Real Estate Team OS

Ethan Beute | Follow Up Boss
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Jul 22, 2025 • 27min

[SUMMIT] Rapid-Fire Real Estate Wisdom

Mentioned in this episode:Learn more and sign up for Unlock (Nov 2-5 in Vegas)Try out the free AI-driven Team Bot from Real Estate Team OSWe’re just a few weeks removed from our first-ever Summit Series on Real Estate Team OS.  In that series, we met and learned from 10 different real estate professionals from four teams in the same market. These team leaders, operations leaders, and real estate agents talked through a variety of helpful topics in mastermind-style conversations.Each sitting was three hours long. So I broke it up with some fun Speed Rounds. And that’s what this episode is comprised of! Three Speed Rounds! We don’t always adhere to the format, but you’ll definitely find yourself entertained, provoked, and informed. And what are your answers to some of these? Leave a comment or reach out!Team Leaders:- ISAs, no ISAs, and why- VAs, no VAs, and why- A TV or movie character you’d immediately welcome onto the team as an agent- A powerful negotiation tip- One of the best or worst closing gifts you’ve ever given- One word to describe the team-building journeyOperations Leaders:- ISAs, no ISAs, and why- VAs, no VAs, and why- A TV or movie character you’d immediately welcome onto the team as an agent- Something agents often ask for that you know they’ll never use- An empty promise you wish you’d stop hearing from vendors- Something you’re personally fascinated byAgents:- One feature you wish you saw in more homes- One word you’d love never to see again in a listing description- A powerful question to ask in client discovery- One of the best or worst closing gifts you’ve ever given- What you’d do first if you only had 24 hours to sell a house- Something you’re personally fascinated byWe recorded these episodes at The Creator House, a studio in Orlando created and run by our friends at Sweet Fish Media.In case you missed any of the series:→ Preview Episode: The Role of AI vs The Role of Agents→ Team Leaders: When, How, and Why We Started Our Teams→ Team Leaders: How Our Teams Create Growth Opportunities with Agents→ Ops Leaders: How Our Teams Keep Agents Productive at Scale → Ops Leaders: How Our Teams Recruit, Train, and Retain Agents→ Agents: Successful Team Agent vs Successful Solo Agent → Agents: Seller Communication and Social Media Strategies for Today’s Market Sign up for subscriber-only episodes and email-exclusive insights: https://realestateteamos.com/subscribeFollow our Summit Series guests: → Jenny Wemert https://www.instagram.com/jennywemert/→ Renee Funk https://www.instagram.com/renee_funk/→ Ben Laube https://www.instagram.com/benlaube/→ Ken Pozek https://www.instagram.com/kenpozek/→ Emily Smith https://www.instagram.com/emily_t_smith/→ Gio Sanginesi https://www.instagram.com/gio407realtor/→ Tony Galarza https://www.instagram.com/tonygalarza_realtor/→ Matt Anderson https://www.instagram.com/matthewandersonproperties/→ Nick Nelson https://www.instagram.com/nicknelsonhome/→ Bree Tucker https://www.instagram.com/breeinorlando/Follow Real Estate Team OS:→ https://www.realestateteamos.com→ https://linktr.ee/realestateteamos→ https://www.instagram.com/realestateteamos/ Mentioned in this episode:Learn more and sign up for Unlock (Nov 2-5 in Vegas)Try out the free AI-driven Team Bot from Real Estate Team OS
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Jul 15, 2025 • 1h 2min

071 The Hidden Curve That Kills Real Estate Team Profit with Mike Schumm

Mentioned in this episode:Chat with the wisdom of every Team OS guestLearn more about Unlock (November 2025 in Vegas)Before Mike Schumm coached, consulted, and partnered with many of the top teams in the real estate industry, he built 10 small businesses - from meat packing to property management to national cleaning franchise.He brought that experience to real estate concurrent with the release of The Millionaire Real Estate Agent, got blocked while building his team, started coaching top teams within the Tom Ferry organization, and started his own business that allows him to serve team leaders more like a fractional CEO than a coach.The main theme of his work historically: turning your real estate job into a real business.The main theme of his work lately: turning around your unprofitable business.He’s helped people who are selling their investment properties or even their primary residences to keep their real estate business alive. And he shares cautions, tips, and step-by-step advice to help you stay ahead of that pain.Watch or listen to this conversation with Mike for insights into:- Two types of leaders - process-focused and outcome-focused- How the library served Mike years ago as YouTube serves entrepreneurs today- The transition from trying to grow a team in an environment that wasn’t team-friendly to coaching, consulting, and serving team leaders in a high-growth era- Specific tips for any team leader, coach, or mentor to master personality styles and meet people where they are- Four real estate team models with tips and cautions for each- The first place a team leader should look for missing profits- The basic steps of a business turnaround and the two factors that prevent it or slow it down- The difference between hiring a leader and hiring a manager (besides the 2x cost of a leader)- How to determine when you need a sales manager - and when you can afford one (with actual numbers)- Why and how to set standards that eliminate low-producing agents who are costing you money (with actual numbers and examples)- A specific caution to protect team culture and maintain productivityAt the end, learn about loyal fandom, a critical coach, a Miami Blue Porsche, and an actor’s or athlete’s cycles.Resources mentioned in this conversation:- DISC+ https://www.innermetrixnorthamerica.com/disc.aspx- Social Styles Handbook  https://global.wilsonlearning.com/resources/the-social-styles-handbook/- Versatile Selling https://global.wilsonlearning.com/resources/versatile-selling/Episodes related to this conversation:- FUBCON Sessions https://www.youtube.com/playlist?list=PLCJiXNo93cVopyNz34nrcV-kVacpWjvAm- Tom Ferry https://www.realestateteamos.com/episode/tom-ferry-differentiation-accountability- Chris VanderValk https://www.realestateteamos.com/episode/inside-whissel-realty-group-agent-leverage-coo-chris-vandervalk- Mark Adams from RealTrends Verified https://www.realestateteamos.com/episode/real-trends-ranking-top-real-estate-teams-mark-adams- Andy Mulholland from Simple Numbers https://www.realestateteamos.com/episode/mastering-real-estate-business-financials-andy-mulhollandConnect with Mike Schumm:- https://www.instagram.com/mikeschumm_/- https://profytz.comFollow Real Estate Team OS:- https://www.realestateteamos.com- https://linktr.ee/realestateteamos- https://www.instagram.com/realestateteamos/ Mentioned in this episode:Chat with the wisdom of every Team OS guestLearn more about Unlock (November 2025 in Vegas)
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Jul 8, 2025 • 56min

070 Mastering Real Estate Business Financials with Andy Mulholland

Mentioned in this episode:Chat with the wisdom of every Team OS guestLearn more about Unlock (November 2025 in Vegas)Andy Mulholland spent a decade building and running a successful real estate team. He and his wife, Ellyn, now run the books for many top real estate teams.He joins us on Real Estate Team OS to help you get a handle on your real estate business financials. Your P&L. Your net profit margin. And he does it by keeping things simple.Andy shares with you why we’re so focused on top line numbers, why we’re confused about our net profit, why me must align our economic model with our operating model (and what the three main models are), how to define our goal posts (not a specific target), why “reinvesting profits” is really just spending too much money, and more!Watch or listen for insights into:- Numbers as the purest form of communication- Why lifestyle was the spark for his real estate team- Three top takeaways from his team-building journey - Why we’re so focused on top line numbers like agent count, units, and volume- Three primary economic models (Teamerage, School of Fish, Shark with Feeder Fish)- Three reasons team leaders are confused about their net profit- Two questions to ask to help you understand the health of your business- Ways to think about direct and indirect expenses for a clearer picture of your bottom line- Two places a team leader is struggling if they’re not profitable- The three (maybe four) elements of Cost of Goods Sold or Cost of Sale- How and why to pay yourself as an agent before leaving production- How to pay yourself after you’ve left sales production (remember: Profit First)- Why “reinvesting profits” is really just “spending too much money”- What NAVY Seal teams or Schools of Fish must keep an eye on to continue to thrive in the futureAt the end, hear about a true team culture, an appreciation for Porsches, tractors, and old pickups alike, and hitting the road inn an RV.Andy Mulholland:- https://simple-numbers.com- https://www.instagram.com/andy_mulholland/Real Estate Team OS:- https://www.realestateteamos.com- https://linktr.ee/realestateteamos- https://www.instagram.com/realestateteamos/ Mentioned in this episode:Chat with the wisdom of every Team OS guestLearn more about Unlock (November 2025 in Vegas)
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Jul 1, 2025 • 1h 3min

[SUMMIT] Client Communication and Social Media Strategies for Today's Market

Mentioned in this episode:Learn more and sign up for Unlock (Nov 2-5 in Vegas)Try out the free AI-driven Team Bot from Real Estate Team OSWelcome to our sixth and final episode in the all-new Summit Series! As we were in the third episode, we’re joined by four real estate agents in one conversation:- Bree Tucker with Pozek Group- Tony Galarza with Wemert Group Realty- Matt Anderson, solo agent with eXp Realty    - Nick Nelson, solo agent with eXp Realty See or hear our first conversation on solo agent success vs team agent success: www.realestateteamos.com/episode/real-estate-team-solo-agent-success-summit-seriesReal Estate Team OS is bringing you the Summit Series, a new format that has an element of our Inside The Team series, but features multiple guests in each episode and 10 real estate professionals in total. In this episode, long-time team agents Tony and Bree, as well as solo agents Matt and Nick, who started in the local eXp Realty ecosystem of Renee Funk and Ben Laube share how they’re communicating with sellers right now step-by-step, specific video and social media tactics that work for them, the pivotal moment they committed to real estate full time, and how and why new agents should find and join their right-fit real estate team.  Watch or listen to this Summit Series episode for insights into:- Video and social media tactics they’re using  (and how it intersects with team branding)- How Matt sourced videographers to support his social media and listings- What they like to see from agents on the other side of a transaction- The pivotal moment when each of them committed to real estate full time (from quitting school to quitting jobs)- What stays the same and what changes based on current market conditions, including step-by-step seller communication strategies- What’s changed since the rollout of buyer broker agreements- How agents can find their right-fit team or brokerage and why brand new agents should find the right teamWe recorded these episodes at The Creator House, a studio in Orlando created and run by our friends at Sweet Fish Media.In case you missed any of the series:- Team Leaders: When, How, and Why We Started Our Teams- Team Leaders: How Our Teams Create Growth Opportunities with Agents- Ops Leaders: How Our Teams Keep Agents Productive at Scale- Ops Leaders: How Our Teams Recruit, Train, and Retain Agents- Agents: Successful Team Agent vs Successful Solo Agent Sign up for subscriber-only episodes and email-exclusive insights: https://realestateteamos.com/subscribeFollow our Summit Series agents:- Matt Anderson https://www.instagram.com/matthewandersonproperties/- Nick Nelson https://www.instagram.com/nicknelsonhome/- Tony Galarza https://www.instagram.com/tonygalarza_realtor/- Bree Tucker https://www.instagram.com/breeinorlando/Follow Real Estate Team OS:- https://www.realestateteamos.com- https://linktr.ee/realestateteamos- https://www.instagram.com/realestateteamos/ Mentioned in this episode:Learn more and sign up for Unlock (Nov 2-5 in Vegas)Try out the free AI-driven Team Bot from Real Estate Team OS
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Jun 26, 2025 • 11min

[MINISODE] Agent Accountability Systems That Drive Team Productivity

Holding agents accountable drives activity, productivity, and profitability.But it can also create confusion, frustration, and burnout for you - and for your agents.So how do you set up accountability systems that agents will actually use and benefit from?In under 10 minutes, our five guests cover:- The relationship between and metrics behind agent performance and agent participation- A cadence for effective huddles for individual and group accountability- Improving buy-in by innovating agent-up rather than top-down- Reverse-engineering agents' goals and expectations into accountability metrics- Creating scoreboards and tracking resultsSee the full episodes with these guests:- Ben Bluemle from Bank-Owned To Luxury Listings https://www.realestateteamos.com/episode/ben-bluemle-bank-owned-luxury-real-estate-listings- Barry Jenkins on The Trouble With Seeing Yourself In Other People https://www.realestateteamos.com/episode/barry-jenkins-too-nice-for-sales- Daniel Dixon on Being The Lighthouse For Agents https://www.realestateteamos.com/episode/daniel-dixon-lighthouse-real-estate-agents- Jonathan Campbell on Driving Per-Agent Productivity https://www.realestateteamos.com/episode/how-to-drive-per-agent-productivity-jonathan-campbell- Jim Remley on Profitability Through Productivity https://www.realestateteamos.com/episode/jim-remley-real-estate-profitability-per-agent-productivityAccess the collective wisdom of our 100+ guests by talking or typing with our Team Bot: https://realestateteamos.com/botGet email-exclusive insights, guest previews, and subscriber-only episodes: https://realestateteamos.com/subscribe
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Jun 24, 2025 • 1h 3min

[SUMMIT] How Our Teams Recruit, Onboard, and Retain Agents

In this discussion, Emily Smith, COO of Wemert Group Realty, and Gio Sanginesi, VP of Growth for Pozek Group, share their insights on recruiting and retaining real estate agents. They reveal how to attract top performers, such as $10M producers, and discuss their different onboarding strategies. The importance of matching agents with the right team culture and structured processes for the first 90 days is highlighted. They also emphasize mentorship and personal connections as key elements in fostering a supportive team environment.
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Jun 17, 2025 • 50min

[SUMMIT] How Our Teams Create Growth Opportunities with Agents

Mentioned in this episode:Chat with the wisdom of every Team OS guestLearn more about Unlock (November 2025 in Vegas)In our fourth episode in the Summit Series, we pick up again with these four real estate team leaders in one conversation:- Renee Funk of The Funk Collection- Ken Pozek of Pozek Group- Ben Laube of Ben Laube Homes- Jenny Wemert of Wemert Group RealtyEach runs their business differently - from vision to lead generation to culture. So you’ll hear similarities and differences, as well as agreements and disagreements, as we move through their team-building experiences, challenges, and insights.In the previous episode: what sparked their teams, how they develop agent avatars, key pieces of their operating systems, how they’re managing today’s market, and more.You can see or hear that episode right here: www.realestateteamos.com/episode/when-how-and-why-start-real-estate-team-summit-seriesIn this conversation: lead sources and lead distribution, repeat and referral strategies, repairing and updating systems, defining and managing culture, and looking to the future of real estate teams.Watch or listen to this Summit Series episode for insights into:- How they manage lead sources and lead distribution - from database, organic, content, and social to PPC and Zillow- Specific ways they help their agents increase repeat and referral business- What role they’ve put themselves in and what they’re most focused on right now- The state of their recruiting funnels and what works best- How they define and manage culture- Threats and opportunities ahead for real estate teams, from going independent to competing with big brokerages to NAR and MLS considerationsWe recorded these episodes at The Creator House, a studio in Orlando created and run by our friends at Sweet Fish Media.Still ahead in this series: another conversation with operations leaders and another conversation with agentsSign up for subscriber-only episodes and email-exclusive insights so you don’t miss any of them: https://realestateteamos.com/subscribeFollow our Summit Series team leaders:- Ken Pozek https://www.instagram.com/kenpozek/- Jenny Wemert https://www.instagram.com/jennywemert/- Ben Laube https://www.instagram.com/benlaube/- Renee Funk https://www.instagram.com/renee_funk/Follow Real Estate Team OS:- https://www.realestateteamos.com- https://linktr.ee/realestateteamos- https://www.instagram.com/realestateteamos Mentioned in this episode:Chat with the wisdom of every Team OS guestLearn more about Unlock (November 2025 in Vegas)
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Jun 10, 2025 • 59min

[SUMMIT] Successful Team Agent vs Successful Solo Agent

Mentioned in this episode:Learn more and sign up for Unlock (Nov 2-5 in Vegas)Try out the free AI-driven Team Bot from Real Estate Team OSWelcome to our first-ever, six-episode Summit Series! Here in our third episode, we host four real estate agents in one conversation:- Bree Tucker with Pozek Group- Tony Galarza with Wemert Group Realty- Matt Anderson, solo agent with eXp Realty    - Nick Nelson, solo agent with eXp Realty Real Estate Team OS is bringing you the Summit Series, a new format that has an element of our Inside The Team series, but features multiple guests in each episode and 10 real estate professionals in total. In this episode, we have long-time team agents Tony and Bree, as well as solo agents Matt and Nick, who started in the local eXp Realty ecosystem of Renee Funk and Ben Laube.Learn why they all joined a real estate team, why two stayed, and why two went solo. Watch or listen to this Summit Series episode for insights into:- Something each of them shares in every buyer consultation and listing presentation- How they think about and use social media differently- How they structure their day and their week, including prospecting time blocks and time periods they’re unavailable to clients- The role of the CRM- Why they all joined teams, why two have stayed for years (“I’ll be here until I die”), and how other agents can make the team vs solo decision- How growth pillars, opportunities, and culture help retain high-performing agents- The ups and downs of fantasy footballWe recorded these episodes at The Creator House, a studio in Orlando created and run by our friends at Sweet Fish Media.Still ahead in this series: how to create growth opportunities with our four team leaders, how to recruit, train, and retain agents with our two operations leaders, and another conversation with these four agents!  Sign up for subscriber-only episodes and email-exclusive insights so you don’t miss any of them: https://realestateteamos.com/subscribeFollow our Summit Series agents:- Bree Tucker https://www.instagram.com/breeinorlando/- Matt Anderson https://www.instagram.com/matthewandersonproperties/- Nick Nelson https://www.instagram.com/nicknelsonhome/- Tony Galarza https://www.instagram.com/tonygalarza_realtor/Real Estate Team OS:- https://www.realestateteamos.com- https://linktr.ee/realestateteamos- https://www.instagram.com/realestateteamos/ Mentioned in this episode:Learn more and sign up for Unlock (Nov 2-5 in Vegas)Try out the free AI-driven Team Bot from Real Estate Team OS
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Jun 3, 2025 • 41min

[SUMMIT] How Our Teams Keep Agents Productive At Scale

Mentioned in this episode:Chat with the wisdom of every Team OS guestLearn more about Unlock (November 2025 in Vegas)Welcome to our first-ever, six-episode Summit Series. Here in this second episode, we host two operations leaders in one conversation:- Emily Smith, Chief Operating Officer for Wemert Group Realty- Gio Sanginesi, Agent Partner who's also served as VP of Growth for Pozek GroupThe Summit Series a new format that has an element of our Inside The Team series, but features multiple guests in each episode - with 10 total guests.In this conversation, Gio and Emily share with us the similar and different ways they work to keep their 30-agent and 60-agent teams (respectively) productive. Pod structure, tools and technology, transaction coordination - each shares what’s powering their organizations in unique and specific ways.Watch or listen to this Summit Series episode for insights into:- The “pre-real-estate version” of themselves - from corporate leadership to resourceful entrepreneurship- What their role is and how they plug into the organization, including who they connect with daily, weekly, and as-needed- The two very distinct ways they run a pod structure and how it helps the agents and the organization- Other key similarities and differences in roles and structure of the team- Fundamental pieces of the technology that powers Wemert Group Realty and Pozek Group- Where they find transaction coordinators and how they hire and task themStill ahead: an end-to-end walkthrough of agent recruiting, onboarding, and retention with these two leaders, plus two conversations with four real estate agents, and another conversation with four team leaders! We recorded these episodes at The Creator House, a studio in Orlando created and run by our friends at Sweet Fish Media.Sign up for subscriber-only episodes and email-exclusive insights so you don’t miss any of them: https://realestateteamos.com/subscribeFollow our Summit Series guests:- Emily Smith https://www.instagram.com/emily_t_smith/- Gio Sanginesi https://www.instagram.com/gio407realtor/Follow Real Estate Team OS:- https://www.realestateteamos.com- https://linktr.ee/realestateteamos- https://www.instagram.com/realestateteamos/ Mentioned in this episode:Chat with the wisdom of every Team OS guestLearn more about Unlock (November 2025 in Vegas)
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May 27, 2025 • 60min

[SUMMIT] When, How, and Why We Started Our Teams

Mentioned in this episode:Learn more and sign up for Unlock (Nov 2-5 in Vegas)Try out the free AI-driven Team Bot from Real Estate Team OSWelcome to our first-ever, six-episode Summit Series. In our first episode, we host four real estate team leaders in one conversation:- Jenny Wemert of Wemert Group Realty- Ken Pozek of Pozek Group- Ben Laube of Ben Laube Homes- Renee Funk of The Funk CollectionTo help you make your next decision or take your next step, no matter where you are on your real estate journey, we constantly bring you the voices, experiences, and lessons of team leaders, operations leaders, and agents. Now, Real Estate Team OS is bringing you the Summit Series a new format that has an element of our Inside The Team series, but features multiple guests in each episode. Each of our four team leaders runs their business differently - from vision to lead generation to culture. So you’ll hear similarities and differences, as well as agreements and disagreements, as we move through their team-building experiences, challenges, and insights. Why the team started. How you generate opportunities. Ways to preserve culture. How you find the right agents. Why they’re attracting $10-15M producers and even small teams. And more! Watch or listen to this Summit Series episode for insights into:- Who our four team leaders are- What sparked the start of each of their real estate teams- Who to hire and how to improve your delegation as you grow your team- What’s been unexpected, including when team building was most fun and when it was dark and unprofitable- How to guide agents through a more challenging market and through necessary changes- Ways to preserve culture as your team grows- How they develop agent avatars, what they look like in practice, and how they increase retention and success- The role of strategy vs the role of luck- How the right people, ChatGPT, and a content machine support each of their operating systems (Team OS)- How to develop confidence on camera or even in a listing presentationWe recorded these episodes at The Creator House, a studio in Orlando created and run by our friends at Sweet Fish Media.Still ahead in the series: two conversations with operations leaders, two conversations with agents, and another conversation with these team leaders!Sign up for subscriber-only episodes and email-exclusive insights so you don’t miss any of them: https://realestateteamos.com/subscribeFollow our Summit Series team leaders:- Ken Pozek https://www.instagram.com/kenpozek/- Renee Funk https://www.instagram.com/renee_funk/- Ben Laube https://www.instagram.com/benlaube/- Jenny Wemert https://www.instagram.com/jennywemert/Follow Real Estate Team OS:- https://www.realestateteamos.com- https://linktr.ee/realestateteamos- https://www.instagram.com/realestateteamos/ Mentioned in this episode:Learn more and sign up for Unlock (Nov 2-5 in Vegas)Try out the free AI-driven Team Bot from Real Estate Team OS

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