

Sales Game Changers | Tips from Successful Sales Leaders
Fred Diamond
Institute for Effective Professional Selling founder Fred Diamond interviews top business-to-business sales leaders from companies such as AWS, AT&T, Oracle, Microsoft, Salesforce, Hilton and others about their sales journey, career highlights, mentors, and lessons learned while asking them to offer tips to help emerging sales professionals and leaders to grow their careers. It's an interview-style podcast that has become even more popular as sales professionals look for solutions in the new world of selling.
Episodes
Mentioned books

Jan 11, 2023 • 28min
Benefits of Outsourcing Your Sales Efforts with Erika Sheets
This is episode 584. Read the complete transcription on the Sales Game Changers Podcast website. Purchase Insights for Sales Game Changers. ERIKA'S TIP: "Get really honest in assessing yourself and doing that self-inventory to figure out where are you on that spectrum right now, in terms of cheerleader or cheerful leader. What does that really look like? I would challenge you to really think about the calls you've had, listen to some of your own recordings, and even ask a trusted peer or manager for their input on that. Then I would say a fun way to test out how comfortable you are in being more of a cheerful leader is to go back to the last deal you lost and see if you can rework it, rework your conversation and your pitch as more of a cheerful leader than whatever you did once it was lost. That'll tell you really where you are. How comfortable do you feel or not feel, and how do they respond to that, which will be also very telling."

Jan 10, 2023 • 28min
Simple Sales Follow Up Tactics that Work with Mostafa Hosseini
This is episode 583. Tips for sales success. Purchase "Insights for Sales Game Changers" here. MOSTAFA'S TIP: "As far as follow up goes, there's this couple of myth and in my experience, thought patterns that stop people from following up. First one people say is they say I don't want to bother them. When there's someone opts in and they raise their hand and say, "Hey, I have a problem, I need help or I'm interested in what you guys are doing", the stats are that about 50% of salespeople never follow up. Fact of the matter is when someone raises their hand and says, "I need help. I have a bleeding neck, I need you to save me." If you go out there and reach out and work on serving them, you're not actually bothering them, but the fact that you're not following up, you're bothering them. If they have a problem, they expect a solution and it's on you to follow up."

Jan 9, 2023 • 29min
Sales Prospecting Advice for Women in Sales with Wendy Weiss
This is episode 582. The Sales Game Changers Podcast was recognized by YesWare as the top sales podcast for 2022. Read the announcement here. Read the complete transcript on the Sales Game Changers Podcast website here. Purchase "Insights for Sales Game Changers" here. WENDY'S TIP: "Take action. Don't put it off. "I'll do it tomorrow. I'll do it at the end of the week. I'll do it next week." Just take action. Take action every single day to grow your sales, and delegate what you need to delegate. Here's the rule I live by, follow the money. What's closest to you selling something? Do that.

Jan 4, 2023 • 26min
Building Sales Training that Sticks for Women in Sales with Brooke Bachesta
This is episode 581. The Sales Game Changers Podcast was recognized by YesWare as the top sales podcast for 2022. Read the announcement here. Read the complete transcript on the Sales Game Changers Podcast website here. BROOKE'S TIP: "Run towards the fire. There is always something going wrong. Whether it's a process that's busted, a team that's not performing, a product that needs help. There's always something wrong in a business and if you can just identify that and instead of avoiding it, say, "Hey, I think I can help out with this."

Jan 3, 2023 • 28min
Understanding LinkedIn's Deep Sales Platform for 2023 B2B Sales Success with Kalsang Tanzin
Kalsang Tanzin leads the enterprise segment for LinkedIn Sales Solutions in North America, helping sales leaders execute growth strategies. He discusses the evolving landscape of B2B sales and introduces the concept of 'deep sales.' Kalsang emphasizes the importance of genuine connections and diversity in sales teams. He shares strategies for leveraging LinkedIn's Sales Navigator to enhance networking and personalize outreach. The conversation highlights the need for modern sales approaches that prioritize emotional intelligence and relationship-building.

Dec 27, 2022 • 30min
Connecting with Hard to Reach Prospects with Chris Tuff
This is episode 579. YesWare named Sales Game Changers Podcast at the top sales podcast for 2022. Purchase Fred Diamond's new best-sellers Love, Hope, Lyme: What Family Members, Partners, and Friends Who Love a Chronic Lyme Survivor Need to Know and Insights for Sales Game Changers now! CHRIS' TIP: "Send video text messages. As you're talking to prospects, send video text messages as much as possible and put into application. I speak at a lot of events, and I meet executives. The way that I'm able to take it to the next level so quickly is I do it with video text messages."

Dec 23, 2022 • 27min
Smarter Ways for Women in Sales to Build Customer Connections with Google's Lilah Jones
This is episode 578. Read the complete transcription on the Sales Game Changers Podcast website. Purchase ""Insights for Sales Game Changers." LILAH'S TIP: "Say "I will act now. I will act now. I will act now." Do something, do anything, but act now. Make the decision to change something. Make the decision to do one thing this week that makes you uncomfortable. It might be taking a different path to work. It could be making your eggplant parmesan that you usually make with a different recipe. Or it might be making the decision to go to a store and ask for a discount and test out your ability to negotiate. Whatever it is, just do one thing this week that makes you uncomfortable."

Dec 20, 2022 • 28min
Real Estate Sales Success While Battling Lyme Disease with Adrienne Volpe
This is episode 577. Purchase "Insights for Sales Game Changers" here. Tips for sales career success. Read the complete transcription on the Sales Game Changers Podcast website. Adrienne's TIP: "Nobody knows the suffering of somebody with Lyme disease unless they've had it. I love my relationships. My human relationships in life are everything to me. I've made some of the best friends I've ever met in my life through Lyme disease. Even though it's been an absolute curse and bane of my existence, I wouldn't have these people in my life. I can't even imagine not knowing the folks I've met through these groups and meeting you. It's changed my whole life. I have to take the good from it, Fred, because it took so much from me, that I have to be able to help other people get through this. It's not a choice, it has to happen."

Dec 20, 2022 • 31min
Four Ways to Modernize Sales Recruiting with Janice Gordon
This is episode 576. It was hosted by Gina Stracuzzi, program director the Institute for Excellence in Sales Women in Sales program Read the complete transcription on the Sales Game Changers Podcast website. Janice's TIP: "Understand that your career is within your hands. If you're not getting the training you want within the organization, reach out and get it outside of the organization because this is your business. Make sure you nurture your customers as well, because your customers, your buyers, buy into you first, then the product or service, then the company. Understand that you're managing that relationship. Those relationships will often go where you are as well."

Dec 15, 2022 • 28min
Optimizing Sales Training User Experience with JM Wilke
This is episode 575. Tips for sales career success. Read the complete transcription on the Sales Game Changers Podcast website. JM'S TIP: "Start looking at the metrics. One of the big things that has actually changed in training is how much data we have at our fingertips, the tooling that we have available in order to see what people need help on. You have conversation intelligence, you have, whether it's your like a high spot or a guru, some sort of enablement repository where people are searching for things. What are people struggling with in the data?"


