

Collective Clicks: Digital Marketing for Real Estate Investors
Bateman Collective
Marketing your real estate investment business on your own can be difficult, especially in a competitive and ever-changing market. Join Brandon Bateman, CEO of Bateman Collective, as he chats with industry experts, shares actionable marketing strategies, and reveals what has been successful for his own clients. Each episode will help you generate more motivated leads than ever, allowing you to grow and scale your REI business. Subscribe today so you don’t miss a thing!
Episodes
Mentioned books

Dec 9, 2025 • 47min
Build a Team That Closes Deals at a 12:1 Lead to Contract Ratio with Tony Mont
In this episode, Brandon Bateman sits down with wholesaling expert Tony Mont to break down why most real estate investors are wasting money on marketing and killing their own leads. If you're struggling with conversion rates, deal flow, or building a team that actually closes, this conversation reveals the exact systems Tony used to generate $9 million in assignment fees and why he went all-in on cold calling when everyone else quit.Tony doesn't hold back on the mistakes he made building his first team in 2024, how he sold his North Carolina wholesale company, and the real reason most investors think they have a disposition problem when they actually have a sales process problem. You'll discover why spending an hour on the phone with sellers is the competitive advantage nobody wants to execute, and how proper underwriting based on actual buyer data can transform your business overnight. 📖 What You'll Learn✅ Why Tony's team converts cold call leads at 12.9:1 when the industry average is 50:1 ✅ The exact sales process that keeps sellers on the phone for over an hour ✅ How to calculate true marketing ROI across different channels and markets ✅ Why starting with cold calling creates better closers than PPC leads ✅ The #1 reason investors disqualify profitable deals (and how to stop) ✅ Tony's data-driven underwriting method that eliminates guesswork ✅ How to diagnose if your problem is marketing, sales, or disposition ✅ Why 3% of marketing budgets go to cold calling (and why that's wrong) ✅ How to pull buyer data that actually moves deals in 48 hours ✅ The mindset shift from chasing numbers to coaching team members ✅ Real conversion rate benchmarks for PPC, direct mail, and cold calling ✅ Building systems that produce 10X ROI on marketing spend ✅ Why most wholesalers will never successfully sell their business🕐 Time Stamps0:00 — Welcome and Tony’s Background4:41 — Why Hard Times Make Better Entrepreneurs7:15 — When Money Stops Being the Motivation11:10 — The Hope Trap: Chasing Goals vs Finding Fulfillment19:54 — Selling the North Carolina $9M Wholesale Company22:45 — Why Most Wholesale Businesses Never Sell25:46 — Starting Over: From $3M to Zero28:09 — The Big Hiring Mistake (6 People Too Fast)30:07 — Why Tony Went All-In on Cold Calling33:09 — Only 3% of Marketing Budgets Go to Cold Calling36:45 — The Truth About 50 Leads Per Contract39:49 — Why Sales Process Matters More Than Lead Source45:11 — Common Marketing Budget Mistakes Investors Make46:57 — The Underwriting Formula That’s Completely Wrong49:11 — Tony’s Disposition Process: 180 Dials Per Day#WholesaleRealEstate #RealEstateInvesting #ColdCalling #TonyMont #WholesalingHouses #RealEstateMarketing #REIMarketing #DispositionStrategy #RealEstateSales #InvestorMindset #RealEstateEntrepreneur #RealEstateTeam Thanks for listening to Collective Clicks!We're always looking to improve the pod: drop us some feedback here.If you're looking to finally unlock PPC as your best marketing channel, you can start with a free strategy consultation here.

Dec 9, 2025 • 46min
How to Compete in a Declining Equity Market: Devin’s Sub2 + Wrap Method Explained
In this episode, Brandon Bateman sits down with Devin Robinson to break down exactly how he raised over $2 million in capital after losing everything when hedge funds dried up overnight. Devin shares his complete system for raising capital through social media, converting low-equity deals into profitable wrapped notes, and building a real estate fund during one of the hardest markets in 30 years.Whether you're wholesaling, flipping, or looking to scale with private money, this conversation delivers actionable strategies you can implement immediately. Devin reveals how he went from having just 2 private lenders to managing 40+ fund investors, all while transitioning from traditional wholesaling to becoming the bank on sub-2 seller finance deals.Plus, Devin breaks down the psychology of high-net-worth investors, why they care more about impact than returns, and how he positions his fund to attract capital from people who've never invested in real estate before.📖 What You'll Learn✅ How Devin raised $2-3 million in his first 6 months of active capital raising ✅ The exact social media strategy for attracting investors without being pushy ✅ Why low-equity sub-2 deals work when you wrap them on seller finance notes ✅ How to convert listed properties into profitable wrapped notes at 8-9% interest ✅ The foreclosure system that dominated the NC/SC market after 2021 ✅ How to position yourself as the bank instead of the landlord ✅ How to use old 401(k) money for real estate investments ✅ Why impact-driven messaging attracts more capital than pure financial returns ✅ How to qualify investor leads using Instagram polls and engagement ✅ How to close deals in 1-3 days when you control the capital🕐 Time Stamps0:00 - Devin's Origin Story: From LA Hood to Charlotte Real Estate 3:27 - Getting Started: Discovering Wholesaling on TikTok 5:58 - The Hedge Fund Crash: 70 Deals to 4 in 90 Days 13:06 - Sub-2 Strategy Explained: Being the Bank vs Being the Landlord 17:09 - Why Sub-2 Isn't an Amateur Move (When Done Right) 18:57 - Raising Capital: From 2 Lenders to 40 Fund Investors 23:25 - The Golden Rule: Controlling the Money Controls Everything 31:46 - Social Media Strategy: Sharing Journey and Impact 36:10 - Getting Into Bigger Rooms Raises Your Ceiling 39:40 - The Exponential Game of Capital Raising 42:43 - What to Do Right Now to Start Raising Capital 46:17 - Wrapping Up: Resources and Next Steps#RealEstateInvesting #CapitalRaising #Wholesaling #SubjectTo #SellerFinance #RealEstateFund #Foreclosures #PrivateMoney #RealEstateMarketing #InvestorMindset #CreativeFinancing #RealEstateEducation Thanks for listening to Collective Clicks!We're always looking to improve the pod: drop us some feedback here.If you're looking to finally unlock PPC as your best marketing channel, you can start with a free strategy consultation here.

Dec 3, 2025 • 59min
How Jason Pritchard Scales to 9 Deals/Month With $55K Marketing Spend
In this episode, discover how veteran investor Jason Pritchard generates 9 deals monthly with a $55,000 marketing budget while maintaining $28,000 profit margins per deal. Learn direct mail strategies, team-building systems, and scaling methods that work in challenging real estate markets.Jason shares his 12-year journey from corporate burnout to building two successful companies: Pinnacle Home Buyers and Pinnacle Land Company. Get insights on wholesale strategies, fix and flip operations, and land development deals in California's Central Valley market This conversation covers real estate marketing channels, including direct mail campaigns, PPC advertising, SEO optimization, and cold calling techniques. Jason breaks down his exact monthly spend allocation and explains why direct mail remains his highest ROI channel despite market shifts.Jason reveals the mindset shifts required for scaling: emotional detachment from money, strategic hiring decisions, and balancing company growth with employee satisfaction. Perfect for wholesalers, fix and flippers, and investors ready to scale beyond solopreneur status. What You'll Learn✅ Direct mail strategies generating 9 deals monthly in competitive markets ✅ Marketing budget allocation across channels ($55K breakdown) ✅ How to maintain $28K profit margins per deal ✅ Team building systems that reduced owner involvement by 50% ✅ Transitioning from solopreneur to scalable business model ✅ Win-win-win decision framework for company growth ✅ When to invest in coaching vs. DIY learning ✅ Managing emotional attachment to money as you scale ✅ Creating systems where employees become stakeholders ✅ Balancing wholesale, fix-flip, and land development businessesTime Stamps00:01 Introduction and Jason's Background 06:07 Building Company Culture That Retains Top Talent 12:23 Building Systems That Scale Beyond the Owner 15:51 Marketing Budget Evolution and Strategy 21:58 The Reality of Scaling Overhead Costs 26:49 How Mature Businesses Outperform on Margins 32:18 Emotional Detachment From Money as Growth Strategy 39:01 Building Business Systems That Weather Storms 41:08 The Founder as Constraint on Business Growth 46:31 Why A-Players Won't Join Broken Companies 49:21 Freedom vs Control vs Ambition Tradeoffs 56:57 Freedom of Choice as Ultimate Business Goal#RealEstateInvesting #WholesalingRealEstate #DirectMailMarketing #RealEstateMarketing #FixAndFlip #RealEstateLeads #InvestorMarketing #RealEstateWholesaling #LeadGeneration #RealEstateBusiness #PropertyInvesting #RealEstateEntrepreneur #WholesaleDeals #DirectMail #RealEstateTeam #ScalingRealEstate #RealEstateROI #InvestorPodcast #RealEstateStrategy #MarketingForInvestorsThanks for listening to Collective Clicks!We're always looking to improve the pod: drop us some feedback here.If you're looking to finally unlock PPC as your best marketing channel, you can start with a free strategy consultation here.

Nov 21, 2025 • 55min
The 5 Non-Negotiables for Surviving Down Markets | Leon Barnes
In this episode, discover why elite real estate investors pay MORE per deal and still dominate their markets while others struggle to break even 💰Leon Barnes, 11-year veteran of Collective Genius and advisor to 500+ top real estate investors, reveals the critical differences between businesses that thrive and those that barely survive. If you're spending too much time chasing cheap leads instead of building a scalable operation, this conversation will transform how you think about your business.You'll learn the exact marketing channels top investors prioritize (PPC, TV, direct mail), why your cost per deal is the wrong metric to obsess over, and how to build processes so strong that you don't need unicorn employees to succeed 🎯Stop blaming the market and start building a business that wins regardless of conditions 🚀📖 What You'll LearnWhy successful investors pay $9K per deal while others fail at $7KThe 3 marketing channels that dominate for top performers (PPC, TV, direct mail)How to hire high-level talent without competing on salary aloneThe Dream Manager approach to employee retention and developmentWhy process beats talent every single time at scaleHow to engineer follow-up systems that convert cold leads months laterThe relationship manager strategy top investors use for free dealsWhat separates 40-deal investors from 400-deal operatorsWhy brand building matters more than cost per leadThe "CG slap" moment that forces business growth🕐 Time Stamps00:00 Introduction and Leon's Background with Collective Genius 03:13 How CG Has Evolved and Scaled Over 11 Years 04:30 Why High-Level Talent Chooses to Work for Companies 09:02 Balancing Business Ownership with W2 Leadership Roles 12:28 The Dream Manager Philosophy for Employee Development 15:03 Finding Employees Who Don't Have Defined Goals Yet 18:05 What's Actually Happening in Real Estate Markets Right Now 22:28 Why the Best Operators Thrive Regardless of Market Conditions 24:47 Cost Per Deal Reality: Why Top Investors Pay More 29:27 Building for Longevity vs Building for Arbitrage 32:32 Process and Follow-Up Systems That Separate Winners 39:39 How CG Maintains Culture Through Selective Membership 43:46 Engineering the Perfect Real Estate Investor Profile 46:07 Competitive Mindset and Refusing to Blame the Market 48:32 The Big 3 Marketing Channels for Maximum Deal Flow 50:56 Relationship Managers as an Underutilized Lead Source 57:29 How to Connect with Collective Genius#RealEstateInvesting #WholesaleRealEstate #RealEstateMarketing #InvestorMindset #RealEstateEntrepreneur #REIBusiness #DirectMail #PPCMarketing #RealEstateLeads Thanks for listening to Collective Clicks!We're always looking to improve the pod: drop us some feedback here.If you're looking to finally unlock PPC as your best marketing channel, you can start with a free strategy consultation here.

Nov 5, 2025 • 23min
How to Get 10X ROAS from PPC Leads (with Matt Young from Sale Direct Iowa)
In this episode of the Pay Per Lead Podcast, discover how Matt Young from Sale Direct Iowa maintains a 10X return on PPC marketing for 13 months straight using aggressive appointment setting and car sales tactics adapted for real estate wholesaling.Matt Young reveals the exact follow-up cadence that gets 70% lead contact rates and closes 1 in 3-5 appointments. Learn why over-qualifying leads kills your conversion rates and how liberal appointment setting criteria actually increases deals closed. 📈If you're struggling with low PPC returns, wasting money on leads that don't convert, or your acquisitions team can't set enough appointments, this episode breaks down the proven systems that separate 3X performers from 10X performers in real estate investing.📖 What You'll Learn✅ The 5-call first-day strategy that contacts 70% of PPC leads ✅ Why setting appointments with EVERY motivated seller (even no-equity deals) increases ROI ✅ The 15-25 minute lead qualification script that sets appointments consistently ✅ How to present a comparative market analysis packet that closes deals on-site ✅ Why acquisitions managers should handle first contact on hot PPC leads ✅ The follow-up cadence: twice daily calls, emails, and texts for 5 days straight ✅ How to overcome "I need to think about it" using car sales closing tactics ✅ Why 3-5 appointments per contract is the sweet spot for high performers🕐 Time Stamps0:00 - Introduction and Connection Issues 1:16 - How to Close More PPC Leads 2:26 - Why Matt Young Achieves 10X ROAS Consistently 3:00 - Car Sales Experience Applied to Real Estate 5:06 - The Basics Always Win in Sales 5:58 - Understanding Your Funnel and Fixing Constraints 6:02 - Who Makes the First Call on PPC Leads 7:29 - Liberal Appointment Setting Criteria Explained 9:07 - Closing 1 in 3-5 Appointments: The Sweet Spot 10:09 - Over-Qualifying vs Under-Qualifying Leads 11:14 - Car Business Tactics for Real Estate 12:10 - The 15-25 Minute Lead Qualification Call 13:17 - The Lead Management Script Breakdown 15:30 - Presenting Options at the Appointment 16:07 - Using CompanyCam for Live Offer Adjustments 17:05 - The CMA Packet That Changed Everything 18:01 - Handling Seller Price Expectations 20:05 - Stopping Sellers from Calling More Investors 21:25 - Final Thoughts and Contact InformationWebsite: saledirectiowa.com#PPCMarketing #RealEstateInvesting #RealEstateWholesaling #LeadGeneration #RealEstateSales #WholesalingRealEstate #RealEstateLeads #InvestorMarketing #AppointmentSetting #LeadConversion #RealEstateROI #PayPerClick #REIMarketing #WholesalingTips #RealEstateStrategy #DigitalMarketing #LeadFollowUp #SalesStrategy #RealEstateEducation #InvestorPodcastThanks for listening to Collective Clicks!We're always looking to improve the pod: drop us some feedback here.If you're looking to finally unlock PPC as your best marketing channel, you can start with a free strategy consultation here.

Oct 22, 2025 • 42min
Triple Your Contracts with 50% Fewer Leads - Mark Gabryel's PPC Strategy
In this episode, Brandon Bateman sits down with Tulsa wholesaler Mark Gabryel to uncover how he tripled his contracts while cutting his lead volume in half—proving that expensive leads close better when you have the right systems.Mark shares his journey from struggling with 590 outbound leads yielding just 25 deals to closing 90 contracts from only 250 inbound leads. He reveals the exact mindset shifts, lead qualification criteria, and acquisitions tactics that transformed his business into a lean, profitable operation spending $10-15k monthly with a 6-8x ROI 💰If you've ever thought PPC leads were "too expensive" or struggled to convert inbound marketing channels, this conversation will completely shift your perspective on lead quality versus lead quantity.📖 What You'll LearnLearn why speed-to-lead matters more than perfect qualification criteria when handling PPC leadsDiscover the one question Mark asks on every call that determines if he'll book an appointment (it's not about equity)Understand how to close 1 out of 4 appointments by treating inbound leads differently than outboundFind out why arguing about price on the first call kills your appointment rateSee how Mark doubled his average assignment fee from $8k to $15k in a mid-sized market through better acquisitions and disposition processes 📈Master the rapport-building technique that gets sellers talking for 30-60 minutes before even walking through the houseLearn why having fewer, higher-quality lead sources can actually improve your overall close rate🕐 Time Stamps00:01 - Mark's Background and Journey into Real Estate 03:26 - The Shift from Flipping to Wholesaling 04:52 - Scaling from 25 to 90 Deals Per Year 08:49 - First Steps with Inbound Marketing 11:12 - The Mindset Shift for Closing Inbound Leads 14:09 - Lead Metrics: 250 Leads to 90 Contracts 16:25 - ROI Breakdown: $150k Spend to $800k Revenue 19:24 - Why Higher-Quality Leads Trump Lead Volume 22:57 - Does Removing Outbound Improve Inbound Close Rates? 27:47 - Lead Qualification: The 30% Equity Rule 30:47 - Handling Price-Focused Sellers on PPC Leads 32:18 - The Living Room Strategy: Building Rapport First 34:42 - Lead Follow-Up Process and Speed to Lead 36:45 - Final Advice for Struggling with PPC Conversion 40:54 - Working in Competitive Multiple-Offer Situations#WholesaleRealEstate #PPCLeads #RealEstateInvesting #WholesalingHouses #RealEstateMarketing #InboundMarketing #LeadGeneration #RealEstateROI #Wholesaling101 #RealEstateLeads #PropertyInvesting #RealEstateBusiness #WholesalingStrategy #DigitalMarketing #RealEstateEntrepreneurThanks for listening to Collective Clicks!We're always looking to improve the pod: drop us some feedback here.If you're looking to finally unlock PPC as your best marketing channel, you can start with a free strategy consultation here.

Oct 14, 2025 • 57min
He Managed $100M+ in PPC Ad Spend (Here's What He Learned) | With Derek Peterson
Most investors waste thousands on PPC campaigns that don't convert, working with agencies that prioritize clicks over closed deals. This conversation reveals the hidden truth about hiring in-house versus outsourcing your marketing, and why most cookie-cutter agencies in the REI space are secretly destroying your ROI while charging premium prices.Brandon Bateman and Derek Peterson break down 12+ years of managing over $100 million in PPC ad spend across real estate investing campaigns. They expose the costly mistakes investors make when choosing marketing partners, from falling for guarantee scams to hiring the wrong talent. Discover why the "dude" model fails, how data-driven processes beat gut feelings every time, and the exact framework top investors use to evaluate agencies.Whether you're spending $5,000 or $50,000 monthly on Google and Facebook ads, this episode will transform how you think about lead generation and marketing ROI in real estate investing. 🎯📖 What You'll Learn✅ Why hiring in-house PPC marketers costs more than 50% of your ad budget (and when it actually makes sense)✅ The three agency red flags that reveal who's about to waste your money (including the guarantee scam)✅ How to access $100K/month custom agency strategies for a fraction of the cost as a real estate investor✅ Why data aggregation across hundreds of campaigns gives you split-testing superpowers for cheaper leads✅ Why top PPC talent refuses to work for small REI companies (and what it takes to attract them)🕐 Time Stamps00:01 - Introduction: Derek Peterson's $100M PPC Experience 04:23 - The Hidden Costs of Hiring In-House Marketers 08:07 - Why Bateman Collective Uses an Agency (Despite Being Marketing Experts) 11:50 - The Job Security Problem for In-House PPC Managers 16:13 - Self-Managing PPC: Why Investors Should Never DIY 19:17 - The $10K Facebook Hack Story: Focus on High-Leverage Activities 23:06 - Red Flags When Evaluating Real Estate Marketing Agencies 26:16 - Why "The Dude" Model Always Fails 30:27 - Speaking Your Language: Stop Tolerating Marketing Jargon 33:37 - The Controversial Truth About Marketing Guarantees 39:35 - The Patrick Mahomes Analogy: Why Top Talent Doesn't Offer Free Trials 42:23 - The Economics of Agency Guarantees (Why They Can't Work) 46:15 - Custom vs Cookie-Cutter vs Spec Home Agencies 51:05 - Why Real Estate Investors Can't Access Quality Marketing Talent 53:26 - How Data Aggregation Creates Unfair Competitive Advantages 55:12 - Final Thoughts: Educate Yourself to Make Better Decisions#RealEstateInvesting #PPCMarketing #WholesalingRealEstate #RealEstateLeadGeneration #GoogleAds #FacebookAds #RealEstateMarketing #InvestorMarketing #MarketingAgency #DigitalMarketing #LeadGeneration #HouseFlipping #RealEstateWholesaling #MarketingROI #PaidAdvertisingThanks for listening to Collective Clicks!We're always looking to improve the pod: drop us some feedback here.If you're looking to finally unlock PPC as your best marketing channel, you can start with a free strategy consultation here.

Oct 7, 2025 • 41min
Real Estate SEO Masterclass #5: Why Your Competitors Rank Higher Locally (And How to Beat Them) | with Zach Blackburn
In this episode of Collective Clicks, discover why most real estate investors lose local SEO rankings without knowing it—and the simple Google Business Profile fixes that generate consistent motivated seller leads. Brandon Bateman and Zach Blackburn reveal the citation strategy competitors use to dominate search results.Most real estate investors make critical mistakes with their Google Business Profile that kill their organic lead flow. Your phone number strategy alone could be costing you first-page rankings and thousands in potential deals. 🎯Zach Blackburn, Director of SEO at Collective Clicks, breaks down the exact local SEO citation strategy that gets real estate investors ranking above competitors in their market. Learn why your address choice matters more than you think, how to set up tracking without destroying your rankings, and which 120+ citations actually move the needle for motivated seller leads.Whether you're doing direct mail, PPC, or cold calling, your Google Business Profile is either multiplying your results or sabotaging them. This episode gives you the complete roadmap to fix it fast.📖 What You'll Learn✅ How to set up your Google Business Profile to rank #1 locally without paying for ads ✅ The phone number mistake that's killing your SEO rankings (and how to track calls the right way) ✅ Why your business address choice determines whether you'll ever rank in competitive markets ✅ The 120+ citation strategy that builds authority and credibility with Google ✅ How to verify your Google Business Profile when you work from home or virtually ✅ Apple Maps setup secrets that capture 50% of mobile searchers ✅ NAP consistency rules that protect your rankings when switching phone systems ✅ Service area vs. physical address: which strategy wins for real estate investors🕒 Time Stamps0:00 - Introduction to Off-Page SEO and Citations 1:29 - What Is a Google Business Profile and Why It Matters 2:41 - How Sellers Actually Find Your Business Profile 5:59 - Map Pack Rankings: When Google Shows Your Profile 10:03 - Building a High-Converting Google Business Profile 15:00 - The Address Problem: Virtual vs. Physical Locations 22:05 - Business Categories and Vertical Selection Strategy 28:03 - Phone Number Tracking Without Destroying Rankings 33:54 - What Are Business Citations and How They Work 38:18 - NAP Consistency: The Foundation of Local SEO 40:22 - Closing Thoughts on Citation Campaigns#RealEstateInvesting #GoogleBusinessProfile #LocalSEO #MotivatedSellerLeads #RealEstateMarketing #SEOStrategy #BusinessCitations #RealEstateInvestor #WholesaleRealEstate #DigitalMarketing #LeadGeneration #RealEstateSEO #GoogleMaps #SmallBusinessSEO #MarketingStrategyThanks for listening to Collective Clicks!We're always looking to improve the pod: drop us some feedback here.If you're looking to finally unlock PPC as your best marketing channel, you can start with a free strategy consultation here.

Oct 2, 2025 • 43min
From 20% to 80% Close Rate with Ken Barton: This Disposition Strategy Changes Everything
In this episode of the Collective Clicks Podcast with Brandon Bateman and Ken Barton, learn why 40% of wholesale deals fall through and discover the exact disposition strategy that connects you with qualified buyers who actually close. If you're tired of losing off-market deals because you can't find serious buyers, this conversation reveals how to dramatically improve your contract success rate.Ken Barton, founder of Alpha, shares his seven-year journey in real estate wholesaling and the painful lesson that led him to build a platform solving the biggest problem in off-market deals—finding buyers fast. From innovative pricing strategies to building rock-solid buyer lists, this episode gives wholesalers actionable tactics to reduce contract fallout and maximize profits on every investment property. 💰📖 What You'll LearnWhy contract fallout rates average 40% and how to cut that in halfThe critical role of dispositions in successful wholesalingHow to connect with qualified buyers for off-market deals instantlyInnovative pricing strategies that maximize wholesale profitsBuilding a buyer list that actually closes on investment propertiesWhy newbie wholesalers struggle with less than 20% success ratesHow Alpha revolutionizes the off-market real estate marketplaceSplit testing strategies to find your best buyers quickly🕐 Time Stamps00:00 Introduction to Ken Barton and Alpha 01:02 Ken's Journey into Real Estate Investing 02:17 Understanding Contract Fallout Rates 05:07 The Importance of Dispositions 07:22 Introducing Alpha: A New Approach to Off-Market Deals 10:11 The Vision for Alpha and the Off-Market Market 12:35 Current Strategies and Challenges in Finding Buyers 15:40 Innovative Pricing Strategies for Wholesalers 20:04 Advice for Wholesalers on Building Buyer Lists#RealEstateWholesaling #OffMarketDeals #RealEstateInvesting #WholesalingRealEstate #InvestmentProperties #BuyerList #RealEstateMarketing #ContractFallout #Dispositions #AlphaPlatform #RealEstateStrategy #WholesaleDeals #REI #RealEstateInvestor #PropertyInvestingThanks for listening to Collective Clicks!We're always looking to improve the pod: drop us some feedback here.If you're looking to finally unlock PPC as your best marketing channel, you can start with a free strategy consultation here.

Sep 24, 2025 • 43min
Real Estate SEO Masterclass #4: Outrank Any Competitor With 3 Backlink Strategies (with Zach Blackburn)
In this episode of the Collective Clicks SEO masterclass, real estate investors discover why paying $10,000 for SEO often shows no visible website changes while competitors dominate Google rankings for "sell my house fast" and "buy my house cash" keywords. Brandon Bateman and SEO expert Zach Blackburn reveal the hidden on-page optimization strategies that separate successful house buying companies from those burning marketing budgets on ineffective content.Learn why traditional SEO agencies fail real estate investors by focusing on top-funnel blog content instead of high-intent keywords that motivated sellers actually search. Discover the data-driven approach that identifies which search terms convert distressed sellers into actual deals, and why your homepage carries 75-80% of your organic business potential.This episode exposes the critical difference between content that ranks and content that converts in the wholesaling and house flipping industry. 📈📖 WHAT YOU'LL LEARN:Why most REI websites fail to rank for profitable keywords like "buy my house cash quickly"The 40-45 proven keywords that actually generate leads for real estate investorsHow to avoid keyword cannibalization that kills your search rankingsThe EAT framework (Expertise, Authoritativeness, Trustworthiness) for REI contentWhy duplicate content plagues the house-buying industry and destroys SEO resultsSmart AI content strategies that boost rankings without triggering Google penaltiesThe truth about blogging ROI for real estate investment companies🕐 TIME STAMPS: 00:03 - SEO Investment Reality Check 01:42 - Identifying On-Page SEO Weaknesses04:27 - Root Keyword Research Strategy 15:39 - Content Creation Frameworks 22:07 - Keyword Prioritization Methods 25:04 - Quality Content vs Bad Content 34:51 - AI Content Strategy Guidelines 41:08 - Blog Content ROI Analysis#RealEstateInvestorSEO #HouseBuyingSEO #WholesalingSEO #OnPageOptimization #REIMarketing #SellMyHouseFast #BuyMyHouseCash #RealEstateInvestorMarketing #SEOForInvestors #HouseFlippingSEOThanks for listening to Collective Clicks!We're always looking to improve the pod: drop us some feedback here.If you're looking to finally unlock PPC as your best marketing channel, you can start with a free strategy consultation here.


