Community Creators with Shana Lynn The Simple Secret to Stopping Churn That Most Membership Owners Miss
https://www.retainguide.com/ - Get Instant Access to The Membership Retention Roadmap: 5 Systems You Need to Keep More Members
Are you constantly wondering why members cancel or why engagement drops off in your membership? Most membership owners try to fix these issues without actually asking their members what they need.
The secret to reducing churn and increasing retention isn’t just creating more content—it’s building feedback loops into your member journey.
In this episode, I’m breaking down:
- The biggest mistake membership owners make when trying to fix engagement
- Why listening to your members is the key to retention
- The five questions you need to ask before collecting feedback
- The three types of feedback loops every membership needs
- The risks of not gathering feedback (and how it leads to wasted time, lost revenue, and unnecessary changes)
- What NOT to do when collecting member feedback
If you want to stop guessing and start making data-driven decisions that keep members longer, this episode is for you.
Additional Resources:
Want expert help mapping out your member journey and setting up feedback loops that actually work? Apply for my high-level membership consulting program, Retain: https://joinretain.com
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Learn how to work with Shana: https://www.shanalynn.com/
Learn more about Shana’s Community Training Program: https://www.shanalynn.com/cultivate
Connect with Shana: https://www.instagram.com/shanaspeaks
Watch on YouTube :https://www.youtube.com/@communitycultivated