The SaaS SEO Show

 In this episode of The SaaS SEO Show, we’ve interviewed Milosz Krasiński, Managing Director at Chilli Fruit Web Consulting, and discussed link building and more. ************************Here’s what we’re covering:How has link building changed over the years?The main elements of a successful link building campaign for SaaS companies.When SaaS companies should invest in link building?The main mistakes that SaaS companies do when it comes to link building.How to choose your target pages.Can a company quantify its needs in terms of link building?The ROI of link building.Price per link changes depending on the vertical.The future of link building.************************Useful Links:Chilli Fruit Web Consulting Website: https://chillifruit.com/Milosz on LinkedIn: https://www.linkedin.com/in/miloszkrasinski/Milosz on Twitter: https://twitter.com/MiloszKrasinskiMilosz’s email: milosz@chillifruit.com************************Stay Tuned:► Website: https://minuttia.com/ ► LinkedIn: https://bit.ly/2DHaJNr ► YouTube: https://bit.ly/2BZJmhb************************Don’t forget to leave us a five-star review and subscribe to our YouTube channel.This episode is brought to you by Minuttia and is sponsored by Ahrefs.Visit ahrefs.com/awt and sign up for free!

In this episode of The SaaS SEO Show, George Chasiotis talks about 10 predictions & Minuttia's Stance on AI content.************************Here’s what we’re covering:The value of content will decrease.The quality of content will decrease.Content consumption will decrease as supply will surpass demand.Misinformation and content that’s outdated and inaccurate will increase.Content written by humans will become increasingly gated.Topic-agnostic content writers will have a difficult time.Public companies will be the last to fall due to legal and brand implications.Development of a labelling system for AI-generated or assisted content. AI content will be exploited and ultimately Google is going to punish the perpetrators.We’ll see generative AI monopolies and SaaS companies that don’t have proprietary technology may have a hard time.Minuttia’s stance on AI content.************************Useful Links:Minuttia's Website: https://minuttia.com/George on LinkedIn: https://www.linkedin.com/in/georgioschasiotis/************************Stay Tuned:► Website: https://minuttia.com/ ► LinkedIn: https://bit.ly/2DHaJNr ► YouTube: https://bit.ly/2BZJmhb************************Don’t forget to leave us a five-star review and subscribe to our YouTube channel.This episode is brought to you by Minuttia and is sponsored by Ahrefs.Visit ahrefs.com/awt and sign up for free!

In this episode of The SaaS SEO Show, we’ve interviewed Gwen Lafage, VP of Brand and Content at Sinch, and discussed brand and content Sstrategy.************************Here’s what we’re covering:What is Sinch?Sinch’s ICP.Where should a VP of Brand and Content start from?How does Sinch approach brand strategy?Is it important to have a person managing brand at the company?How to measure the impact of raising brand awareness?The impact of brand on the company’s bottom line.Content strategy at Sinch.The Sinch Glossary.Gwen's thoughts on AI content.************************Useful Links:Sinch Website: https://www.sinch.comGwen on LinkedIn: https://www.linkedin.com/in/gwen-lafage************************Stay Tuned:► Website: https://minuttia.com/ ► LinkedIn: https://bit.ly/2DHaJNr ► YouTube: https://bit.ly/2BZJmhb************************Don’t forget to leave us a five-star review and subscribe to our YouTube channel.This episode is brought to you by Minuttia and is sponsored by Ahrefs.Visit ahrefs.com/awt and sign up for free!

In this episode of The SaaS SEO Show, we’ve interviewed Kas Szatylowicz, Head of Organic Growth at V7, and discussed organic growth, content strategy and more. ************************Here’s what we’re covering:What is V7? Who’s using the product and gets the most value?Digital PR at V7.Organic growth in a new category.Content creation and editing processes at V7.Changes in organic search.Correlation between organic growth and revenue growth.Doing content for a niche audience.Use case pages.In-post CTAs.Examples of SaaS content marketing.************************Useful Links:V7 Website: https://www.v7labs.comKas on LinkedIn: https://www.linkedin.com/in/kszatylowicz/?locale=en_US************************Stay Tuned:► Website: https://minuttia.com/ ► LinkedIn: https://bit.ly/2DHaJNr ► YouTube: https://bit.ly/2BZJmhb************************Don’t forget to leave us a five-star review and subscribe to our YouTube channel.This episode is brought to you by Minuttia and is sponsored by Ahrefs.Visit ahrefs.com/awt and sign up for free!

In this episode of The SaaS SEO Show, we’ve interviewed John Ozuysal, Co-Founder & CMO at Datapad, and discussed Datapad’s content strategy and more. ************************Here’s what we’re covering:What is Datapad? Who’s using the product and gets the most value?Datapad’s 6-month traffic growth.Can a previous domain’s history affect your current one? Keyword Research: the processes that lead to traffic growth. Customer interviews as a means of getting insights for content.What follows Keyword Research?Datapad’s publishing velocity.Converting traffic into leads. John’s thoughts on AI content. ************************Useful Links:Datapad Website: https://www.datapad.ioJohn on LinkedIn: https://www.linkedin.com/in/john-ozuysal/************************Stay Tuned:► Website: https://minuttia.com/ ► LinkedIn: https://bit.ly/2DHaJNr ► YouTube: https://bit.ly/2BZJmhb************************Don’t forget to leave us a five-star review and subscribe to our YouTube channel.This episode is brought to you by Minuttia and is sponsored by Ahrefs.Visit ahrefs.com/awt and sign up for free!

In this episode of The SaaS SEO Show, we’ve interviewed Rad Paluszak, CTO at Husky Hamster, and discussed International link building and more.************************Here’s what we’re covering:What is Husky Hamster? Who’s using the product and gets the most value?The need for CTO in Tech Agencies.What Husky Hamster does differently from other SEO agencies.How to know if a link gets indexed?How Husky Hamster approaches international link building.Email outreach for different countries and cultures.Why manual outreach gets less popular? Tying link building to business outcomes. Is the value of link building decreasing? ************************Useful Links:Husky Hamster Website: https://huskyhamster.comNoN Agency Website: https://non.agencyRad on Twitter: https://twitter.com/radpaluszak************************Stay Tuned:► Website: https://minuttia.com/ ► LinkedIn: https://bit.ly/2DHaJNr ► YouTube: https://bit.ly/2BZJmhb************************Don’t forget to leave us a five-star review and subscribe to our YouTube channel.This episode is brought to you by Minuttia and is sponsored by Ahrefs.Visit ahrefs.com/awt and sign up for free!

In this episode of The SaaS SEO Show, George Chasiotis, Managing Director at Minuttia, talks about the old and new way of doing content marketing.************************Here’s what we’re covering:Old vs new approaches to Content MarketingKeyword research and customer researchSEO content + product-focused content + original contentContent quantity and Content quality.Funnel and Search Intent Mapping + Lifecycle Stage Mapping.Organic clicks and Organic Clicks by Search Intent + Lifecycle Stage.View to lead conversion rate and Lead to Customer Conversion RateNew Leads + New Customers and LTVLast-Touch and Multi-Touch attributionBlog-wide and Page-Section-Topic-wide measurementROI = Taboo and ROI = Necessary************************Useful Links:Minuttia's Website: https://minuttia.com/George on LinkedIn: https://www.linkedin.com/in/georgioschasiotis/************************Stay Tuned:► Website: https://minuttia.com/ ► LinkedIn: https://bit.ly/2DHaJNr ► YouTube: https://bit.ly/2BZJmhb************************Don’t forget to leave us a five-star review and subscribe to our YouTube channel.This episode is brought to you by Minuttia and is sponsored by Ahrefs.Visit ahrefs.com/awt and sign up for free!

In this episode of The SaaS SEO Show, we’ve interviewed Caitlin Burns, Content Lead at Dovetail, and discussed content strategy, SEO content and more.************************Here’s what we’re covering:What is Dovetail? Who’s using the product and gets the most value?Does Caitlin use Dovetail for customer research? Why Dovetail’s website design catches the eye? The importance of a good website design.The role of SEO content in Dovetail’s content strategy.How Dovetail approaches keyword research.Conducting Customer research.Dovetail’s magazine Outlier: How the Slack community contributes to Dovetail’s success.How Dovetail evaluates content marketing performance and ROI.What the future holds for SaaS content marketing?************************Useful Links:Dovetail's Website: https://dovetailapp.comDovetail's magazine Outlier: https://dovetailapp.com/outlier/Caitlin on LinkedIn: https://www.linkedin.com/in/caitlin-burns-75a879a7/?originalSubdomain=au************************Stay Tuned:► Website: https://minuttia.com/ ► LinkedIn: https://bit.ly/2DHaJNr ► YouTube: https://bit.ly/2BZJmhb************************Don’t forget to leave us a five-star review and subscribe to our YouTube channel.This episode is brought to you by Minuttia and is sponsored by Ahrefs.Visit ahrefs.com/awt and sign up for free!

In this episode of The SaaS SEO Show, we’ve interviewed Stephen Jeske, Senior Content Strategist at MarketMuse, and discussed content strategy and generative content. ************************Here’s what we’re covering:What is MarketMuse? Who’s using the product and gets the most value?How MarketMuse defines its content strategy.What most companies get wrong with their content strategy.Thoughts on keyword research and difficulties of measuring content value.A common mistake most companies make with their content strategy.Ways of evaluating content throughout different stages. How to quantify topical authority from the content creation standpoint.How companies with big content inventories find gaps in their content strategy. Characteristics of Helpful Content.What aspects of content quality Google will be looking for.MarketMuse’s approach to AI-powered content briefing.Does MarketMuse use GPT-3 as part of its tech in content briefing? The future of generative content.Examples of good uses of GPT-3 technology.Can generative content get watermarked? How websites with generative content perform.Tips on using generative content tools.What content creation will look like in 5-10 years? ************************Useful Links:Stephen on Twitter: https://twitter.com/stephenjeskeStephen on LinkedIn: https://www.linkedin.com/in/stephenjeske/?originalSubdomain=caMarketMuse's Website: https://www.marketmuse.com************************Stay Tuned:► Website: https://minuttia.com/ ► LinkedIn: https://bit.ly/2DHaJNr ► YouTube: https://bit.ly/2BZJmhb************************Don’t forget to leave us a five-star review and subscribe to our YouTube channel.This episode is brought to you by Minuttia and is sponsored by Ahrefs.Visit ahrefs.com/awt and sign up for free!

In this episode of The SaaS SEO Show, we’ve interviewed Mordy Oberstein, Head of SEO Branding at Wix, and discussed SEO Branding and AI content.************************Here’s what we’re covering:What is Wix? Who’s using the product and gets the most value?SEO branding and brand marketing.Brand marketing in a B2B setting. Educating as the main vehicle for Wix’s brand marketing. Is driving traffic still important for Wix?The value of conducting interviews with customers. AI generative content.How generative content overload will affect marketing? How generative content will affect the SEO industry.How content that includes personal opinion will perform.Practical examples of use cases for generative content. What does the future hold for the SEO industry?************************Useful Links:Wix’s Website: https://www.wix.comWix SEO Learning Hub: https://www.wix.com/seo/learnMordy on Twitter: https://twitter.com/mordyoberstein************************Stay Tuned:► Website: https://minuttia.com/ ► LinkedIn: https://bit.ly/2DHaJNr ► YouTube: https://bit.ly/2BZJmhb************************Don’t forget to leave us a five-star review and subscribe to our YouTube channel.This episode is brought to you by Minuttia and is sponsored by Ahrefs.Visit ahrefs.com/awt and sign up for free!