saas.unbound

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies. In episode #46, Anna Nadeina talks with Chris, founder of Bodyswaps, a soft skills immersive VR training platform. --------------Episode's Chapters---------------- 00:00 - Introduction to BodySwaps and Chris's Journey 08:04 - Transition from Agency to Product Development 15:03 - Navigating Challenges and Building a Team 22:01 - Growth Strategies and Market Dynamics 26:28 - Navigating Cultural Nuances in Communication 28:17 - The AI Dilemma: Friend or Foe? 32:31 - Shifting Focus: From Product to Customer 35:19 - Exploring New Markets and Opportunities 39:22 - AI in Education: A Force for Good? 43:42 - Lessons Learned: Wins and Failures 47:14 - The Importance of Team Bonding Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group Stay up to date: Twitter: https://twitter.com/SaaS_group LinkedIn: https://www.linkedin.com/company/14790796

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies. In episode #45, Anna Nadeina talks with Josef and Thomas from Otterly, a new tool in content & brand monitoring for AI-powered Search Experiences. --------------Episode's Chapters---------------- 00:00 - Founders' Backgrounds and Early Experiences 08:33 - Vision and Future of Otterly 12:24 - Understanding AI Search and Bias 19:45 - User Feedback and Iterative Development 26:48 - Launching and Gaining Early Feedback 30:49 - The Power of PR and Community Engagement 32:04 - Naming the Product: The Otterly Story 34:56 - Educating Customers: Strategies and Challenges 40:44 - Wins and Failures: Lessons Learned 42:25 - Hacks for Success Josef - https://www.linkedin.com/in/joseftrauner/ Thomas - https://www.linkedin.com/in/thomaspeham/ Otterly - https://otterly.ai/ Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group Stay up to date: Twitter: https://twitter.com/SaaS_group LinkedIn: https://www.linkedin.com/company/14790796

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies. In episode #44, Anna Nadeina talks with Leo, founder of SaaStanak, a recurring meetup and a conference of SaaS folks in Southeast Europe. --------------Episode's Chapters---------------- 00:00 - The Evolution of Sastanak 05:55 - The Role of Community in SaaS 09:03 - Moderation and Authenticity in Events 12:00 - Creating Unique Conference Experiences 15:06 - Cultural Differences in SaaS Discussions 17:58 - Trends and Challenges of CEE founders 23:44 - The Shift from Agency to SaaS 26:06 - Emerging SaaS Ecosystem in Eastern Europe 29:51 - Building Connections at Conferences 32:45 - Creating Lasting Community Engagement 40:19 - Lessons Learned from Organizing Events Leo - https://www.linkedin.com/in/leonardeldic/ SaaStanak - https://saastanak.com/ Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group Stay up to date: Twitter: https://twitter.com/SaaS_group LinkedIn: https://www.linkedin.com/company/14790796

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies. In episode #43, Daniel Thulfaut, Head of Product at saas.group talks with Michał Suski, Head of Innovation & Co-founder at Surfer.--------------Episode's Chapters---------------- 00:00 - Michał's Journey into Product and Innovation 04:40 - Transitioning from Agency to Product 09:40 - Understanding Surfer's Product Offering 15:04 - The Role of Head of Innovation 20:00 - Implementing Features and Improvements 24:35 - Balancing Intuition and Analysis in Development 28:50 - Innovating Beyond the Fastest Horse 33:59 - Balancing Metrics and Customer Value 36:23 - The Importance of Creative Freedom 39:02 - Hiring for Innovation 46:25 - Trusting Your Intuition Michal - https://www.linkedin.com/in/michal-suski/ Daniel - https://www.linkedin.com/in/daniel-thulfaut/ Surfer - https://surferseo.com/ Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group Stay up to date: Twitter: https://twitter.com/SaaS_group LinkedIn: https://www.linkedin.com/company/14790796

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies. Following our previous live AMA sessions, join us for this one uncovering the best SEO tips for B2B SaaS. Sam is the Host of Breaking B2B podcast (Top 2.5% B2B Marketing Podcast) and the Founder at Breaking B2B, B2B SEO & web design for revenue, not vanity. Ane is the SEO lead at saas.group, bringing the latest trends in SEO and making sure saas.group is prepared for anything Google has coming its way! ----------Episode's Chapters-------------- 00:00 - Introduction to SaaS and SEO Strategies 10:00 - When SEO Works and When It Doesn't 19:56 - Quick Wins in SEO for SaaS Companies 30:01 - Common Mistakes in SEO Implementation 39:42 - Effective Link Building Techniques 43:46 - Navigating AI in SEO 50:30 - The Role of AI in SEO Automation 59:15 - Breaking into SEO: Skills and Resources Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group Stay up to date: Twitter: https://twitter.com/SaaS_group LinkedIn: https://www.linkedin.com/company/14790796

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies. In episode #41, Anna Nadeina talks with Emil, founder of Jitsi, a set of open-source projects allowing you to create video conferencing solutions that are secure and scalable, it’s also a bunch of APIs and SDKs to power your existing solutions, and it’s a community. --------------Episode's Chapters---------------- 00:00 - Introduction to Jitsi and Emil's Background 04:55 - The Journey of Building Jitsi 10:06 - Transitioning from Academia to Entrepreneurship 15:08 - The Open Source Model and Its Advantages 20:11 - Navigating Metrics and Accountability in Business 30:01 - Experiences with Acquisitions and Cultural Shifts 47:38 - The Role of Empathy in Legal Negotiations 54:11 - Navigating Open Source Acquisitions 01:03:51 - Finding Fulfillment in Work and Relationships 01:12:49 - Learning from Mistakes and Embracing Change 01:19:35 - Leveraging Team Dynamics for Success Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group Stay up to date: Twitter: https://twitter.com/SaaS_group LinkedIn: https://www.linkedin.com/company/14790796

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies. In episode #40, Anna Nadeina talks with Patrick, founder of Frontly, an AI-powered, no-code app builder and Curator, the simplest way to build human confirmation steps into your AI workflows. --------------Episode's Chapters---------------- 00:00 - Patrick's Entrepreneurial Journey 05:59 - Building Frontly: The Early Days 09:02 - Navigating Lifetime Deals and Revenue Models 11:55 - The Role of a Co-Founder in Startups 14:50 - AI's Impact on No-Code Development 24:08 - Leveraging AI in Workflow and Development 27:13 - Curator: A Solution to AI's Unpredictability 31:35 - Human Approval Layers in AI Workflows 34:09 - Pricing Strategies for AI Tools 39:23 - Sales Strategies and Targeting Customers 43:26 - Reflections on Wins and Failures 47:16 - The Founder’s Mindset and Journey Patrick - https://www.linkedin.com/in/patrickjkelly5/ Frontly - https://frontly.ai/ Curator - https://curatorapp.ai/ Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group Stay up to date: Twitter: https://twitter.com/SaaS_group LinkedIn: https://www.linkedin.com/company/14790796

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies. In episode #39, Anna Nadeina talks with Craig, Founder and CEO of Castos, the podcast hosting platform for growth-minded brands. --------------Episode's Chapters---------------- 00:00 - Introduction to Castos and Craig's Journey 05:02 - Marketing Strategies and Daily Routines 10:29 - The Power of Podcasting and Content Creation 14:10 - SEO and AI in Content Marketing 20:09 - Monetization Strategies for Podcasters 23:31 - Partnerships and Integrations in Podcasting 25:02 - Building Partnerships for Growth 29:46 - The Value of Funding and Mentorship 35:00 - Sustainable Growth Strategies 39:07 - Navigating Challenges and Team Dynamics 42:47 - Community and Mentorship in Entrepreneurship 45:01 - Practical Hacks for Founders Craig - https://www.linkedin.com/in/craig-hewitt-78386a66/ Castos - https://castos.com/ Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group Stay up to date: Twitter: https://twitter.com/SaaS_group LinkedIn: https://www.linkedin.com/company/14790796

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies. In episode #38, Anna Nadeina talks with Fynn, Co-founder & CEO of Schematic, a solution that allows businesses to quickly integrate pricing and packaging into their application with a few lines of code. ----------Episode's Chapters-------------- 00:00 Introduction to SaaS and Pricing Strategies 07:21 The Inception of Schematic and Its Purpose 14:54 Target Audience and Sales Strategy 18:38 Pricing Strategies and Market Fit 26:54 Lessons from Previous Ventures and Future Outlook Fynn - https://www.linkedin.com/in/fynn-glover-b0410015/ Schematic - https://schematichq.com/ Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group Stay up to date: Twitter: https://twitter.com/SaaS_group LinkedIn: https://www.linkedin.com/company/14790796

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies. In episode #37, Anna Nadeina talks with Michael, Founder of Spiffy Checkouts, an intelligent checkout page platform. ----------Episode's Chapters-------------- 00:00 - Introduction to Spiffy 05:14 - Transitioning from Services to SaaS 10:01 - The Bootstrap Journey: Challenges and Strategies 15:04 - Ideation and Validating Business Ideas 21:06 - Preparing for Acquisition and Future Goals 24:06 - Understanding Spiffy: Use Cases and Value Propositions 27:00 - Narrowing Down: The Importance of Niching 30:23 - Finding Your Audience: Effective Customer Acquisition Strategies 33:50 - Lessons Learned: Mistakes and Growth in Building Spiffy 38:44 - Hacks for Success: Balancing Work and Creativity Michael - https://www.linkedin.com/in/michaelrhunter/ Spiffy Checkouts - https://spiffy.co/ Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group Stay up to date: Twitter: https://twitter.com/SaaS_group LinkedIn: https://www.linkedin.com/company/14790796