Grow Your Video Business with Ryan Koral

Ryan Koral
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Nov 3, 2025 • 1h 5min

462. Building a Legacy Filmmaking Empire with Clinton Haby

Clinton Haby has spent 16 years building a legacy filmmaking business that charges $8K-$24K per project. Starting with a desire to capture his grandfather's stories, he's developed a systematic approach to intimate storytelling that can't be replicated by technology. In this emotional episode recorded shortly after his grandfather's passing, Clinton shares his three-tier pricing model and announces Legacy Film School to teach others the art of premium storytelling. Key Takeaways Clinton's three packages range from $8K (captured as-told) to $24K (full cinematic treatment with B-roll and music) He insists on being alone with storytellers during interviews to create the most authentic connection His entry-level package generates roughly $250/hour, proving that specialized storytelling can command premium rates Legacy filmmaking is recession-proof and AI-resistant because it's built on authentic human connection About Clinton Haby Clinton Haby is a legacy filmmaking pioneer and the founder of StoryKeeping. What began as an urge to keep his grandparents' stories has taken him on a journey of non-stop learning. Listening to clients' wants and striving to deliver beyond their expectations has pushed StoryKeeping to standards far beyond what Clinton initially envisioned. Having served on the board and executive committee of the Association of Personal Historians, Clinton has had a front row seat to the legacy film industry from its infancy to today. Tested by the market and time, Clinton wants to help others capture the legacies of our personal heroes by launching Legacy Film School. In This Episode [00:00:00] Welcome to the show! [00:04:37] Meet Clinton Haby [00:07:57] Legacy Films [00:11:38] StoryKeeping [00:16:35] New Interest for Legacy Films [00:30:45] Using Your Gifting [00:34:16] Pricing for Legacy Films [00:39:57] Having a Distraction Free Space [00:44:48] Budgeting Time [00:57:37] Legacy Film School [01:01:04] Connect with Clinton [01:03:41] Outro Quotes "There's nothing like the first person perspective. It needs to come from pop, my grandpa, for it to resonate and for it to retain that magic." - Clinton Haby "People tell stories differently depending upon who's in the room." - Clinton Haby Guest Links Find Clinton Haby online Learn more about Legacy Film School Follow Clinton Haby on Instagram | Facebook Links Find out more about the Studio Sherpas Mastermind FREE Workshop Available "How to Consistently Earn Over $100k Per Year in Video Production While Working Less Than 40 Hours Per Week" Join the Grow Your Video Business Facebook Group Follow Ryan Koral on Instagram Follow Grow Your Video Business on Instagram Check out the full show notes
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Oct 27, 2025 • 51min

461. From Zero to Million Dollar Agency with Lauren Cobello

Lauren Cobello built a million-dollar PR agency in just 10 months as a single mom of four, working with celebrities like Kurt Angle and major influencers. She breaks down why personal branding isn't optional anymore, how to do a simple audit of your online presence, and why your story is the key to charging premium prices in a crowded market. Key Takeaways Your personal brand is simply what shows up when people Google you—make sure it's consistent across all platforms Your story is your biggest differentiator and allows you to charge premium prices instead of competing on cost Identify what drains your energy versus what lights you up, then set goals to hire out the energy drains You need to show up in AI search results now, not just traditional Google searches About Lauren Cobello Lauren Cobello is a Book Coach and Founder and CEO of Leverage with Media PR. As a renowned national TV personality, 4x author, and a prominent figure in the world of entrepreneurship and public relations. She has an impressive track record of success and a charismatic on-screen presence and has captivated audiences on national TV on shows like the TODAY show, GMA, Dr. Oz, Rachael Ray, and hundreds of others for over a decade. In This Episode [00:00] Welcome to the show![04:18] Meet Lauren Cobello|[06:02] Lauren's Story[20:26] Personal Branding[22:32] AI Search Results[24:52] Importance of Writing a Bio[35:00] Dig Into Your Story More[37:07] Your Zone of Genius[45:51] Connect With Lauren[50:04] Outro Quotes "Failure is my fuel and I'm one of the strongest, most resilient people that I know." - Lauren Cobello "I've got one life to live, and I'm going to be damned if it's a miserable one." - Lauren Cobello "What is the brand? What comes up when people Google you? Plain and simple." - Lauren Cobello "Your story matters. If I didn't have my personal brand set up so well on the back end, I would have just blended in with the rest of the agencies." - Lauren Cobello "You are sitting on gold. Your story is different from everybody else's story." - Lauren Cobello Guest Links Find Lauren Cobello online at Leverage With Media Follow Lauren Cobello on Instagram | Facebook | Twitter | YouTube Links FREE Workshop Available "How to Consistently Earn Over $100k Per Year in Video Production While Working Less Than 40 Hours Per Week" Join the Grow Your Video Business Facebook Group Follow Ryan Koral on Instagram Follow Grow Your Video Business on Instagram Check out the full show notes
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Oct 20, 2025 • 40min

460. Why Creatives Fail at Ads with Ashley Brock

Ashley Brock has managed over $200 million in ad spend and scaled her advertising agency from $250K to $6 million in just two years. In this episode, she shares why Google Ads should be your starting point (not Meta), reveals her "search and social" retargeting strategy, and explains how balancing humility with credibility transformed her business. Key Takeaways Start with Google Ads instead of Meta—people searching have higher intent to buy than social media scrollers Use the "search and social" strategy: capture high-intent leads on Google, then retarget them with video content on Meta Balance humility with credibility by sharing your wins upfront—people need to know why they should listen to you Get specific with your messaging and "stack the pain" to make prospects feel like you're speaking directly to them About Ashley Brock Ashley Brock is the Founder & CEO of the Paid Ads Academy and the go-to expert for paid ads coaching. With over a decade of experience and more than $200 million in ad spend managed, she has worked with Fortune 500 brands, partnered with Google, Meta, and TikTok, and helped thousands of entrepreneurs grow their businesses using her proven ad strategies that convert. Her methods have supported clients spending anywhere from $10/day to $100,000+ per day, and she has personally scaled her own business to 7 figures (soon to be 8). Ashley is the #1 Amazon bestselling author of How to Win with Paid Ads™, host of the Win with Paid Ads Podcast, and has been featured on ABC News. When she's not teaching business owners how to become findable™ online, Ashley is a wife, a mom of two young boys, and an entrepreneur passionate about helping others master a skill that can transform their business for years to come. In This Episode [00:00] Welcome to the show! [04:30] Meet Ashley Brock [05:46] Paid Advertising [13:54] The Power of Google Ads [20:04] Setting Up Ads Properly [21:36] Having a Re-Targeting Structure [26:46] Establish Your Credibility [31:31] Being In a Mastermind Group [37:00] Connect with Ashley [39:03] Outro Quotes "The performance of your ads will fall to the level of the skill of the person managing them." - Ashley Brock "Specificity creates the necessity." - Ashley Brock "You were so humble that you were actually not able to help them because they weren't listening, because they didn't care and they didn't believe you." - Ashley Brock "You are doing a disservice by not saying, here's why I can help you. Too many people are burying the lead." - Ashley Brock "What got you here won't get you there." - Ryan Koral Guest Links Find Ashley Brock online Follow Ashley Brock on Instagram | YouTube Listen to the Win With Paid Ads podcast Ashley Brock's book: "How To Win With Paid Ads" Join the "Win With Paid Ads Challenge" Links FREE Workshop Available "How to Consistently Earn Over $100k Per Year in Video Production While Working Less Than 40 Hours Per Week" Join the Grow Your Video Business Facebook Group Follow Ryan Koral on Instagram Follow Grow Your Video Business on Instagram Check out the full show notes
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Oct 13, 2025 • 47min

459. Escape the Financial Hamster Wheel with Deb Meyer

CPA and financial planner Deb Meyer breaks down why most video business owners struggle financially and stay stuck on what she calls "the hamster wheel." She explains the crucial difference between revenue and profit, why separate bank accounts can save your business, and how to avoid nasty tax surprises that can cripple your cash flow. Key Takeaways Set up separate bank accounts for taxes, contractor expenses, and operating costs to avoid accidentally spending money that's already allocated Focus on profit margins (aim for at least 30%) rather than just top-line revenue numbers Get proactive tax planning to avoid surprise bills—a good CPA should give you quarterly projections, not April surprises Before buying any equipment or hiring staff, ask yourself if it will actually make you money or save you time that translates to revenue About Deb Meyer Deb Meyer, CFP®, CPA, and CEPA, is the award-winning author of Redefining Family Wealth, host of the Beyond Budgets® podcast, and founder of WorthyNest®, a fee-only, fiduciary wealth management firm that guides parents through important financial decisions using a values-based approach. Deb has been featured in The Wall Street Journal, Forbes, and CNN Business and is a contributor to Kiplinger. She is a 2019 CPA Practice Advisor "40 Under 40 Honoree" in Accounting and received the 2018 AICPA Standing Ovation Award. Deb lives in Missouri with her husband Bryan and three sons. In This Episode [00:00] Welcome to the show! [04:51] Meet Deb Meyer [06:34] Have a Trusted Financial Advisor [07:29] Cash Cushion for Your Business [10:12] Discerning Needs From Wants [22:18] Revenue and Profit [32:01] Tax Planning [45:07] Connect with Deb [46:29] Outro Quotes "You just bought yourself another job, really. I mean, you're not truly an entrepreneur if you're always beholden to the, hey, this is the mass I can get as my salary." - Deb Meyer "Revenue, great. It's a fun vanity metric, but it doesn't really matter that much in the grand scheme of things." - Deb Meyer "I look back and I'm like, what the heck was I thinking? Because it just felt like that's how I was making decisions like, man, yeah, if we had somebody doing that, that would feel pretty good." - Ryan "When COVID happened, we shrunk to four people. And we figured out how to run this company, the same company with four people... we're like so much more profitable these days." - Ryan "They should never have just surprised you with a $28,000 federal tax bill. That is really unfortunate." - Deb Meyer Guest Links Find Deb Meyer online Connect with Deb Meyer on LinkedIn Get Deb's free Starter Guide on 10 family finance myths Follow WorthyNest on Facebook Subscribe to WorthyNest on YouTube Listen to the Beyond Budgets podcast Links FREE Workshop Available "How to Consistently Earn Over $100k Per Year in Video Production While Working Less Than 40 Hours Per Week" Join the Grow Your Video Business Facebook Group Follow Ryan Koral on Instagram Follow Grow Your Video Business on Instagram Check out the full show notes
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Oct 6, 2025 • 45min

458. The AI Video Gold Rush Every Filmmaker Should Know with PJ Accetturo

PJ Accetturo went from traditional filmmaker to running a seven-figure AI video agency, creating viral content that's been viewed millions of times. He breaks down exactly how filmmakers can adapt to AI tools without losing their creative edge. This episode covers the specific workflow, tools, and mindset shifts needed to capitalize on what PJ calls "the biggest gold rush of all time." Key Takeaways AI tools like VO3 and ChatGPT can be learned in days, but filmmakers have a huge advantage because they already understand story, pacing, and what makes content compelling The opportunity is massive right now—PJ says it's "very easy to build a seven-figure agency" because brands need AI content but most agencies haven't adapted yet You don't need to abandon traditional filmmaking; many successful approaches involve pairing experienced directors with AI specialists to create hybrid workflows The key to viral AI content is being funny, self-aware about using AI, and creating content that surprises and delights audiences rather than boring them About PJ Accetturo PJ is a seasoned innovator in the TV and advertising space, having served as CEO for multiple media companies and bringing over 15 years of industry experience. He first gained recognition at 18 when National Geographic showcased his work, setting the stage for a career creating content for global powerhouses like Toyota, Red Bull, The Atlanta Braves, and the Tampa Bay Buccaneers. As a commercial director, he spent over a decade working with some of the world's biggest brands. In 2019, PJ demonstrated his knack for audience engagement by growing a YouTube channel from zero to one million subscribers in six months. He then turned his sights to long-form storytelling, raising millions to produce his original animated series, Ghosts of Ruin, where he served as writer and Executive Producer. That project saw him collaborating daily with an Oscar-nominated director, a two-time Emmy-winning showrunner, Hans Zimmer's music team, and an A-list voice cast featuring Rosario Dawson, Justin Long, Nathalie Emmanuel, and Tony Revolori. Motivated to shorten production timelines and reduce costs, PJ is spearheading new processes with generative AI. With a commitment to ethical data training, he is now working to create world-class media with AI-powered workflows. In This Episode [00:00] Welcome to the show! [04:31] Meet PJ Ace [06:04] Adapting to Change with AI [10:27] Ad Creation with Veo 3 [17:50] The Future of Generated Video [24:56] How to Start AI Content [29:46] Tools for Creating AI Videos [42:37] Connect with PJ [43:52] Outro Quotes "If this is a tsunami heading towards Hollywood and advertising, I'm trying to hand out surfboards." - PJ Accetturo "It's very easy to build a seven-figure agency right now. Very easy, very quickly." - PJ Accetturo "Winners only... to anyone who's not wanting to adapt quickly, like displacement's coming." - PJ Accetturo "Your greatest skill is that we know how to get exposure on a camera and frame a good shot, like that's going to be tough to build a business off of. But if you can know more strategy and understand story structure... that's our unique advantage." – Ryan Koral "Everyone in the AI industry that has attention right now, most of them are not traditionally filmmakers... but the opportunity here, if everyone doesn't know is like whether you yourself are a traditional filmmaker for 10, 15 years, you can learn the tools in a few days, two weeks max." - PJ Accetturo Guest Links Find PJ Accetturo online Follow PJ Accetturo on Instagram | X Check out PJ's newsletter - AI Filmmaking Links FREE Workshop Available "How to Consistently Earn Over $100k Per Year in Video Production While Working Less Than 40 Hours Per Week" Join the Grow Your Video Business Facebook Group Follow Ryan Koral on Instagram Follow Grow Your Video Business on Instagram Check out the full show notes
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Sep 29, 2025 • 56min

457. Your Stories Are Worth More Than You Think with Karen Anderson

Karen Anderson, strategic book coach and associate publisher, explains why video producers have a unique advantage when it comes to writing business books. She breaks down how books can serve as powerful lead generation tools and authority builders, sharing insights from her experience helping authors reach global audiences. Karen reveals the counterintuitive approach of interviewing others for your book content and explains why vulnerability trumps success stories when connecting with readers. Key Takeaways Books create authority and positioning that can lead to speaking opportunities, higher-value clients, and expanded business reach You don't need to write everything yourself - interviewing others for their expertise and stories can create more compelling content The best business books balance information with inspiration, using stories to help readers feel connected and motivated to take action Start with the end in mind - know what you want your book to accomplish for your business before you begin writing About Karen Anderson Karen Anderson is a Strategic Book Coach and Associate Publisher with Morgan James Publishing. She is a ghostwriter, editor, publisher, and co-author of the Wall Street Journal and USA Today best-selling book, The Bezos Letters: 14 Principles to Grow Your Business Like Amazon. In This Episode [00:00] Welcome to the show! [07:29] Meet Karen Anderson [08:58] Knowing Your Why [15:05] Information and Inspiration [18:25] Using Books as Lead Generation [28:35] The Importance of Principles [36:36] Knowing the Result You Want [46:52] Steps to Publishing Your Book [52:31] Connect with Karen [55:16] Outro Quotes "You don't write books to groups, you don't write books to institutions, you write books to one person." - Karen Anderson "People relate a whole lot more to vulnerability than they do to success." - Karen Anderson "The reality is, the best books in the world were somebody's first book and they probably had the same feelings." - Karen Anderson "You're coming in as Yoda. You're coming in as going, I've lived through this, I've learned this, I'm imparting wisdom." - Karen Anderson "It's so easy to talk about the things that I've messed up in this business... that's wisdom." - Ryan Guest Links Find Karen Anderson online Email Karen for the "Get the Book Done" template: admin@karenanderson.co Follow Karen Anderson on Instagram Links FREE Workshop Available "How to Consistently Earn Over $100k Per Year in Video Production While Working Less Than 40 Hours Per Week" Join the Grow Your Video Business Facebook Group Follow Ryan Koral on Instagram Follow Grow Your Video Business on Instagram Check out the full show notes
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Sep 22, 2025 • 48min

456. The EOS Framework That Scales Even Solopreneurs with Jamie Munoz

Jamie Munoz, founder of Catalyst Integrators, shares how the Entrepreneurial Operating System (EOS) helped her scale a printing business from $2 million to $15 million in revenue and how it can work for video business owners of any size. She breaks down why so many entrepreneurs get trapped in the operator seat doing work that drains their soul, and provides a clear roadmap for getting out of operations and into the visionary role. Jamie also shares practical advice on hiring virtual assistants and the mindset shifts needed to stop being the bottleneck in your own business. Key Takeaways Core values are your hiring and firing framework - When employees don't align with your company's core values (like being "hungry"), you have a clear framework for making personnel decisions rather than relying on gut feelings The accountability chart shows your scaling path - Instead of traditional org charts, EOS uses accountability charts that show people in multiple seats, making it clear where to hire next as the business grows Start with 20% time savings - Hire help for just 20% of your weekly tasks (about 8 hours) to free up a full day for revenue-generating activities that can pay for the help and then some Perfect is the enemy of profitable - Learning to let go of "10 out of 10" creative standards and accepting that "7 or 8 out of 10" often exceeds client expectations while maintaining profitability About Jamie Munoz Jamie Munoz is a rescue dog mom, who lives in Cave Creek, Arizona. She is the founder of Catalyst Integrators™ a fractional COO firm, winners of the SBA 2022, 2023 and 2024 Best Business Coaches award and ranked #640 on the 2024 INC5000 awards. They provide fractional COO Leadership for companies running on the Entrepreneurial Operating System (EOS®) from the book 'Traction' by Gino Wickman. By teaming up with the CEO and the Leadership team, Jamie and her team of COO's help crystallize and execute on the vision for the companies they serve. In This Episode [00:00] Welcome to the show! [05:03] Meet Jamie Munoz [06:02] Entrepreneurial Operating System [14:23] Vision Traction Organizer [25:18] When Can You Use EOS? [33:24] Getting Your Time Back [40:39] Who Not How [45:24] Connect with Jamie [46:52] Outro Quotes "Your people are free to be excellent elsewhere." - Jamie Munoz "No one will care about your business as much as you do. And no one will do things as good as you, right? Or as right as you would, or the same way you would." - Jamie Munoz "Being wanted, not needed is a nice seat to be in on the chart." - Jamie Munoz "Protecting your time as an entrepreneur is the number one thing." - Jamie Munoz "We are people who entrepreneurs want to figure it out themselves... But like over time, that only works so much." - Jamie Munoz Guest Links Find Jamie Munoz online Connect with Catalyst Integrators on LinkedIn Links FREE Workshop Available "How to Consistently Earn Over $100k Per Year in Video Production While Working Less Than 40 Hours Per Week" Join the Grow Your Video Business Facebook Group Follow Ryan Koral on Instagram Follow Grow Your Video Business on Instagram Check out the full show notes
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Sep 15, 2025 • 49min

455. From 2K to 2.5M Followers Using One Simple Format with Brendan Kane

Brendan Kane, founder of Hook Point and author of the bestselling book by the same name, shares his proven frameworks for breaking through the noise on social media and attracting dream clients. He reveals why the biggest mistake video business owners make is selling the service instead of the solution, and how finding strategic partnerships can scale your business faster than chasing individual clients. Brendan also breaks down his unique approach to "storytelling formats" - repeatable structures that consistently drive engagement and results across any industry. Key Takeaways Solve pain points, don't sell services - Focus on the core problems that keep your ideal customers awake at night and position your video skills as the solution to those specific issues Partner with connectors, not just customers - Find the people who already serve your ideal clients at scale rather than trying to reach each customer individually - one partnership could lead to hundreds of projects Use proven storytelling formats - Success comes from finding repeatable content structures (like "Man on the Street" or "Is It Worth It") that match your personality and expertise Measure meaningful metrics - Focus on consistent breakthrough content that demonstrates you're connecting with audiences in your area of expertise, not just vanity metrics like follower count About Brendan Kane Brendan Kane is a digital strategist with two decades of experience helping entrepreneurs, brands, and influencers connect with global audiences. He founded Hook Point in 2018, where he has generated over $1 billion in client revenue and 60 billion views through innovative digital strategies. Brendan has worked with major companies like MTV, Paramount Pictures, IKEA, and Skechers, as well as celebrities such as Taylor Swift and Rihanna. He started in filmmaking, overseeing digital strategies for Paramount Pictures and Lakeshore Entertainment, and pioneered influencer campaigns. Brendan is also the author of three best-selling books: One Million Followers, Hook Point: How to Stand Out in a 3-Second World, and The Guide to Going Viral. In This Episode [00:00] Welcome to the show! [05:02] Meet Brendan Kane [07:05] Helping Clients Biggest Pain Point [10:18] Strategic Marketing [19:41] Standing Out [22:42] How Hook Point Helps People [32:11] Demonstrate the Power of Video [33:20] Using AI for Video [37:30] Organic Marketing [46:46] Connect with Brendan [48:10] Outro Quotes "You think about the core customer that you're trying to reach and what is their biggest pain point? What is the thing that actually wakes them up in the middle of the night? And how can you help with your skillset solve that problem." - Brendan Kane "Don't necessarily go direct to the customer but who already reaches your customers at scale and how can you create you know value exchange or a partnership in that direction." - Brendan Kane "If I had to create a video agency today, I would create AI video soup to nuts and I would just find a way... I would just be creating models where I can create AI videos and just start sending it to businesses." - Brendan Kane "I never work with people and our company never works with people to go viral for the sake of going viral, to get views for the sake of going views. It always has to tie into their expertise, their zone of genius." - Brendan Kane "The ROI is as big as your vision... I know people with millions of followers, millions of subscribers that are making six figures a year... But I know people, you know, that have had millions of followers and built billion dollar companies." - Brendan Kane Guest Links Find Brendan Kane online and download his books for free Follow Brendan Kane on Instagram | Facebook | YouTube Connect with Brendan Kane on LinkedIn Links FREE Workshop Available "How to Consistently Earn Over $100k Per Year in Video Production While Working Less Than 40 Hours Per Week" Join the Grow Your Video Business Facebook Group Follow Ryan Koral on Instagram Follow Grow Your Video Business on Instagram Check out the full show notes
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Sep 8, 2025 • 41min

454. The Video Testimonial Strategy That Works 99% of the Time with Ben Albert

Ben Albert, founder of Balbert Marketing and host of Real Business Connections podcast, shares his belief that there's no single key to success - instead, every business has its own unique combination lock. He reveals his nearly 100% effective strategy for getting video testimonials by asking during emotional high moments, and explains how childhood experiences between ages 8-13 often shape the core values that drive our businesses. Ben also shares practical exercises for identifying what makes you "better versus bitter" and how to shift your time and energy accordingly. Key Takeaways Success is a unique combination, not a universal key - Every business has different skills, clients, locations, and team members, requiring their own specific combination of strategies and approaches Ask for testimonials during emotional highs - The best time to request video testimonials is when clients are already feeling positive and engaged, not during random outreach Use the Better vs. Bitter exercise - Draw a line on paper and list what makes you better versus what makes you bitter, then systematically shift time from the bitter column to the better column Your origin story shapes your business values - The experiences and relationships from ages 8-13 often determine the core values and mission that drive your entrepreneurial journey About Ben Albert When Covid hit, Ben was furloughed and feeling lost. He hesitantly opened his MacBook, began reaching out to strangers on LinkedIn, and that one step launched his entrepreneurial journey. Today, Ben hosts the internationally recognized podcast Real Business Connections, runs the thriving firm Balbert Marketing, and in just over a year, replaced his previous income—all while keeping it real and authentic. Ben has collaborated with industry giants like Chris Do, James Altucher, and Jordan Harbinger. Through demand from his network, Real Business Connections has expanded to offer podcast production and growth services for top thought leaders. Once an underdog himself, Ben founded GrowGetters ONLY Collective, a community for growth-minded leaders to access mentorship, accountability, and meaningful connections. He's on a mission to impact one million lives, one conversation at a time. In This Episode [00:00] Welcome to the show! [05:08] Meet Ben Albert [07:27] Growgetters Only [09:44] Success Is A Combination Lock [18:30] Better And Bitter [20:22] Delegation [25:29] Video Testimonials Timing [39:30] Connect with Ben [40:12] Outro Quotes "There is no key to success. There is no one magic pill to solve everyone's problems. There is no key to success, resilience, success in your video business. It's a combination lock." - Ben Albert "When's the best time to ask for a review or a video testimonial? It's during that emotional high." - Ben Albert "I felt disconnected. So I didn't realize this. I was developing a deep, almost necessity for connection." - Ben Albert "All you got to do is take something from the bitter column, do a little bit less of that, and then take the same amount of time in the better column and allocate that time to the better column." - Ben Albert "Each business, each person has their own little combination. So part one, I find, is find someone who's already done what you tried, wanted, want to do, because they've built a playbook." - Ben Albert Guest Links Join Ben's free community Listen to the Real Business Connections Podcast Complementary Consultation / Meet and Greet with Ben Connect with Ben Albert on LinkedIn Follow Real Business Connections on Facebook | YouTube Follow Balbert Marketing on Facebook Follow Ben Albert on Instagram Links FREE Workshop Available "How to Consistently Earn Over $100k Per Year in Video Production While Working Less Than 40 Hours Per Week" Join the Grow Your Video Business Facebook Group Follow Ryan Koral on Instagram Follow Grow Your Video Business on Instagram Check out the full show notes
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Sep 1, 2025 • 51min

453. How to Get Into Any Room Using Your Video Skills with Justin Schenck

Justin Schenck, founder of Growth Now and host of the Growth Now Movement podcast, shares how curiosity became his business superpower and why podcasting is the ultimate networking tool. He breaks down the harsh realities of podcasting (78% of shows quit after 7 episodes) while revealing how to use video skills as a "golden ticket" into high-value networking rooms. Justin emphasizes building genuine relationships over transactional networking, showing how simple curiosity-driven questions can lead to meaningful business connections. Key Takeaways Podcasting is the ultimate networking tool - It gives you permission to reach out to anyone and have meaningful 45-minute conversations that build real relationships Use your video skills as access - Offer to create testimonials or recap videos for events you want to attend but can't afford, turning your craft into networking currency Curiosity beats hard selling every time - Simply asking "Have you ever thought about..." is more powerful than any sales pitch or business card exchange Local podcasts have massive monetization potential - Niche, local shows are easier to sponsor and can generate six-figure advertising revenue with smaller audiences About Justin Schenck Justin Schenck is an entrepreneur, speaker and the host of the top rated podcast the Growth Now Movement. He has been named a Top 8 Podcaster to follow by INC Magazine, featured in Thrive Global and chosen as an 'Icon of Influence' in the new media space. Justin's podcast has grown to become a podcast that is currently getting played in over 100 countries every single week and he has gone on to help countless people grow their brands and business with his company PodBrand.io He is also the host and creator of one of the go to events for entrepreneurs and forward thinkers; Growth Now Summit LIVE! In This Episode [00:00] Welcome to the show! [06:26] Meet Justin Schenck [12:59] Networking [20:23] What's Your Vehicle? [22:14] Should You Start A Podcast? [29:26] Working With The Right Clients [37:17] Society for Human Resource Management [49:13] Connect with Justin [50:16] Outro Quotes "Curiosity is a superpower." - Justin Schenck "The greatest thing about podcasting is anybody can have a podcast. And the worst thing about podcasting is anybody can have a podcast." - Justin Schenck "78% of shows don't make it past their first seven episodes. It's called Podfade." - Justin Schenck "You have this superpower as filmmakers to get into almost any room with the thing that you can do." - Ryan Koral "The people who are worried about your price point are the worst people to work with." - Justin Schenck Guest Links Find Justin Schenck at the Growth Now Summit Follow Justin Schenck on Instagram | Facebook | YouTube Listen to the Growth Now Movement podcast Links FREE Workshop Available "How to Consistently Earn Over $100k Per Year in Video Production While Working Less Than 40 Hours Per Week" Join the Grow Your Video Business Facebook Group Follow Ryan Koral on Instagram Follow Grow Your Video Business on Instagram Check out the full show notes

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