

Sales Game Changers | Tips from Successful Sales Leaders
Fred Diamond
Institute for Effective Professional Selling founder Fred Diamond interviews top business-to-business sales leaders from companies such as AWS, AT&T, Oracle, Microsoft, Salesforce, Hilton and others about their sales journey, career highlights, mentors, and lessons learned while asking them to offer tips to help emerging sales professionals and leaders to grow their careers. It's an interview-style podcast that has become even more popular as sales professionals look for solutions in the new world of selling.
Episodes
Mentioned books

Feb 5, 2023 • 29min
Moving from Corporate Sales to Solopreneurship with Professional Organizer Lisa Malone
This is episode 590. Read the complete transcript on the Sales Game Changers Podcast website. Purchase Fred Diamond's Insights for Sales Game Changers. LISA’S TIP: “Find the one little thing that really lights your fire every day, so you can go to your meetings with that fire. People can tell from your voice if you’re in it or not in it. The one thing that you can do yourself is be in it. Get that energy out there, find fun. Find fun in every day because every day there’s challenges all over the place, and if you just can find that little spark, things will go well for you.”

Feb 1, 2023 • 30min
Success Strategies for Women in Sales Leaders from Katherine Andruha
This is episode 589. Read the complete transcription on the Sales Game Changers Podcast website. Learn more about the Institute for Excellence in Sales here. KATHERINE'S TIP: "When you walk into a room, be prepared, be ready to say your one piece that you want to share with the org, with whoever is in that meeting. Whether it’s a one-on-one, whether it’s a meeting with your team, whether it’s a meeting with a partner team, come in prepared for that meeting so that you come off even more intelligent than you are. You know what you need to bring to that table, so share it, have it concise and ready to go in a little notebook, and shine. It’s your chance to shine and you have it in you, believe in yourself."

Jan 31, 2023 • 33min
The Art and Science of Keeping in Touch with Jason Levin
Jason Levin, author of "Relationships to Infinity," shares expert insights on networking and relationship building. He discusses navigating connections in a post-pandemic world, emphasizing the 'Bermuda Keep in Touch Triangle' for effective follow-ups. Levin highlights the importance of balancing personal and professional relationships, fostering trust through honesty, and utilizing digital platforms for genuine communication. He underscores the vital role of mentorship and gratitude in enhancing sales success through authentic connections.

Jan 25, 2023 • 25min
Take Your Passion and Make Your Sales Happen with Microsoft's Radhika
This is episode 587. Tips for sales success. Order "Insights for Sales Game Changers" here. RADHIKA'S TIP: "Your network is your net worth. Find your right mentors. Find your role models that you’d like to emulate. Find the next best role for yourself. Tap into your strengths. Be willing to meet and connect with as many people that can lead you to your next role. That has really helped me in my career journey a lot."

Jan 18, 2023 • 30min
Isn't it Time to Finally Start Using Video in Your Sales Prospecting with Vidyard's Yaalit Periera
This is episode 586. Read the transcript on the Sales Game Changers Podcast website. Purchase "Insights for Sales Game Changers. YAALIT'S TIP: "People have realized now that video is a tool that can be used all the time to save time, to do things asynchronously, to give that personal touch that you just can’t get with email."

Jan 16, 2023 • 29min
Success Selling from Your Comfort Zone with Stacey Hall
This is episode 585. Tips for sales success. Order "Insights for Sales Game Changers" here. STACEY’S TIP: “We know sales is psychology. We’ve heard this all along. Why are we not looking at the psychological studies of what happens? When we hear “NO,” we’ve been conditioned to deflate ourselves. We don’t want to be in a position of being deflated when we want to connect with people. We want to be in our best self. Preparing ourselves to hear N-O, which is the biggest fear that people have, is ludicrous. The more you hear it, the less prepared you are to deal with it. Not the other way around.”

Jan 11, 2023 • 28min
Benefits of Outsourcing Your Sales Efforts with Erika Sheets
This is episode 584. Read the complete transcription on the Sales Game Changers Podcast website. Purchase Insights for Sales Game Changers. ERIKA’S TIP: “Get really honest in assessing yourself and doing that self-inventory to figure out where are you on that spectrum right now, in terms of cheerleader or cheerful leader. What does that really look like? I would challenge you to really think about the calls you’ve had, listen to some of your own recordings, and even ask a trusted peer or manager for their input on that. Then I would say a fun way to test out how comfortable you are in being more of a cheerful leader is to go back to the last deal you lost and see if you can rework it, rework your conversation and your pitch as more of a cheerful leader than whatever you did once it was lost. That’ll tell you really where you are. How comfortable do you feel or not feel, and how do they respond to that, which will be also very telling.”

Jan 10, 2023 • 28min
Simple Sales Follow Up Tactics that Work with Mostafa Hosseini
This is episode 583. Tips for sales success. Purchase "Insights for Sales Game Changers" here. MOSTAFA'S TIP: "As far as follow up goes, there's this couple of myth and in my experience, thought patterns that stop people from following up. First one people say is they say I don't want to bother them. When there's someone opts in and they raise their hand and say, "Hey, I have a problem, I need help or I'm interested in what you guys are doing", the stats are that about 50% of salespeople never follow up. Fact of the matter is when someone raises their hand and says, "I need help. I have a bleeding neck, I need you to save me." If you go out there and reach out and work on serving them, you're not actually bothering them, but the fact that you're not following up, you're bothering them. If they have a problem, they expect a solution and it's on you to follow up."

Jan 9, 2023 • 29min
Sales Prospecting Advice for Women in Sales with Wendy Weiss
This is episode 582. The Sales Game Changers Podcast was recognized by YesWare as the top sales podcast for 2022. Read the announcement here. Read the complete transcript on the Sales Game Changers Podcast website here. Purchase "Insights for Sales Game Changers" here. WENDY’S TIP: “Take action. Don’t put it off. “I’ll do it tomorrow. I’ll do it at the end of the week. I’ll do it next week.” Just take action. Take action every single day to grow your sales, and delegate what you need to delegate. Here’s the rule I live by, follow the money. What’s closest to you selling something? Do that.

Jan 4, 2023 • 26min
Building Sales Training that Sticks for Women in Sales with Brooke Bachesta
This is episode 581. The Sales Game Changers Podcast was recognized by YesWare as the top sales podcast for 2022. Read the announcement here. Read the complete transcript on the Sales Game Changers Podcast website here. BROOKE'S TIP: "Run towards the fire. There is always something going wrong. Whether it's a process that's busted, a team that's not performing, a product that needs help. There's always something wrong in a business and if you can just identify that and instead of avoiding it, say, "Hey, I think I can help out with this."