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Idea to Startup

Latest episodes

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Oct 25, 2023 • 19min

Writing Persuasive Copy to Test an Idea

Today, we talk through how to write compelling copy. We go through a few counterintuitive archetypes you can use to dramatically increase the clarity of your messaging, which will allow you to increase your conversion rate and get more people involved earlier in the process. Copywriting is an idea-testing superpower. TackleboxAI BrianByldd00:00 AI Brian00:33 When Copy Becomes Important02:40 Why You’re a Bad Writer05:40 Is This Anything?06:50 Byldd07:55 The Big Misunderstanding10:45 Reverse Architect Copy13:45 The Attention Pie15:48 Cold Emails17:20 Write to One Person
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Oct 18, 2023 • 24min

How to Embrace Risk, Uncertainty, and Chaos

Explore the concept of chaos in startups and the importance of embracing risk, uncertainty, and chaos for greater potential gains. Learn how to reframe challenges as opportunities and view difficulties as chances for growth. Embrace the discomfort of chaotic situations to draft out a big vision and tell a compelling story.
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Oct 11, 2023 • 24min

The Three Types of Problems Worth Your Time to Solve

The podcast discusses the three types of problems worth solving: hole problems, teleporter problems, and status level jump problems. It emphasizes the importance of choosing the right problem for a successful startup and shares personal stories and examples. The chapter also highlights the importance of finding customers with urgent problems.
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Oct 4, 2023 • 20min

How to Find Your Wedge, feat. Bleeding Neck Problems (ITS Classic)

Learn how to find a wedge, a smaller immediate problem that solves a bigger problem. Understand the concept of bleeding neck problems, productizing the first step, and the 100 character landing page. Find out why wedges are essential for starting a business.
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Sep 27, 2023 • 25min

Are you a Freelancer or an Entrepreneur?

Explore the differences between freelancers and entrepreneurs and the challenges of choosing one over the other. Seth Godin conversation and Kurt Vonnegut are mentioned. Understand the distinction between freelancers and entrepreneurs, along with their work models. Discover the challenges and secrets of running a profitable restaurant. Discuss the significance of effective communication for freelancers and the importance of customer feedback for entrepreneurs.
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Sep 20, 2023 • 22min

A System to Relish the Uncomfortable Stuff

Learn about the importance of embracing discomfort and prioritizing tasks in entrepreneurship, focusing on important but non-urgent tasks, creating content for long-term success, leveraging resilience, and building systems for success.
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Sep 13, 2023 • 23min

How to Identify and Kill Bad Startup Ideas Masquerading As Good Ones

Identifying and eliminating bad startup ideas is crucial. A framework with three pillars is presented: evaluating real risks, predicting organic growth potential, and converting early customers. An AI solution for improving communication and customer interactions in the service industry is proposed. Understanding and addressing risks is important, as well as starting with a specific problem to propel your business. Ethnographic research helps in understanding the customer experience and identifying problems.
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Sep 6, 2023 • 30min

A System to Test and Build Your Startup (Part III - Implementing Your System This Weekend)

Learn how to establish a structured system for your startup, connect desires with actions, and prioritize using keystone species. Keystone actions and eliminating clutter are crucial for productivity and happiness. Creating space and streamlining work through a well-designed system is essential for a balanced life.
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Aug 30, 2023 • 28min

An Operating System to Help You Move Faster By Focusing On Less - Part 2 (feat. a monkey reciting Hamlet)

In this podcast, we continue the discussion on building an internal operating system for startups. We explore the concept of building a startup system based on actual demand and growth. We also discuss the importance of prioritizing tasks and focusing on the core goals of the business. Additionally, we learn about reverse planning and the significance of focusing on foundational work. Finally, we delve into optimizing feedback loops and the importance of reflection to avoid wasting time.
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Aug 23, 2023 • 17min

A Weekly System to Keep Entrepreneurs With Jobs Moving Fast (Part 1 - Strategy)

This podcast episode discusses the importance of having a clear strategy in pursuing a startup idea while having a job. It emphasizes the need for continuity, progress, and feedback loops. The hosts also highlight the benefits of creating a framework for organizing weeks as an entrepreneur.

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