

Behind the Curtain of a Truly Agent-Centric Team with Ben Schreiber | Ep 073
Free, virtual session: What Elite Real Estate Teams Do Differently That You Can Do Today with Barry Jenkins: https://tinyurl.com/barrycoaching
“I didn’t know those agents were on your team.”
That’s the best compliment Ben Schreiber’s received recently. It came during a conversation with a couple of agents in his team’s market.
Why is it a compliment? The model behind his real estate team is all about the agent, not about him. He wants them running their businesses their way - including logos, marketing, and branding. It’s an example of what it really means to build an agent-centric team—and what it looks like in practice, not just in theory.
In this episode, the team leader of Service Plus RE and a former college tennis player and coach breaks down the philosophy, structure, and leverage behind their 25-agent, $70M-volume organization, a top-ranked team in Kentucky.
Ben shares why he started a team rather than a brokerage, why he didn’t name the team after himself, why he’s obsessed with meeting agents where they are (whether they want to sell 6 homes a year or 40), and the three pillars are of his model (culture, support/implementation, and wealth building).
Watch or listen to this conversation with Ben for insights into:
- How to make “agent-centric” a strategic operating principle, not just a buzzword
- Why coaching agents, like coaching tennis players, must be individualized
- The five staff roles on their 25-agent, $70M team
- Why the team isn’t named after Ben and why he prefers a “Wizard of Oz” role
- How kaizen and EOS help improve your business
- Why he doesn’t refer to splits and what he calls them instead
- The four things he wants agents to be doing and how that guides the leverage he provides
- The level of control agents have over their marketing and branding (spoiler: it’s a lot)
- How the team helps agents with wealth building (including their Agent Success Plan)
- The five core values that power team culture (integrity, service, innovation, collaboration, fun)
- The three readiness factors behind buying a home and joining a team or brokerage
At the end, get drive-by on the Cincinnati Bengals, University of Illinois tennis, 1990s sweatshirts, and … this show!
Mentioned in this episode:
→ Kaizen https://kaizen.com/what-is-kaizen/
→ EOS episode https://www.realestateteamos.com/episode/eos-principles-scale-faster-real-estate-harvey-yergin
→ eXp Team Leader Academy https://life.exprealty.com/exp-realty-team-leader-academy/
→ Andy Mulholland episode www.realestateteamos.com/episode/mastering-real-estate-business-financials-andy-mulholland
Connect with Ben Schreiber:
→ Ben at ServicePlusRE dot com
→ https://www.serviceplusre.com/
Follow Real Estate Team OS:
→ https://www.realestateteamos.com
→ https://linktr.ee/realestateteamos
→ https://www.instagram.com/realestateteamos/