Get Instant Access to The Membership Retention Roadmap: 5 Systems You Need to Keep More Membershttps://www.streamlinedstorysystem.com/ - Unlock the hidden customer success stories in your business so you can get more customers and keep them longer.Watch on YouTube :https://www.youtube.com/@communitycultivatedAre your members leaving your program despite loving your content? The real issue isn’t your program—it’s their progress. When members don’t see results, they lose motivation and quit, impacting your retention, revenue, and growth.That’s why Shana developed the psychology-backed Progress Wheel framework. It’s designed to keep your members motivated, help them make steady progress, and ensure they stay engaged for the long haul—all while driving better retention and results.In this guide, Shana will reveal why progress, not just engagement, is the key to membership success and break down the psychology behind every step of the Progress Wheel.Key Takeaways:Intro (00:00)What is a Progress Wheel according to Shana? (01:45)Five key steps in the Progress Wheel (01:56)Episode wrap-up (06:44)Additional Resources:The Membership Retention Roadmap: https://www.retainguide.com/Streamlined Story System: https://www.streamlinedstorysystem.com/Watch on YouTube :https://www.youtube.com/@communitycultivatedLearn how to work with Shana: https://www.shanalynn.com/FREE 7-minute Community Training: https://connect.communitycultivated.com/trainingFREE Community Creators Hub: https://connect.communitycultivated.com/hubLearn more about Shana’s Community Training Program: https://www.shanalynn.com/cultivateConnect with Shana: https://www.instagram.com/shanaspeaksCommunity Creators is a podcast for online entrepreneurs looking to learn more about creating thriving communities and empowering their community teams.Be sure to follow the podcast, so you never miss an episode!

https://www.retainguide.com/ - Get Instant Access to The Membership Retention Roadmap: 5 Systems You Need to Keep More MembersWatch on YouTube :https://www.youtube.com/@communitycultivatedEp 129 - Create a Valuable Personal Brand with AJ Vaden: https://www.shanalynn.com/podcast/create-a-valuable-personal-brand-with-aj-vadenAre you finding it challenging to scale your business?Shana invites you to tune into an insightful highlight from her interview with personal branding expert AJ Vaden. In this discussion, they explore the counterintuitive idea that when it comes to scaling, stepping back and simplifying our efforts can often lead to greater growth.Don't miss out on this valuable perspective!Key Takeaways:Intro (00:00)How can I amplify an existing personal brand message? (00:25)Episode wrap-up (04:04)Additional Resources:https://www.retainguide.com/ - Get Instant Access to The Membership Retention Roadmap: 5 Systems You Need to Keep More MembersWatch on YouTube :https://www.youtube.com/@communitycultivatedLearn how to work with Shana: https://www.shanalynn.com/FREE 7-minute Community Training: https://connect.communitycultivated.com/trainingFREE Community Creators Hub: https://connect.communitycultivated.com/hubLearn more about Shana’s Community Training Program: https://www.shanalynn.com/cultivateConnect with Shana: https://www.instagram.com/shanaspeaksCommunity Creators is a podcast for online entrepreneurs looking to learn more about creating thriving communities and empowering their community teams.Be sure to follow the podcast, so you never miss an episode!

https://www.retainguide.com/ - Get Instant Access to The Membership Retention Roadmap: 5 Systems You Need to Keep More Membershttps://www.memberltv.com/ - Free LTV (Lifetime Value) and Retention/Churn Calculator Watch on YouTube :https://www.youtube.com/@communitycultivatedHave you ever poured money into marketing, only to wonder if it’s worth it? Or noticed your membership growing while your bank account tells a different story? Shana is here to introduce the LTV to CAC ratio—the key number every membership owner needs to know. Today, she’ll explain what it is, why it matters, and how to calculate it with simple examples.Key Takeaways:Intro (00:00)A membership owner often struggles with two key issues (01:08)What is CAC and LTV and how is it calculated? (02:19)Episode wrap-up (10:02)Intro (00:00)A membership owner often struggles with two critical concerns (01:08)What is the LTV to CAC ratio and how is it calculated? (02:19)How do you define a good ratio? (06:43)Episode wrap-up (11:30)Additional Resources:The Membership Retention Roadmap: https://www.retainguide.com/Get Instant Access to the Membership Retention & Lifetime Value Calculator: https://www.memberltv.com/Watch on YouTube :https://www.youtube.com/@communitycultivatedEp 157 - Why Industry Benchmarks Don’t Matter for Your Membership?: https://www.shanalynn.com/podcast/why-industry-benchmarks-dont-matter-for-your-membership-and-what-to-do-insteadLearn how to work with Shana: https://www.shanalynn.com/FREE 7-minute Community Training: https://connect.communitycultivated.com/trainingFREE Community Creators Hub: https://connect.communitycultivated.com/hubLearn more about Shana’s Community Training Program: https://www.shanalynn.com/cultivateConnect with Shana: https://www.instagram.com/shanaspeaksCommunity Creators is a podcast for online entrepreneurs looking to learn more about creating thriving communities and empowering their community teams.Be sure to follow the podcast, so you never miss an episode!

https://www.retainguide.com/ - Get Instant Access to The Membership Retention Roadmap: 5 Systems You Need to Keep More MembersWatch on YouTube :https://www.youtube.com/@communitycultivatedFull episode: https://www.shanalynn.com/podcast/pinterest-marketing-secrets-to-build-your-list-and-grow-your-membership-with-meagan-williamsonSummary:Are you frustrated with the performance of your Meta ads? Have you considered Pinterest as an alternative? In this episode, we share a highlight from our interview with Pinterest expert, Meagan Williamson. Meagan provides valuable insights on how to run effective ads on Pinterest and the key differences compared to Meta advertising. Listen in to learn how Pinterest can help you reach your target audience and achieve your marketing goals.Key Takeaways:Intro (00:00)How does someone know when they're ready to run ads and what does that look like according to Meagan? (00:37)Episode wrap-up (06:35)Additional Resources:https://www.retainguide.com/ - Get Instant Access to The Membership Retention Roadmap: 5 Systems You Need to Keep More MembersWatch on YouTube :https://www.youtube.com/@communitycultivatedLearn how to work with Shana: https://www.shanalynn.com/FREE 7-minute Community Training: https://connect.communitycultivated.com/trainingFREE Community Creators Hub: https://connect.communitycultivated.com/hubLearn more about Shana’s Community Training Program: https://www.shanalynn.com/cultivateConnect with Shana: https://www.instagram.com/shanaspeaksCommunity Creators is a podcast for online entrepreneurs looking to learn more about creating thriving communities and empowering their community teams.Be sure to follow the podcast, so you never miss an episode!