Carole Mahoney, Founder of Unbound Growth and author of Buyer First, talks about shifting sales focus to buyer needs, avoiding outcome fixation, and fostering collaborative selling. She emphasizes the importance of changing perceptions of sales and using buyer-focused language. The podcast also discusses identifying roadblocks in sales and the connection between sales and problem-solving.

Want to reach a deeper level of customization?Use a platform like LinkedIn to your advantage by sharing relevant content, sparking discussion, and showcasing individuality.Our guest, Samantha McKenna, CEO of #samsales Consulting, an award-winning sales leader, and a brand ambassador for LinkedIn, shares her experience on how salespeople can keep up with the competition by utilizing LinkedIn's ever-evolving platform. She stresses that your ability to show your prospects and ICPs that you actually understand them is closely correlated with your level of hospitality and personalization. And that the most effective method is to talk about what you're thinking.Resources: McKinsey & Company & Resultist Consulting

Entering sales with a negative mindset puts you behind.That’s why @Mike Esterday, CEO at @Integrity Solutions and co-author of Listen to Sell, focuses on attitude and how it affects salespeople's confidence, resilience, and self-assurance.Listen to gain the tools, strategies, and mindset to improve your self-confidence as a way to hit sales goals. Whether you're a seasoned revenue leader or an emerging sales professional, reminders about what a healthy dose of positive outlook can do to your business success are always valuable.Resource: Harvard Business Review & HubSpot

Re-humanizing the sales process to increase win rates IS possible.You’ve got to stand out and differentiate your offerings personally because it's hard for your clients to determine your products on their own.Shari Levitin, CEO of The Shari Levitin Group, author of Heart and Sell, and a LinkedIn Top Voice among the top 50 Keynote Speakers in Sales, discusses the four pillars of sales training and coaching and how to re-humanize the sales process for success.You’ll learn the importance of personalization, and how continuous sales training for your reps will help them achieve their sales goals. Listen to this episode to learn how education, entertainment, facilitation, and coaching will transform reps and how you should run your company.Resources:  LinkedIn Sales Navigator

Mollie Bodensteiner, Head of Revenue Operations at Sound Agriculture, brings her expertise in data-driven results to the discussion. She delves into how structured processes can dramatically enhance sales performance. Mollie highlights the importance of Sales Performance Incentive Funds (SPIFF) to reward good behavior, fostering collaboration over mere compliance. The conversation explores balancing data integrity with agility and emphasizes the evolving role of AI in optimizing sales processes. Listen in for actionable insights into aligning sales and marketing for optimal results!

Learn how to run effective meetings by fostering open communication and teamwork, and the importance of collaboration between revenue operations and enablement. Explore the role of enablement in connecting departments and the significance of embracing conflict and challenging the status quo. Discover the power of go-getters in achieving business success.

Looking for the perfect formula to streamline and automate your efforts to increase sales?Well then, get ready because Rachel Zweck will challenge your assumptions about inside sales. A seasoned revenue leader with over 20 years of experience, she’s on a mission to show that sales executives should consider fully committing to an inside sales strategy and leverage AI and automation. You'll discover the power of virtual selling, among other sales efficiency tips, as Danny Wasserman sits down with her on this week’s episode of Reveal. Resource: HubSpot, Forrester

Interested in striking that balance between true judgment and data-driven decision-making? Is the key to success combining data with a healthy dose of intuition?Let’s just see.Get ready to be empowered and inspired with our latest episode of Reveal with Dean Curtis, an expert in responsible AI principles and revenue optimization.Dean covers it all: the important role of responsible AI principals and the significance of balancing opportunities and risks associated with AI while urging revenue leaders to take a proactive stance. Dean also has insight into the inner workings of human decision-making and the emotional components involved, debunking the notion of the assumption of perfect logic. You don’t want to miss out on this engaging and enlightening conversation that will empower you to make data-driven decisions, challenge assumptions, and embrace authenticity in your revenue strategies.Resource: McKinsey, Harvard Business Review

Francisco Bram, Vice-President of Marketing at Albertsons Companies, shares insights on improving collaboration between sales and marketing teams. He discusses the challenges, benefits, and strategies for aligning these teams. Francisco emphasizes the importance of customer-centric marketing, building relationships, and embracing risk. The episode concludes with a call to action for more resources on revenue intelligence.

Kyle Asay, RVP at MongoDB and a seasoned revenue leader, shares insights on blending human connection with technology in sales. He emphasizes that while AI accelerates results, true relationship-building stems from genuine personal interactions. The discussion dives into the importance of emotional intelligence in sales, the ethical implications of tech in the workplace, and how introverts can thrive using their unique strengths. Asay advocates for a balanced approach that enhances productivity without sacrificing the human touch.