

Sales Game Changers | Tips from Successful Sales Leaders
Fred Diamond
Institute for Effective Professional Selling founder Fred Diamond interviews top business-to-business sales leaders from companies such as AWS, AT&T, Oracle, Microsoft, Salesforce, Hilton and others about their sales journey, career highlights, mentors, and lessons learned while asking them to offer tips to help emerging sales professionals and leaders to grow their careers. It's an interview-style podcast that has become even more popular as sales professionals look for solutions in the new world of selling.
Episodes
Mentioned books

Mar 8, 2023 • 19min
Successfully Servicing Public Sector Customers with Salesforce Sales Leader Casey Coleman
This is episode 594. Read the complete transcription on the Sales Game Changers Podcast website. Purchase "Insights for Sales Game Changers" here. CASEY'S TIP: "As a former senior executive in the government, every day, my day was jam-packed. If it wasn't on my calendar, it didn't happen. I would go where the next meeting told me to be. Understand how busy these executives and leaders are. If you're trying to get a meeting and it's not happening, it may not be because they're not willing to take your meeting. It may be that they are just too busy to stop and respond. I would say don't get discouraged."

Mar 6, 2023 • 30min
Trauma - The Hidden Threat to Salespeople's Health and Performance with Dan King
This is episode 593. Read the complete transcription on the Sales Game Changers Podcast website. Buy Fred Diamond's "Insights for Sales Game Changers" here! DAN'S TIP: "If you're having a struggle, I think the first thing to acknowledge is – and this is a hard thing to remember in moments of struggle, but life can actually be incredible. Life can be a mind blowingly wonderful experience, but with those wonderful experiences come discomfort. I think just checking in with yourself and understanding first and foremost, if I'm feeling uncomfortable, I'm okay with it. But I also know in the long term, it doesn't have to be this way. "

Feb 15, 2023 • 29min
Tips from CrowdStrike Women in Sales Leaders Amanda Adams and Tracey Mills
Read the complete transcript on the Sales Game Changers Podcast website. Purchase "Insights for Sales Game Changers" here. AMANDA'S TIP: "Get out of your comfort zone when it comes to connecting with other women within our industry and our network." TRACEY'S TIP: "Focus on what makes you happy. Truly look inside of yourself to figure out either what tasks of the day make you happy and what you don't, or where you want to end up. Because I feel like when I lead with what makes me happy, which is a very hard concept to get to, I always end up in a good place."

Feb 8, 2023 • 27min
Digital Media Sales Opportunities with HW Media's Jennifer Laws
This is episode 591. Read the complete trancription on the Sales Game Changers Podcast website. Purchase Fred Diamond's new best-sellers Love, Hope, Lyme: What Family Members, Partners, and Friends Who Love a Chronic Lyme Survivor Need to Know and Insights for Sales Game Changers now! JENNIFER'S TIP: "Make sure that you have the right people in the right place. Be willing to say, this person does not fit our rubric, this person does not fit in our world. We are going to cause ourselves more pain than the revenue is worth and we need to walk away but we need to focus in on these people who are the right customers. Doing that and working in concert with your clients has been a recipe for success for us."

Feb 5, 2023 • 29min
Moving from Corporate Sales to Solopreneurship with Professional Organizer Lisa Malone
This is episode 590. Read the complete transcript on the Sales Game Changers Podcast website. Purchase Fred Diamond's Insights for Sales Game Changers. LISA'S TIP: "Find the one little thing that really lights your fire every day, so you can go to your meetings with that fire. People can tell from your voice if you're in it or not in it. The one thing that you can do yourself is be in it. Get that energy out there, find fun. Find fun in every day because every day there's challenges all over the place, and if you just can find that little spark, things will go well for you."

Feb 1, 2023 • 30min
Success Strategies for Women in Sales Leaders from Katherine Andruha
This is episode 589. Read the complete transcription on the Sales Game Changers Podcast website. Learn more about the Institute for Excellence in Sales here. KATHERINE'S TIP: "When you walk into a room, be prepared, be ready to say your one piece that you want to share with the org, with whoever is in that meeting. Whether it's a one-on-one, whether it's a meeting with your team, whether it's a meeting with a partner team, come in prepared for that meeting so that you come off even more intelligent than you are. You know what you need to bring to that table, so share it, have it concise and ready to go in a little notebook, and shine. It's your chance to shine and you have it in you, believe in yourself."

Jan 31, 2023 • 33min
The Art and Science of Keeping in Touch with Jason Levin
Jason Levin, author of "Relationships to Infinity," shares expert insights on networking and relationship building. He discusses navigating connections in a post-pandemic world, emphasizing the 'Bermuda Keep in Touch Triangle' for effective follow-ups. Levin highlights the importance of balancing personal and professional relationships, fostering trust through honesty, and utilizing digital platforms for genuine communication. He underscores the vital role of mentorship and gratitude in enhancing sales success through authentic connections.

Jan 25, 2023 • 25min
Take Your Passion and Make Your Sales Happen with Microsoft's Radhika
This is episode 587. Tips for sales success. Order "Insights for Sales Game Changers" here. RADHIKA'S TIP: "Your network is your net worth. Find your right mentors. Find your role models that you'd like to emulate. Find the next best role for yourself. Tap into your strengths. Be willing to meet and connect with as many people that can lead you to your next role. That has really helped me in my career journey a lot."

Jan 18, 2023 • 30min
Isn't it Time to Finally Start Using Video in Your Sales Prospecting with Vidyard's Yaalit Periera
This is episode 586. Read the transcript on the Sales Game Changers Podcast website. Purchase "Insights for Sales Game Changers. YAALIT'S TIP: "People have realized now that video is a tool that can be used all the time to save time, to do things asynchronously, to give that personal touch that you just can't get with email."

Jan 16, 2023 • 29min
Success Selling from Your Comfort Zone with Stacey Hall
This is episode 585. Tips for sales success. Order "Insights for Sales Game Changers" here. STACEY'S TIP: "We know sales is psychology. We've heard this all along. Why are we not looking at the psychological studies of what happens? When we hear "NO," we've been conditioned to deflate ourselves. We don't want to be in a position of being deflated when we want to connect with people. We want to be in our best self. Preparing ourselves to hear N-O, which is the biggest fear that people have, is ludicrous. The more you hear it, the less prepared you are to deal with it. Not the other way around."


