Nikonomics - The Economics of Small Business
Nikolas Hulewsky
Welcome to Nikonomics—the show for entrepreneurs and Wantrapreneurs, looking to make their first million.
I bring firsthand experience, having bought and sold over a dozen businesses, achieved multiple 7-figure exits, and generated over $100 million in revenue.
Each week, I blend humor with real insights from successful entrepreneurs, sharing growth strategies, deal insights, and unique business ideas you won’t find elsewhere.
Ready to turn your entrepreneurial dreams into reality? Hit play and let’s get to work.
Follow me on Twitter @CoFoundersNik or YouTube @NikonomicsPodcast.
I bring firsthand experience, having bought and sold over a dozen businesses, achieved multiple 7-figure exits, and generated over $100 million in revenue.
Each week, I blend humor with real insights from successful entrepreneurs, sharing growth strategies, deal insights, and unique business ideas you won’t find elsewhere.
Ready to turn your entrepreneurial dreams into reality? Hit play and let’s get to work.
Follow me on Twitter @CoFoundersNik or YouTube @NikonomicsPodcast.
Episodes
Mentioned books
Jan 27, 2025 • 48min
113 - How Constraints Built OpenPhone into a Thriving Business with Daryna Kulya
Daryna Kulya, founder of OpenPhone, shares her journey from dealing with hefty phone bills to establishing a game-changing communication tool for over 50,000 businesses. She discusses how automation boosts customer engagement and simplifies team collaboration. Daryna highlights the benefits of bootstrapping and using innovative marketing strategies that don't break the bank. The conversation dives into adapting to modern communication needs, transforming OpenPhone into more than just a phone system, and fostering genuine connections in business.
Jan 24, 2025 • 41min
112 - Why Marketing is MORE Important than Ever in the AI Age with Chris Koerner
In this discussion, guest Chris Koerner, a seasoned marketer and Nik's business partner, delves into the legacy of internet marketing guru Frank Kern. They dissect Kern's eight-step sales framework, emphasizing the importance of urgency and scarcity. Koerner shares insights on reverse-engineering marketing funnels and adapting timeless strategies for the AI era. They also explore contrasting investment philosophies, focusing on short-term gains versus sustainable growth, and highlight the significance of human connection amidst technological advancements.
Jan 22, 2025 • 36min
111 - How to Get Started in Property Management with Peter Lohmann
Peter Lohmann, owner of a successful property management company in Columbus, shares his impressive 11-year journey managing nearly 700 rental units. He emphasizes the importance of revenue per door and the dual challenges of catering to both property owners and tenants. Lohmann breaks down key responsibilities like rent collection and maintenance, while also discussing the essentials for launching a property management business, including networking and optimizing online presence. His insights are a must-listen for aspiring property managers!
8 snips
Jan 20, 2025 • 38min
110 - The Truth About Overseas Hiring with Connor Gross
Connor Gross, a serial entrepreneur and founder of recruiting company Constant Hire, shares his journey from selling an Amazon FBA brand to launching innovative businesses. He emphasizes the importance of niche specialization in recruitment, particularly for small businesses facing managerial transitions. Connor explains how his strategies differ from traditional staffing agencies and stresses the significance of understanding client needs. He also discusses the challenges of e-commerce and offers insights on the future of product development and international hiring.
Jan 17, 2025 • 33min
109 - What Viral Reels Teach Us About Business with Chris Koerner
Explore the fascinating intersection of viral Instagram trends and business innovation. Discover how to create memorable, indistractable experiences that captivate consumers, especially parents. Learn about unique product ideas, from coffee shops to quirky 'magic socks' for improved health. Delve into the nuances of blending traditional services with interactive elements to stand out. Plus, a humorous critique of viral parenting hacks highlights the challenges of marketing to families in a digital age.
Jan 15, 2025 • 43min
108 - Sky Lanterns and Music Festivals: Building a $10M Empire, with Spencer Humiston
Spencer Humiston is a lawyer turned entrepreneur and founder of Night Lights, which organizes sky lantern festivals and other events. He shares his fascinating transition from law to experiential business, revealing the legal and logistical challenges he faced. Spencer discusses the evolution of his offerings, including country music festivals and a marketing company, and dives into the financial intricacies of running large events. He offers insights into the future of experience-based businesses and valuable advice for aspiring entrepreneurs.
Jan 13, 2025 • 47min
107 - How This Hot Sauce Maker Got on Hot Ones with Scott Zalkind
In this episode, Scott Zalkind, the founder of Lucky Dog Hot Sauce, shares his fascinating journey from horticulturist and IT professional to hot sauce entrepreneur. He reveals how his scientific approach transformed recipe development and the challenges of navigating production and distribution in a competitive market. Scott discusses the thrill of being featured on 'Hot Ones' and its impact on brand visibility. He emphasizes the importance of customer feedback and his iterative approach to crafting the perfect hot sauce, proving that failure can lead to growth.
71 snips
Jan 10, 2025 • 44min
106 - TOP PICK! How to Use AI Agents to Do the Work For You with Chris Koerner
Join Chris Koerner, a business partner and AI expert, as he reveals how AI agents can revolutionize both business and personal productivity. They brainstorm creative uses for AI, like automating wedding planning and market research calls. Chris discusses utilizing niche markets and developing unique revenue models for AI solutions. They also explore the importance of effective questioning and the potential for teaching adults how to harness AI tools. Tune in for insights that could transform how you work and plan!
16 snips
Jan 8, 2025 • 43min
105 - TOP PICK! How to Build a 50k Local Newsletter in 6 Months Using AI with Jas Singh
Jas Singh, the founder of a thriving local newsletter in Winnipeg, shares his remarkable journey of gaining 50,000 subscribers in just six months. He discusses the shift from an AI-focused newsletter to curating local content, emphasizing community over crime and politics. Singh reveals how he utilizes AI, like ChatGPT, for content creation while maintaining a personal touch. Strategies for organic growth, effective ad pricing, and the importance of community engagement are also key highlights, offering valuable insights for aspiring newsletter creators.
8 snips
Jan 6, 2025 • 58min
104 - Why a Talent Partner is Key to Your Company's Growth with Kelie Morgan
In this engaging discussion, Kelie Morgan, founder of 10th Street Talent, shares her inspiring journey from stay-at-home mom to executive recruiter. She dives into the evolution of her firm as a talent partner, emphasizing collaboration over traditional recruitment. Kelie highlights the innovative use of AI in talent sourcing and discusses the importance of interpersonal skills in business. She also explores the balance between client fulfillment and building relationships, illustrating how a strategic approach can lead to sustainable growth for small to medium-sized businesses.
