Commercial Real Estate Secrets

This week on Commercial Real Estate Secrets, I sat down with Richard C. Wilson, CEO of Family Office Club—the largest network of ultra-wealthy investors in the world.We got into everything—from how to actually reach family offices to why most people blow the pitch before they even get started.If you're raising capital, structuring CRE deals, or just want to understand how the wealthy think, this conversation is packed with value.💡 In this episode, we cover:How Richard built the Family Office Club from a simple blogWhy voicemail works better than email—and no one uses itHow to craft one powerful sentence that cuts through the noiseWhat real estate family offices are actually looking for in 2025How AI is transforming capital raising and deal structuringThe #1 mistake people make when pitching investorsWhy now may be the best time in a generation to invest in CREWant to connect with Richard or explore his AI tools? Head to familyoffices.com—his contact info is right at the top. Liked this episode? Share it with a friend.Love the show? Leave us a 5-star review! Even a short sentence helps us keep bringing you the content you love.Ready to sell or lease a warehouse? Visit warehousehotline.com to get started. Connect with Aviva: Website TikTok Instagram Facebook LinkedIn

This week on Commercial Real Estate Secrets, I sit down with Ben Reinberg—CEO of Alliance CGC, creator of the Hard Asset Empire Blueprint, and author of Hard Assets and Hard Money for Hard Times—to break down what it really takes to build lasting wealth in today’s uncertain economy.In a time when liquidity is tightening and the market feels shaky, Ben shares why hard assets are the most reliable path to long-term stability—and how he built an empire by betting on tangible investments when others played it safe.We cover:Why hard assets outperform in volatile marketsHow to think like a long-term wealth builder (not a short-term speculator)What most investors get wrong about leverage and riskThe four pillars of Ben’s “Hard Asset Empire” strategyWhy mindset, discipline, and team matter more than ever in 2025Whether you're a seasoned investor, a commercial broker, or someone looking to build real wealth in a challenging market, this episode delivers perspective, strategy, and clarity.📌 Connect with Ben Reinberg:📱 Instagram, LinkedIn, Twitter🌐 Website: benreinberg.com | alliancecgc.com Liked this episode? Share it with a friend.Love the show? Leave us a 5-star review! Even a short sentence helps us keep bringing you the content you love.Ready to sell or lease a warehouse? Visit warehousehotline.com to get started. Connect with Aviva: Website TikTok Instagram Facebook LinkedIn

What a conversation!In this episode of Commercial Real Estate Secrets, I sit down with Zach Molzer—the 24-year-old developer who’s flipping a 100-year-old haunted hotel in the heart of Kansas City into 122 apartments, a rooftop cocktail bar, and over 20,000 square feet of amenity space.We get into:How Zach found and locked down the Aladdin Hotel dealThe 3-part process to qualify for state and federal historic tax creditsWhat it actually takes to raise millions from private investorsThe viral moment that launched his personal brand on real estate TwitterHow Kansas City is quietly becoming one of the best CRE markets in the countryIf you care about building in public, raising capital, or flipping legacy assets in tough markets, this one’s for you. It's real, tactical, and packed with insights for anyone looking to punch above their weight in commercial real estate.Where to Connect with Zach: 📍 X → @KCmolzer 📍 Instagram → @MolzerDevelopment 📍 LinkedIn → Zach Molzer Liked this episode? Share it with a friend.Love the show? Leave us a 5-star review! Even a short sentence helps us keep bringing you the content you love.Ready to sell or lease a warehouse? Visit warehousehotline.com to get started. Connect with Aviva: Website TikTok Instagram Facebook LinkedIn

In this episode of Commercial Real Estate Secrets, I sat down with Rafael Weiss, the founder and CEO of Sytes—the reverse marketplace that’s closing CRE deals faster (and cheaper) than anything we’ve seen before.You’ve heard of CoStar. You’ve heard of Crexi. But Sytes is doing what neither of them will: putting tenants first.Instead of landlords listing properties and hoping someone bites, Sytes lets tenants post exactly where they want to be—down to the corridor, intersection, and square footage—and invites landlords and brokers to chase them.🧠 In this episode, we dive into:How Sytes flips the traditional CRE model on its headThe pain point that sparked the idea (hint: Rafael couldn’t find out if tenants even wanted to be at his site)Why the smartest landlords are turning to Sytes to fill vacancies fasterHow Sytes is helping brands like Dutch Bros, FastSigns, and My Salon Suite secure sites—before the competition even knows they’re lookingThe difference between Sytes Pro and Landlord Alert—and who each is built forRafael’s commercial real estate secret (it might change how you value land forever)🔥 Why You Should Care:If you’re a landlord, broker, or tenant rep—this platform is hunting for you.With deals happening in days instead of months, Sytes might just be the deal engine your portfolio needs.🔗 Links + Resources:🌐 Try it: www.sytescre.com📲 Connect with Rafael Weiss on LinkedIn Liked this episode? Share it with a friend.Love the show? Leave us a 5-star review! Even a short sentence helps us keep bringing you the content you love.Ready to sell or lease a warehouse? Visit warehousehotline.com to get started. Connect with Aviva: Website TikTok Instagram Facebook LinkedIn

This week on Commercial Real Estate Secrets, I chat with Carson Baird—industrial and land broker based in Southwest Florida and proud twin dad—to talk about the power of social selling in commercial real estate. Carson shares how his consistent presence on LinkedIn helped him break into a competitive market, close a $3.2M deal, and build a nationwide referral network—all while raising newborn twins.🔑 What You’ll Learn:How Carson transitioned from entitlement work to brokerageWhy posting online isn’t about “the kill”—it’s about compound trustHow consistent LinkedIn content helped him close a $3.2M dealTips for junior brokers trying to break into CRE without a “gray-haired” networkWhat the “long tail” strategy is—and how to use it to win small deals earlyThe unexpected value of creating community with other brokers onlineIf you’re a young broker looking for a roadmap or a seasoned pro skeptical of social media, this episode offers a fresh take on the modern brokerage playbook.Connect with Carson: LinkedIn Liked this episode? Share it with a friend.Love the show? Leave us a 5-star review! Even a short sentence helps us keep bringing you the content you love.Ready to sell or lease a warehouse? Visit warehousehotline.com to get started. Connect with Aviva: Website TikTok Instagram Facebook LinkedIn

If you’re tired of cold calling, chasing leads, or feeling like your credibility is always on trial—this one’s for you.I sat down with author and CRE strategist Ed Winslow to talk about how he built an inbound lead machine using proof, positioning, and online authority. The same approach that got him featured on the front page of the New York Times—twice.📌 This isn’t theory. It’s a playbook for brokers who want everyone to trust them before they even say a word.👥 Who this episode is for:Brokers tired of feeling invisible onlineNew agents looking to stand out fastTop producers who want to scale without burnoutAnyone still relying on CoStar and cold calls alone🎯 We talk about:How Ed landed on the front page of the New York Times (twice)The “proof stacking” formula that converts browsers into buyersWhy market reports > mass mailersThe exact SEO strategy that beats LoopNet in local searchHow to create one-page case studies that generate inbound leadsWhy niching down is the ultimate advantageThe secret to building a brand without paid adsThis episode will change the way you think about branding, lead gen, and reputation—online and offline.🎧 Hit play and start proof stacking your way to more deals.📚 Grab Ed’s book: Proof Stacking – Available on Amazon🌐 Learn more: onepagecasestudies.com💬 Connect with Ed on LinkedIn Liked this episode? Share it with a friend.Love the show? Leave us a 5-star review! Even a short sentence helps us keep bringing you the content you love.Ready to sell or lease a warehouse? Visit warehousehotline.com to get started. Connect with Aviva: Website TikTok Instagram Facebook LinkedIn

This week on Commercial Real Estate Secrets, I sit down with Brittany Megrath, owner and principal broker at M Square Commercial, to dig into the evolving world of retail real estate and ground-up development. From fast-food drive-thrus to the explosion of Las Vegas, Brittany shares what’s working in retail, why land pricing is more critical than ever, and how developers are adapting to a high-cost, high-uncertainty market.Key Topics Covered:Why retail—especially service-based pad sites—is thrivingThe impact of inflation, tariffs, and interest rates on developmentWhy land pricing is the most negotiable (and risky) part of a dealThe rise of Las Vegas from mom-and-pop town to institutional hotspotLease escalation trends post-COVID and how CPI clauses are changing the gameThe real hustle behind being a successful CRE brokerConnect with Brittany: Website | Linkedin Liked this episode? Share it with a friend.Love the show? Leave us a 5-star review! Even a short sentence helps us keep bringing you the content you love.Ready to sell or lease a warehouse? Visit warehousehotline.com to get started. Connect with Aviva: Website TikTok Instagram Facebook LinkedIn

This week, I sat down with Matt Buchalski—head of sales at OwnWell and founder of Deep Blue Capital—to talk about something that’s crushing a lot of investors right now: property taxes.Let’s be real—pricing peaked in 2022, but the tax assessments haven’t caught up. If you’re not actively appealing, you’re probably getting fleeced. Matt and I go deep on how he and the OwnWell team are using AI, machine learning, and real-time financials to fight back—and win.💥 In this episode, we cover:Why property taxes don’t go down just because values doHow AI and data science are changing the tax appeal gameWhy triple net landlords should still care (yes, even if the tenant pays)How fraud, renewals, and oversupply are shaking up multifamilyIf you’re a commercial real estate owner, broker, investor—or just trying to make your numbers work in this market—you’ll want to hear this one.Connect with Matt: Linkedin | Website Liked this episode? Share it with a friend.Love the show? Leave us a 5-star review! Even a short sentence helps us keep bringing you the content you love.Ready to sell or lease a warehouse? Visit warehousehotline.com to get started. Connect with Aviva: Website TikTok Instagram Facebook LinkedIn

This one’s for the brokers, investors, and dealmakers who think they know 1031 exchanges—but are still stuck in the “sell-then-buy” mindset. In this real-world deep dive with Chassidy Goolsby, aka The 1031 Gal, we’re breaking past the basics and into the gray areas the IRS doesn’t put in the brochure.We get into:Forward vs. reverse exchanges (and when to use each)The 45-day trap most brokers don’t warn you aboutWhy improvement exchanges are the ultimate value-add hackPortfolio identification rules (and how to not blow your deferral)How to actually plan a 1031 exchange—not just reactWhat’s changed post-2022—and what’s coming nextMarketing in a male-dominated, tax-code-driven worldWhether you’re an agent advising a seller, an investor planning your next move, or just trying to sound smart at your next closing—this episode is your blueprint.Connect with Chassidy: Linkedin | Instagram Liked this episode? Share it with a friend.Love the show? Leave us a 5-star review! Even a short sentence helps us keep bringing you the content you love.Ready to sell or lease a warehouse? Visit warehousehotline.com to get started. Connect with Aviva: Website TikTok Instagram Facebook LinkedIn

On this episode of Commercial Real Estate Secrets, I had the absolute pleasure of catching up with my friend, fellow mom, and one of the sharpest brokers I know—Amy Calandrino. She’s the founder of Beyond Commercial and just released her first book, From Perfect to Real.Amy and I talk about the pressure to always have it together in commercial real estate—and how admitting you're not okay can actually be your greatest turning point.In this episode, we get into:How a podcast, a keynote, and a breakdown led Amy to write her book The SPORTS Success System she created to reset her mindset and stay consistentWhat actually works on social media (and what brokers get totally wrong) Why boutique brokerages give clients what big firms can’tHer secret to landing off-market deals using snail mailAnd what authenticity actually looks like in a commercial real estate careerThis conversation reminded me why we do what we do—and how showing up as yourself is still the best strategy in business.📖 Grab From Perfect to Real on Amazon👋 Connect with Amy: amycalandrino.com | beyondcommercial.com Liked this episode? Share it with a friend.Love the show? Leave us a 5-star review! Even a short sentence helps us keep bringing you the content you love.Ready to sell or lease a warehouse? Visit warehousehotline.com to get started. Connect with Aviva: Website TikTok Instagram Facebook LinkedIn