Lean Marketing

Lloyd Thompson, founder of VirtualDOO, specializes in helping businesses optimize operations with virtual management. He emphasizes the importance of hiring a strong second-in-command to free up founders, allowing them to focus on their vision. Lloyd discusses the challenges of letting go of control and the traits that make an ideal number two. He shares insights on delegation, company culture, and how effective leadership can enhance productivity. Plus, he dives into the benefits of fractional COOs for businesses seeking strategic flexibility.

Storytelling is the future of marketing. Period. Learn how to master it from a pro. In this episode of the Lean Marketing Podcast, Allan Dib sits down with bestselling children's author Adam Wallace, who has written over 180 books, to explore the surprising power of storytelling in the business world. Adam shares his unique insights into crafting captivating narratives, engaging even the most challenging audiences (kids!), and translating those skills into marketing success. From simple storytelling frameworks to practical tips for keeping attention, this episode is a must-listen for any entrepreneur or marketer looking to elevate their brand and connect more deeply with their customers. Discover why storytelling is no longer a nice-to-have, but the essential skill for the future of marketing in 2025.Connect with Adam Wallace: Website: https://www.adam-wallace-books.com/ Instagram: @adamwallacestuffAnyone Can Write Picture Books by Adam Wallace: https://www.amazon.com/ANYONE-CAN-WRITE-PICTURE-BOOKS/dp/1763745309 Connect with Lean Marketing:Website: https://leanmarketing.com/ Programs: https://leanmarketing.com/accelerator Books: https://leanmarketing.com/books Podcast: https://leanmarketing.com/podcast LinkedIn: https://www.linkedin.com/company/successwise/ YouTube: https://www.youtube.com/@LeanMarketingOfficial Free Resources: https://leanmarketing.com/learn 

Growth hacking is overrated. Aleksandr Volodarsky, founder of lemon.io, built a $16M marketplace by focusing on what actually matters: profitability. Prepare to challenge your assumptions about business growth. In this episode of the Lean Marketing Podcast, Allan Dib sits down with Aleksandr to explore his unconventional journey, starting as a side hustle and defying traditional startup advice. Discover how he cracked the marketplace cold start problem, leveraged unique marketing strategies, and transformed his business with the Profit First method. He also offers insights into the impact of AI on the developer landscape and the importance of consistent action, emphasizing the power of "lead bullets" over "silver bullets." This episode is packed with actionable advice for entrepreneurs building sustainable and thriving businesses.Resources Mentioned:Profit First by Mike Michalowicz: https://mikemichalowicz.com/profit-first/ Connect with Aleksandr Volodarsky: LinkedIn: https://www.linkedin.com/in/volodarik/Twitter: https://x.com/volodarik?lang=en Lemon.Io: https://lemon.io/ Connect with Lean Marketing:Website: https://leanmarketing.com/ Programs: https://leanmarketing.com/accelerator Books: https://leanmarketing.com/books Podcast: https://leanmarketing.com/podcast LinkedIn: https://www.linkedin.com/company/successwise/ YouTube: https://www.youtube.com/@LeanMarketingOfficial Free Resources: https://leanmarketing.com/learn 

What if you could clone yourself and delegate all the tedious tasks in your business? This episode of the Lean Marketing Podcast explores the power of AI and automation to help you achieve just that. Allan Dib sits down with AI expert Farlen Mischel to demystify artificial intelligence for entrepreneurs and small business owners. They discuss the current landscape of AI tools, focusing on practical applications and strategies for leveraging AI in marketing and business operations. Farlen highlights the importance of education and understanding the limitations of AI before diving into its potential. The conversation explores the power of large language models (LLMs) like ChatGPT and Claude, emphasizing effective prompting techniques for optimal results. They also touch upon the future of AI agents, the continued relevance of Minimum Viable Products (MVPs), and the rise of no-code platforms that empower entrepreneurs to build solutions quickly. This episode is packed with actionable advice and insights for any business owner looking to harness the power of AI.Connect with Farlen Mischel: Website: https://www.enny.ai/  LinkedIn: https://www.linkedin.com/in/farlen-mischel/ Connect with Lean Marketing:Website: https://leanmarketing.com/ Programs: https://leanmarketing.com/accelerator Books: https://leanmarketing.com/books Podcast: https://leanmarketing.com/podcast LinkedIn: https://www.linkedin.com/company/successwise/ YouTube: https://www.youtube.com/@LeanMarketingOfficial Free Resources: https://leanmarketing.com/learn 

Have you poured your heart and soul into writing a book, only to feel lost when it comes to marketing? In this episode of the Lean Marketing podcast, Allan Dib sits down with book ads expert Alex Strathdee to uncover the secrets to successful book marketing. They discuss why traditional methods often fail and reveal a leaner, more effective approach to selling more books with less effort. Discover the power of seeding, micro-influencers, and building a marketing system that works even while you sleep. Whether you're a first-time author or a seasoned pro, this episode is packed with actionable strategies to take your book from manuscript to bestseller.Links/Resources Mentioned:-Podcast Episode: How to Write, Promote, and Monetize a Bestselling Book with Allan Dib-Podcast Episode with Joseph Nguyen: Navigating TikTok Shop: Proven Tactics for Authors and Creator-Tool: Eleven Labs -Platform: Listen Notes Connect with Alex Strathdee: Website: https://getshelflife.com/LinkedIn: https://www.linkedin.com/in/alexander-strathdee/Connect with Lean Marketing:Website: https://leanmarketing.com/ Programs: https://leanmarketing.com/accelerator Books: https://leanmarketing.com/books Podcast: https://leanmarketing.com/podcast LinkedIn: https://www.linkedin.com/company/successwise/ YouTube: https://www.youtube.com/@LeanMarketingOfficial Free Resources: https://leanmarketing.com/learn 

Ever wish you had a clone to handle all the things you don't want to do? While we can't offer that, Allan Dib, author of The 1-Page Marketing Plan and Lean Marketing, shares his system for maximizing productivity and creating a more fulfilling life, both personally and professionally. In this episode, Allan reflects on his business successes, the impact of personal loss, and the valuable lessons he's learned throughout the year. He shares his unique approach to annual reviews, emphasizing the power of systems over goals, and introduces his "perfect day" system. Discover how Allan balances work, personal growth, and adventure, and glean actionable strategies you can apply to your own life and business in 2025 and beyond.Connect with Lean Marketing:Website: https://leanmarketing.com/ Programs: https://leanmarketing.com/accelerator Books: https://leanmarketing.com/books Podcast: https://leanmarketing.com/podcast LinkedIn: https://www.linkedin.com/company/successwise/ YouTube: https://www.youtube.com/@LeanMarketingOfficial Free Resources: https://leanmarketing.com/learn 

Frustrated with low conversion rates? Discover the 8 Pillars of Trust and unlock the secret to building a loyal customer base. This episode is packed with practical strategies you can use today.In this episode of the Lean Marketing podcast, Allan Dib sits down with David Horsager, a leading expert on trust and author of The Trust Edge and Trust Matters More Than Ever, to explore the critical role of trust in sales and marketing. They delve into the 8 Pillars of Trust—clarity, compassion, character, competency, commitment, connection, contribution, and consistency—and discuss practical strategies for building trust in every interaction, from initial contact to closing the deal. David shares actionable tools and real-world examples of how businesses can leverage trust to boost their bottom line and create lasting customer relationships. Learn how to establish credibility, build rapport, and convert prospects into loyal advocates by focusing on the often-overlooked element of trust.Connect with David Horsager: Website: davidhorsager.comTrust Edge Leadership Institute: trustedge.comLinkedIn: https://www.linkedin.com/in/dhorsager/ Connect with Lean Marketing:Website: https://leanmarketing.com/ Programs: https://leanmarketing.com/accelerator Books: https://leanmarketing.com/books Podcast: https://leanmarketing.com/podcast LinkedIn: https://www.linkedin.com/company/successwise/ YouTube: https://www.youtube.com/@LeanMarketingOfficial Free Resources: https://leanmarketing.com/learn 

Legendary business author Michael Gerber, creator of the E-Myth concept, joins Allan Dib on the Lean Marketing Podcast for a profound conversation about the true source of entrepreneurial success. Going beyond the mechanics of business systems, Gerber reveals that lasting impact comes from a deep-seated passion—a “madness” to create something unique and meaningful. He argues that this intrinsic drive, often described as a “desperation,” is more crucial than technical expertise or even market conditions. Gerber challenges listeners to examine their own motivations and strive for a level of ambition that transcends mere financial gain. He also introduces the concept of the “Dreaming Room” and recommends a pivotal book, “Banker to the Poor,” as a catalyst for transformative growth. This episode is a call to self-reflection and a powerful reminder that entrepreneurship is not just a job, but a calling.Resources Mentioned: Book: Banker to the Poor by Muhammad YunusBook: The E-Myth RevisitedConnect with Michael Gerber: Website: https://www.michaelegerbercompanies.com/ LinkedIn: https://www.linkedin.com/in/michaelegerber/ Connect with Lean Marketing:Website: https://leanmarketing.com/ Programs: https://leanmarketing.com/accelerator Books: https://leanmarketing.com/books Podcast: https://leanmarketing.com/podcast LinkedIn: https://www.linkedin.com/company/successwise/ YouTube: https://www.youtube.com/@LeanMarketingOfficial Free Resources: https://leanmarketing.com/learn 

Maxwell Nee, Chief Revenue Officer at ScoreApp and a multi-award winning entrepreneur, dives into the fascinating world of quiz marketing. He shares his entrepreneurial journey and insights on why quizzes are powerful tools for lead generation. Maxwell offers tips on crafting engaging quiz questions and discusses innovative applications beyond marketing, like recruitment strategies. He also touches on his investment philosophy and the future of software development, emphasizing the role of AI and accessibility in transforming the industry.

Jayson Gaignard, founder of Mastermind Talks and author of Mastermind Dinners, shares his expertise in authentic networking. He emphasizes building genuine relationships over collecting business cards and offers a practical framework for effective networking, from preparation to follow-ups. Jayson discusses the enduring value of in-person gatherings and provides insights on curating exceptional live events. He also shares innovative strategies like assigned seating to enhance connection and community among participants.